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Betterment Market Share Analysis for April 2026

FAQ for Marcus Invest Customers | Customer help center and frequently asked questions for Betterment clients and 401(k) participants

Finance > Investing

Domainbetterment.com

Year Founded2010

Employees201 - 500

Annual Revenue$200M - $500M

Betterment

Betterment (including company regionals)

betterment.com

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Betterment Revenue up to April 2026 is 200M - 500M

revenue generated by Betterment top domains

Betterment top domains revenue over 3 years

Revenue for Betterment top domains

betterment.com200M - 500M

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Total visits to Betterment's top domains

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Total visits last 3 months

Subsidiaries Breakdown

betterment.com2.5M

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Avg. visit duration in Betterment's top domains

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Average visit duration last 3 months

Subsidiaries Breakdown

betterment.com00:03:52

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Avg. pageviews on Betterment's top domains

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Average page views last 3 months

Subsidiaries Breakdown

betterment.com6.04

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Betterment top competitors by domain

Top similar sites in April 2026, ranked by their affinity

wealthfront.comCompany NameWealthfrontEmployees201 - 500HQUnited States, California, Palo AltoAnnual revenue$200M - $500MTotal visits3.8MFinance > Investing

Top technologies used by Betterment

These are the website technologies, by industry, used by Betterment top domains

Advertising (27)

DoubleClick

Conversion & Analytics (14)

Google Analytics

Social (8)

Instagram

Marketing (7)

Google Marketing Platform

More Technologies

16

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News & Signals from Betterment

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NewsBetterment for Business launched AI-enabled Account Recommender tool on Mar 9th '26.NEW YORK, March 9, 2026 /PRNewswire/ - Betterment, a trusted wealth and savings platform, today announced the launch of its AI-enabled Account Recommender tool.

NewsBetterment for Business launches Betterment Advisor Network.* Betterment has launched the Betterment Advisor Network, a pilot referral program designed to connect retail clients with independent registered investment advisors on its custodial platform.

NewsBetterment for Business identified as competitor of Charles Schwab & Co.Though perhaps still best known as a robo-advisor, Betterment is making strides in competing against industry giants like Charles Schwab and Fidelity Investments in supporting RIAs.