Real-World Data for AI Training & Intelligence
Power smarter AI models, agents, and applications with digital behavior datasets that actually make a difference.
Trusted by leading data teams
The data you need to build better AI
Unlock new opportunities with the freshest, most accurate keyword insights
Gain insight into the performance metrics of any website
Evaluate app performance and benchmark against your competitors
Deep dive into stock-specific digital channels, enriched with Similarweb metrics
Understand how companies you’re targeting behave online
Evaluate product performance on Amazon and other major retailers
Discover crucial insights into technologies running on millions of websites and apps
Why AI teams choose real digital behavior data
Unique, panel-based data
Our global panel includes millions of opted-in users across devices, ideal for generating high-quality, privacy-compliant AI training datasets.
Privacy-first methodology
All user behavior data is aggregated and anonymized, ensuring you can train models responsibly with ethical AI data services.
Comprehensive digital coverage
Ensure statistically representative training data in AI across regions, verticals, and platforms. Perfect for building diverse and robust AI applications.
Keyword data and on-site search
Gen AI Chatbot traffic signals
Conversion Analysis data
Gain an advantage in the AI game
- Reduce Training Bias - Real user patterns across 100M+ websites eliminate scraped data limitations.
- Enable Continuous Learning - Daily updates keep AI agents current with evolving digital behaviors.
- Improve Model Accuracy - Authentic search, traffic, and engagement data beats scraped alternatives.
- Faster Time to Market - Pre-structured datasets and streamlined delivery reduce data prep from months to days
Delivering AI-ready data, your way
“Affinity Sourcing uses AI to help firms identify companies worth pursuing, weeks or even months ahead of traditional methods,” said Ray Zhou, Co-founder and CEO of Affinity. “This partnership with Similarweb enables us to incorporate powerful web traffic signals into our sourcing engine, giving our users a more complete picture of company activity and growth potential.”
Ken Fine
CEO, Affinity
“By embedding Similarweb’s digital intelligence data directly into the Bloomberg Terminal, we’re enabling our clients to make timelier and better-informed investment decisions through another incredibly powerful dataset.”
Richard Lai
Global Head of Alternative Data, Bloomberg
"Similarweb enhances our existing proprietary dataset by providing granular digital insights into the impact of competitor actions. We can now correlate competitor traffic spikes with our clients' sales performance and measure campaign effectiveness in real-time"
Peter Sheldon
CEO & Co-Founder, ShopVision
FAQs
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Our data is derived from real-world digital interactions across millions of websites and apps. This results in highly representative AI training datasets that reflect actual user behavior, not synthetic or simulated data. Whether you're building recommendation engines, predictive models, or generative AI, our datasets for AI training offer accuracy, depth, and scale.
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Similarweb uses a unique, multi-source data methodology, including a global panel of millions of opted-in users and direct measurement from partner websites and apps. All AI training data is aggregated, anonymized, and privacy-compliant, ensuring ethical data sourcing. This methodology makes our training data for AI both reliable and scalable for AI development.
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Our AI-ready datasets cover digital behavior across search, web traffic, app usage, ecommerce product performance, and technographics. You can access data from over 100M websites, 4M apps, 75M product SKUs, and more. This is ideal for a wide range of AI training data applications, from LLM fine-tuning to market forecasting.
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We support multiple integration methods, including real-time API access, bulk data delivery in formats like JSON, CSV, and Parquet, and cloud-based custom data feeds for AWS, Google Cloud, and Azure. We also support MCP (Model Context Protocol) for seamless ingestion into advanced AI pipelines.
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Yes. We offer custom AI data services tailored to your industry, use case, and geography. Whether you're training a financial model, building a search engine, or fine-tuning a retail AI system, we can deliver the exact dataset for AI training you need, filtered by sector, domain, or keyword behavior.
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Training data is for one-time model development, while continuous feeds provide real-time intelligence for AI agents and applications. We offer both depending on your use case.
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Yes, our data is fully licensed for commercial AI training and deployment. Unlike scraped data, ours comes with clear usage rights.
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Real digital behavior data captures authentic user patterns that synthetic data can't replicate, reducing bias and improving model accuracy in real-world scenarios.
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We support popular platforms like n8n, custom Claude assistants, analytics tools, and development environments like Cursor. Our API works with any AI stack.
