AI Brand Visibility
Track how your brand appears in AI-generated search results.
The #1
Web Intelligence Solution
Monitor your competitors' digital performance with fresh,
actionable insights into your market.
Trusted by the Best and Brightest Digital Brands
Win your market with a single, powerful web intelligence platform
Power your digital marketing with competitive insights
Benchmark your performance against competitors across channels, traffic, keywords, and conversions. Learn from your competitors’ wins, double down on what works, and track Gen AI chatbot traffic to stay ahead.
Turn search signals into real growth
Your complete digital marketing optimization toolkit: Spot rising keywords, track your brand in AI, and uncover high-impact opportunities to boost traffic and ROI.
Master your competitive landscape
Leverage advanced dashboards and smart alerts to benchmark share of traffic and other key metrics, stay ahead of market shifts, and easily share insights across your team.
A smarter way to do market research
Identify new opportunities and threats by analyzing market trends, entry difficulty, brand strength, and market size. Track rising and declining players to reveal shifts and the real competitive landscape.
Never miss a trend
Uncover hidden consumer trends through real-time online search and turn them into opportunities before your competitors. Spot demand spikes with AI-driven insights, and compare trends to prioritize what matters most.
Help every team
win their market
Marketing Leaders
Get a complete view of your competitors' marketing strategy across every channel so you can maximize your resources.
Marketing Leaders
Spot new competitive threats- See competitor marketing tactics
- Analyze key site segments and business lines
- Benchmark traffic and performance vs competitors
- Track competitor moves
SEO & GEO
Elevate your SEO strategy with real-time data to drive business impact.
SEO & GEO
- Track Gen-AI traffic & visibility
- Increase organic traffic
- Audit your site and fix SEO issues
- Know your full organic position
- Act on real demand data
Research & Analytics
Keep track of market changes, benchmark your performance, and generate audience insights to make the right, data-driven decisions.
Research & Analytics
- Identify new growth opportunities
- Spot emerging trends
- Analyze market shifts
- Measure market share
- Track spikes in demand
PPC
Boost your PPC and SEM tactics by revealing gaps in competitors’ campaigns.
PPC
- See any competitor’s PPC strategy
- Find top-performing display ads
- Track cross-channel ad spend
- Reveal ad performance with trusted data
- Find gaps in campaign coverage
Back your strategy with unbeatable data
10,000+
Global brands
Trust and use Similarweb to win their market
100M+
Website
Gain insight into the performance metrics of any website
190
Countries
Gain a truly global and accurate view of the digital world with unmatched geographic coverage.
6B+
Keywords
Unlock new opportunities with the freshest, most accurate keyword insights.
Your market-winning toolkit
The must-have tools to find opportunities, get an edge, and stay on top with Similarweb’s Web Intelligence.
Top performing websites
Explore the world’s most visited and most trending websites, powered by Similarweb’s real-time digital traffic insights.
Last updated
Join the platform trusted by over 10,000 customers
Similarweb stands out as a proud leader across top categories.
See how industry leaders already using Similarweb
Retail & Ecommerce
Stay ahead by tracking consumer behavior, spotting growth, and pinpointing where competitors are winning, using granular data across business lines, products, and all competitor types.
Financial Services
Join the world’s top financial providers using Similarweb to track market share, monitor competitor campaigns, invest in high-performing keywords, and spot emerging trends in real time
Publishers & Media
Turn your brand into a digital-first powerhouse by uncovering ad strategies, spotting emerging trends, and creating high-impact content. Understand your visibility across AI and LLMs to capture attention before competitors do.
Travel & Tourism
Understand the digital traveler by analyzing booking behavior, market dynamics, and growth trends, so you can optimize channels, track competitors, and capture demand.
Don’t settle for less than the best
Win your market with Similarweb’s best data, AI-driven insights,
and a true 360° view of your competition.
With
Similarweb
5 Key reasons you can’t afford to miss:
- Fresh, accurate, granular search data
- Web, app, and marketplace insights in one place
- Real user data
- Future-proof for AI
- Advanced segmentation
Without
Similarweb
Are you going to compromise your competitive intelligence data?
- Unable to track real-time events
- Limited coverage
- Lack of granularity
- Superficial insights
- Missing new threats
FAQs
Got questions? We've got the answers
A single platform to monitor competitors’ digital performance and uncover market opportunities using fresh insights across websites, apps, keywords, traffic, and conversions.
Marketing, SEO, PPC, and Research & Analytics teams that need competitive intelligence, market research, and always-fresh data to grow.
- Benchmark across channels, traffic sources, keywords, and conversions
- Analyze competitors campaigns.
- Track share of traffic.
- Set smart alerts to spot shifts early.
Similarweb Web Intelligence provides global coverage across 190 countries, with country-level and category filters for truly local insights.
Yes. Use the AI Chatbot Traffic tool to analyze which GenAI chatbots send traffic to any site.
AI Brand Visibility (how your brand appears in AI search), AI Chatbot Traffic, AI Trend Analyzer (analyzes demand spikes and reasons for them), and an AI SEO Strategy Agent to convert keyword wish lists into an actionable SEO plan.