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Find better prospects using real-time data for lead generation platform

Turn prompts into sales-ready opportunities with AI prospecting

Find the customers you’re looking for by describing your ideal buyer. Let the AI-powered lead generation tool handle the heavy lifting by analysing digital behavior and company data, like website traffic and tech changes, to find your best prospects. If a specific sales signal is relevant to your search, the agent automatically applies it, giving you a list of companies and contacts that are already showing intent.

Find high-intent companies that are ready to buy

Track companies that are actually showing intent in the market with sales signals that spot your best opportunities. You can act on real-time shifts, such as a sudden spike in website traffic or a change in a company's tech stack, to identify emerging needs as they happen.

Target key decision makers with precise role and seniority filters

Connect directly with ready-to-buy contacts identified through intent and activity signals, and access their direct dials, business emails, and LinkedIn profiles.

Complete buyer intelligence with app and web data

Use mobile app data to add decisive context when qualifying and prioritizing accounts. Combined with web traffic and engagement signals, this lead generator helps you focus on buyers with real momentum.

We work where you work

Connect Similarweb’s lead generator directly to your daily sales tools to ensure our data meets you exactly where you work. Access insights with our Sales Extension and CRM exports, or automate your entire process through CRM enrichment, the API, or MCP, and get a workflow that automatically points you toward your best opportunities and automates the tedious research for you.

Lead Generation For Every Team

SDR

Discovery & Prospecting

SDR

  • DescriptionTarget qualified accounts with firmographic, technographic performance and more filters

  • DescriptionAccess verified contacts using real-time signals

Sales Manager

Engagement & Outreach

Sales Manager

  • DescriptionGenerate AI-powered outreach messages

  • DescriptionLeverage opportunity signals to prioritize high-intent deals

Customer Success Managers

Monitoring & Growth

Customer Success Managers

  • DescriptionReal-time account monitoring with automated alerts

  • DescriptionIdentify data-driven expansion opportunities at renewal

SalesOps and RevOps

Data Enrichment & Operations

SalesOps and RevOps

  • DescriptionEnrich CRM with firmographic, traffic and tech data

  • DescriptionScore and route leads with confidence

Upgrade Your Workflow with Sales-Focused Features

Description

Company Research

Perform deep-dive analysis on any prospect in seconds. Access comprehensive data on digital health, technology stacks, and traffic trends to qualify accounts and prepare for every sales call.

Sales signals

Get Sales Signals Alerts in Email

Receive email alerts whenever target accounts show key changes in traffic, technology, news, or ad activity, so your team can reach out at the exact moment buyers are most likely to engage.

Description

AI Prospecting

Find and prioritize your best-fit leads instantly with the AI Prospecting Agent. No manual filtering required!

Description

AI Outreach

What’s next now that you generated your lead list? Generate outreach that stands out - personalized messages powered by AI and real-time buyer signals.

Description

AI Meeting Prep

Get meeting-ready in seconds with auto-generated company insights tailored to your prospect.

Turning customers into fans

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"I would absolutely recommend Similarweb to other businesses. I think it's the number one data platform in the world that is super relevant for outbound and inbound sales."

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"Similarweb is the most valuable way of sourcing leads. Using Similarweb, DHL Express saw a 506% annual ROI."

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"In 2022, we got a 5x return on investment for our Similarweb subscription costs based on the value of the opportunities we were able to close."

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"Using Similarweb has allowed our sales teams to book more meetings, close more deals, using accurate data and insights, which ultimately result in an unbiased consultative selling approach."

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"Similarweb has definitely had a positive impact on our win rate and our productivity. They have shaped our pipeline because now, we have actual markers where we can determine value when we're getting in touch with a merchant."

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"No one wants to be sold to. I don't go in and say, "Here's why we're great." It's, "Here's what your problem is, I know this because Similarweb has told me, and here's how we fix it."

FAQs

Got questions? We've got answers.

Is the contact information compliant?

Yes, contact data is sourced from multiple leading vendors and is GDPR and CCPA compliant. The legal basis for processing this data is the legitimate interest of the business.

Can I trust the contact data provided?

Yes. Similarweb uses a multi-vendor waterfall model and partners with market leaders for maximum coverage. Contacts are frequently updated and graded by an accuracy score to help you prioritize the highest quality information.

How can I find new leads?

Use the Search Companies & Contacts (Advanced Search) module. You can use the AI Prospecting Agent by searching with natural language, or use over 50+ filters, including firmographics, technographics, and crucial Sales Signals (like traffic growth or buyer intent) to find your ICP.

Can I save the lead lists I created?

Yes. You can save the filters of your search as a Saved Search to easily run the exact query again in the future, or save the specific companies found as a Static or Dynamic List to keep monitoring those results. These features support efficient use of your lead generation tools.

Can I monitor the leads?

Yes, directly within the saved lists. You can activate Sales Signals alerts for monitored accounts to be notified of critical changes like traffic spikes, technology removal, or buying intent. You can also customize email alerts (Daily, Weekly, Monthly) per list.

Can I export the leads?

Yes. You can export leads (companies/accounts and contacts) to Excel/CSV, or seamlessly to Salesforce and HubSpot via native integrations, with the use of your assigned data credits.

Does the Sales Intelligence platform work with Salesforce or HubSpot?

Yes, Similarweb integrates directly with HubSpot and Salesforce to enrich leads and accounts in real time with company data, contacts, and sales signals inside your CRM.