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Optimizely
Optimizely

Optimizely Market Share & Usage Stats

Simple, fast, and powerful. Optimizely is a dramatically easier way for you to improve your website through A/B testing. Create an experiment in minutes with our easy-to-use visual interface with absolutely no coding or engineering required. Convert your website visitors into customers and earn more revenue today!
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Site Totals
3,342,524
Market share
0.05%
Category
Conversion & Analytics
Sub-category
A/B Testing
Paid or free
Free/Paid
As of February 26, 2026, a total of 3,342,524 websites have been identified using this technology. The highest concentration of usage is in United States, showcasing its widespread adoption in the region. Among all sites leveraging this platform, fandom.com stands out as the most visited, demonstrating the significant role this technology plays in the digital landscape.

Top websites using Optimizely

The largest website using Optimizely is fandom.com, followed by canva.com


Optimizely usage by country

Optimizely's is primarily used in United States, followed by India and United Kingdom.

Top Countries

Optimizely

As of February 26, 2026, Optimizely is actively used across various regions, with significant adoption in United States and India.

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Optimizely usage by industry

Optimizely is mostly used in the News & Media Publishers industry, followed by Computers Electronics and Technology > Programming and Developer Software.

Industry
News & Media Publishers
22.45%
Computers Electronics and Technology > Programming and Developer Software
6.12%
Computers Electronics and Technology > Computers Electronics and Technology - Other
6.12%
Other
65.31%
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