Best Selling Écriture Products & Brands on amazon.fr

See the full list of Market Leaders In Amazon Écriture in amazon.fr for April 1, and read the full analysis below

Last updated : April 1, 2026

Top Brands on the Écriture category

See which brands are leading the Écriture category on amazon.fr. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Apr 2026 vs. Apr 2025

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
LEGAMI	17.44%	4.59pp	1.3M	41.74%	14.69%	23.66%	€15.39	84.37%
STABILO	5.21%	1.89pp	1.3M	41.07%	2.93%	11.07%	€0.72	61.13%
POSCA	1.98%	0.83pp	1.3M	37.83%	8.98%	22.05%	€2.62	51.82%
Waterman	1.84%	0.65pp	912K	15.15%	14.67%	21.15%	€15.07	75.14%
三菱鉛筆	0.73%	0.57pp	1M	14.06%	11.49%	11.33%	€6.47	35.16%
LEGAMI	17.44%	4.59pp	1.3M	41.74%	14.69%	23.66%	€15.39	84.37%
STABILO	5.21%	1.89pp	1.3M	41.07%	2.93%	11.07%	€0.72	61.13%
POSCA	1.98%	0.83pp	1.3M	37.83%	8.98%	22.05%	€2.62	51.82%
Waterman	1.84%	0.65pp	912K	15.15%	14.67%	21.15%	€15.07	75.14%
三菱鉛筆	0.73%	0.57pp	1M	14.06%	11.49%	11.33%	€6.47	35.16%
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Channels Breakdown & Performance

Understand where the top brands in the Écriture category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

LEGAMI

STABILO

POSCA

Waterman

三菱鉛筆

Top selling sub-categories in the Écriture category

Explore the breakdown of sub-categories within the Écriture category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Apr 2026 vs. Apr 2025

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Category	Unit sold	Change	Revenue	Change	Product views	Change
	97	9.08%	9.93%	5.49%	54	17.00%
Stylos à bille à encre gel	86	15.92%	10.63%	14.91%	63	8.79%
Recharges pour stylos	55	9.97%	9.24%	8.97%	66	14.28%
Stylos feutre	94	10.22%	5.27%	19.25%	76	6.61%
Stylos à bille non rétractable	< 50	18.45%	16.13%	9.46%	57	9.86%
Stylos à bille rétractable	Unlock full list >	9.71%	8.46%	9.58%	94	11.47%
	< 50	4.56%	9.44%	2.50%	87	7.71%
Marqueurs indélébiles et stylos-marqueurs	55	9.63%	9.99%	6.84%	80	19.75%
Marqueurs pour tableaux blancs	94	7.10%	12.19%	0.49%	100	8.69%
Surligneurs	< 50	5.12%	0.67%	13.69%	< 50	3.57%
Marqueurs pour transparents	Unlock full list >	9.77%	15.01%	1.72%	61	9.40%
	< 50	9.98%	9.27%	8.93%	68	14.41%
Porte-mines	79	8.24%	9.60%	9.56%	100	14.14%
Crayons de bois	< 50	18.32%	16.26%	9.34%	59	9.87%
Crayons de couleur	97	7.81%	3.08%	16.68%	55	5.32%
Recharges pour porte-mines	Unlock full list >	15.44%	19.14%	6.69%	74	10.00%
	86	5.71%	8.07%	0.17%	< 50	8.49%
Rubans correcteurs	92	2.15%	6.79%	6.57%	< 50	10.00%
Gommes cubiques	97	8.19%	9.58%	3.77%	99	14.01%
Correcteurs liquides	99	12.48%	17.84%	4.05%	97	9.83%
Gommes	72	16.10%	14.10%	1.99%	98	14.18%
Effaceurs	Unlock full list >	7.08%	8.96%	1.90%	70	11.21%
Taille-crayons	Unlock full list >	12.61%	17.97%	4.17%	98	9.85%
	97	9.08%	9.93%	5.49%	54	17.00%
Stylos à bille à encre gel	86	15.92%	10.63%	14.91%	63	8.79%
Recharges pour stylos	55	9.97%	9.24%	8.97%	66	14.28%
Stylos feutre	94	10.22%	5.27%	19.25%	76	6.61%
Stylos à bille non rétractable	< 50	18.45%	16.13%	9.46%	57	9.86%
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Top Products on the Écriture Category

Discover the most-viewed products in the Écriture category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Apr 2026 vs. Apr 2025

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
LEGAMI Lot de 14 stylos gel effaçables avec encre thermosensible gamme de couleurs d’encre forme conique pointe de 0 7 mm en forme d’animaux	...> Stylos à bille à encre gel	LEGAMI	100.6K	264.70%	0.39%	8.97%	100	6.38%
Legami - Set of 4 Farm Sweet Farm Erasable Gel Pens Stylos à encre thermosensible effaçable noir rose vert rouge efface sans consommer de feuille pointe 0 7 mm	...> Stylos à bille à encre gel	LEGAMI	68.7K	=	0.21%	0.46%	90	10.00%
Legami - Stylo bicolore thème Ladybug encre noire et rouge Click&Clack idéal pour l'école le bureau et la maison bicolore pointe de 1 mm de diamètre	...> Stylos billes	LEGAMI	67.6K	=	18.33%	11.34%	84	18.01%
LEGAMI Stylo Gel Effaçable Pointe 0.7mm - Stylo Effaceur Rechargeable - Encre Rouge - Get Lucky Ladybug	...> Stylos à bille à encre gel	LEGAMI	67.4K	=	18.84%	6.46%	< 50	14.80%
Legami Lot de 12 stylos gel effaçables avec encre effaçable thermosensible gamme de couleurs différentes d'encre et dessins pointe de 0 7 mm design d'animaux	...> Stylos à bille à encre gel	LEGAMI	50.6K	=	16.32%	16.84%	98	8.70%
LEGAMI Lot de 14 stylos gel effaçables avec encre thermosensible gamme de couleurs d’encre forme conique pointe de 0 7 mm en forme d’animaux	...> Stylos à bille à encre gel	LEGAMI	100.6K	264.70%	0.39%	8.97%	100	6.38%
Legami - Set of 4 Farm Sweet Farm Erasable Gel Pens Stylos à encre thermosensible effaçable noir rose vert rouge efface sans consommer de feuille pointe 0 7 mm	...> Stylos à bille à encre gel	LEGAMI	68.7K	=	0.21%	0.46%	90	10.00%
Legami - Stylo bicolore thème Ladybug encre noire et rouge Click&Clack idéal pour l'école le bureau et la maison bicolore pointe de 1 mm de diamètre	...> Stylos billes	LEGAMI	67.6K	=	18.33%	11.34%	84	18.01%
LEGAMI Stylo Gel Effaçable Pointe 0.7mm - Stylo Effaceur Rechargeable - Encre Rouge - Get Lucky Ladybug	...> Stylos à bille à encre gel	LEGAMI	67.4K	=	18.84%	6.46%	< 50	14.80%
Legami Lot de 12 stylos gel effaçables avec encre effaçable thermosensible gamme de couleurs différentes d'encre et dessins pointe de 0 7 mm design d'animaux	...> Stylos à bille à encre gel	LEGAMI	50.6K	=	16.32%	16.84%	98	8.70%
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Top-level analysis of the Écriture category on amazon.fr

During 2026-04-01T00:00:00, the Écriture category on amazon.fr generated a total revenue of €17.3M.

The leading brands in this category are LEGAMI, STABILO, and POSCA, which stand out in terms of revenue and consumer engagement.

The top-performing product was LEGAMI Lot de 14 stylos gel effaçables avec encre thermosensible gamme de couleurs d’encre forme conique pointe de 0 7 mm en forme d’animaux, and it's the best-selling item in the category.