43 Articles

SEM & PPC

Learn how to drive results from your paid search campaigns. Get the latest news from the SEM and PPC
community with data that gives you a true competitive advantage.

7 Proven Ways To Increase Your Impression Share

7 Proven Ways To Increase Your Impression Share in Google Ads

6 Min.
The Ultimate Guide to Ecommerce PPC

The Ultimate Guide to Ecommerce PPC

8 Min.
The Similarweb Marketing Digest

The Similarweb Marketing Digest: July 2022

2 Min.

Top PPC Keywords: I’d Put Money On That

6 Min.
A PPC Beginner’s guide.

What is PPC: A Beginner’s Guide to PPC Marketing

13 Min.
A guide to media buying

Demystifying Media Buying – A Guide to What It Really Means

8 Min.
found vs. noom

Scale B2C SaaS With YouTube Ads

18 Min.
How to track your competitors online.

Competitor Monitoring: How to Track Your Competitors Online

8 Min.
Build a competitive analysis report

Build Competitive Analysis Reports Your Management Can Rely On

11 Min.
How to maximize your client’s marketing budget

Make the Most of Your Client’s Marketing Budget

8 Min.
Retargeting vs. Remarketing Which Should You Be Using

Retargeting vs. Remarketing: Which Should You Be Using?

6 Min.
Illustration of stakeholders executing different marketing tactics

7 Must-Have Marketing Tactics You Need to Try

10 Min.

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