Caroline Ido

Caroline is Similarweb's content marketing editor.She covered timely investing analysis as an editor at Investing.com before joining Similarweb. Caroline has worked elevating B2B and B2C content and developing editorial guidelines. She's passionate about using words to delight and achieve business goals, all while providing an exceptional user experience. This word-nerd loves learning and earned her BS from Northeastern University and her MA from Columbia University. When she's not reading or writing, you'll find her cooking, drinking coffee, or walking. To contact Caroline, reach out on LinkedIn.