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Honest Market Share Analysis for January 2026

The Honest Company, Inc. is an American digital-first consumer goods company, based in Los Angeles and founded by actress Jessica Alba, Christopher Gavigan, and Brian Lee. The company had $319 million in 2021 sales, and was valued at roughly $550 million as of February 2022.

Ecommerce & Shopping > Ecommerce and Shopping - Other

Domainhonest.com

Year Founded2011

Employees201 - 500

Annual Revenue$200M - $500M

Honest

Honest (including company regionals)

honest.com

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Honest Revenue up to January 2026 is 200M - 500M

revenue generated by Honest top domains

Honest top domains revenue over 3 years

Revenue for Honest top domains

honest.com200M - 500M

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Honest Stock price in January 2026

Honest stock is traded under the ticker #HNST. Below you can review Honest stock performance in the past 12 months up to January 2026

Total visits to Honest's top domains

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Total visits last 3 months

Subsidiaries Breakdown

honest.com401.8K

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Avg. visit duration in Honest's top domains

Analyze Honest engagement metrics.

Average visit duration last 3 months

Subsidiaries Breakdown

honest.com00:00:51

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Avg. pageviews on Honest's top domains

See how Honest keep users engaged, nurture their interest, and encourage them to take the next step.

Average page views last 3 months

Subsidiaries Breakdown

honest.com2.65

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Honest top competitors by domain

Top similar sites in January 2026, ranked by their affinity

vitacost.comCompany NameVitacostEmployees501 - 1000HQUnited States, Florida, Boca RatonAnnual revenue$200M - $500MTotal visits4MEcommerce & Shopping > Ecommerce and Shopping - Other

Top technologies used by Honest

These are the website technologies, by industry, used by Honest top domains

Advertising (34)

DoubleClick

Conversion & Analytics (27)

Google Analytics

Marketing (13)

Google Marketing Platform

Payment & Currencies (10)

Cart Functionality

More Technologies

16

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News & Signals from Honest

With Similarweb Sales signals alerts, you’ll receive daily updates of recognized buying signals whenever new opportunities or threats arise in your target audience.

NewsHonest Co. hired Curtiss Bruce as chief financial officer on Jun 2nd '25.The Honest Company has named Curtiss Bruce, seasoned finance executive, as its next chief financial officer, effective June 2, 2025.

NewsHonest Co. launched four new women's wellness products on Aug 1st '22.For instance, in August 2022, The Honest Company launched four new women's wellness products at GNC.

NewsDave Loretta retired from Honest Co. as Chief Financial Officer on Jan 1st '25.The Honest Company (NASDAQ: HNST), a personal care company dedicated to creating cleanly-formulated and sustainably-designed products, today announced that Chief Financial Officer Dave Loretta will retire from the Company this year.