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Maayan Zohar Basteker Senior SEO Specialist at Similarweb

Maayan Zohar Basteker

Maayan is a senior SEO specialist with 7+ years of experience in SEO. She started her digital marketing career doing PPC and Media planning, but found out SEO is her true passion. Maayan loves complex research projects, creating SEO strategies and performing technical audits for websites. Before coming to Similarweb Maayan worked at the leading digital marketing agency in Israel, doing SEO for big brands & international sites.

Most Searched Things on Google in 2026
Marketing
Marketing Intelligence

Most Searched Things on Google in 2026

SEO
by Maayan Zohar Basteker 15 Min.
Aug 11, 2026
Zero-Click Searches in 2026: What They're Costing You, and How to Win Anyway
Marketing
Marketing Intelligence

Zero-Click Searches in 2026: What They’re Costing You, and How to Win Anyway

Marketing Strategy SEO
by Maayan Zohar Basteker 8 Min.
Aug 10, 2026
What Are Backlinks, and Do They Still Matter in the Age of AI Search?
Marketing
Marketing Intelligence

What Are Backlinks, and Do They Still Matter in the Age of AI Search?

SEO
by Maayan Zohar Basteker 8 Min.
Jul 8, 2026
ASO vs SEO: What's the Difference, and How to Run Both With One Toolset
Research
Research Intelligence

ASO vs SEO: What’s the Difference, and How to Run Both With One Toolset

Apps SEO
by Maayan Zohar Basteker 12 Min.
Jul 1, 2026
Keyword Rank Tracking in 2026: The Full Guide
Marketing
Marketing Intelligence

Keyword Rank Tracking in 2026: The Full Guide

SEO
by Maayan Zohar Basteker 12 Min.
Jun 17, 2026
The Complete On-Page SEO Checklist for 2026: 12 Steps to Rank in Google (and AI Search)
Marketing
Marketing Intelligence

The Complete On-Page SEO Checklist for 2026: 12 Steps to Rank in Google (and AI Search)

Content Marketing SEO
by Maayan Zohar Basteker 12 Min.
Jun 7, 2026
Website Authority: How It Works and How to Improve It
Marketing
Marketing Intelligence

Website Authority: How It Works and How to Improve It

SEO
by Maayan Zohar Basteker 10 Min.
May 27, 2026
Why You Need SEO AI Agents and Step-by-Step Adoption Guide
Marketing
Marketing Intelligence

Why You Need SEO AI Agents and Step-by-Step Adoption Guide

SEO
by Maayan Zohar Basteker 8 Min.
Oct 21, 2025
The Most Used Android Apps in the US (August 2025)
Research
Research Intelligence

The Most Used Android Apps in the US (August 2025)

Apps
by Maayan Zohar Basteker 5 Min.
Aug 27, 2025
Mobile First Indexing: What Is It and Why Is It Important?
Marketing
Marketing Intelligence

Mobile First Indexing: What Is It and Why Is It Important?

SEO
by Maayan Zohar Basteker 8 Min.
Jun 15, 2025
Keywords Vs Topics: The Main Differences & The Right Strategy
Marketing
Marketing Intelligence

Keywords Vs Topics: The Main Differences & The Right Strategy

SEO
by Maayan Zohar Basteker 7 Min.
Jun 10, 2025
Top Blog SEO Tips for Your Site to Rank Higher
Marketing
Marketing Intelligence

Top Blog SEO Tips for Your Site to Rank Higher

SEO
by Maayan Zohar Basteker 21 Min.
May 11, 2025

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