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dur.ac.uk Website Analysis for January 2026
A global community of graduates and friends of Durham.
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Global Rank
#73,40114,828
Country Rank
#4,6551,224
Category Rank
#1127
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Total Visits
620.9K
Bounce Rate
36.82%
Pages per Visit
4.29
Avg Visit Duration
00:03:56
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dur.ac.uk Traffic & Engagement Analysis
dur.ac.uk's web traffic has increased by 29.48% compared to last month. See all traffic & engagement stats for dur.ac.uk in the past 3 months below
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Last Month Change
29.48%
Bounce Rate
36.82%
Pages per Visit
4.29
Avg Visit Duration
00:03:56
Total Visits Last 3 Months
Compare dur.ac.uk to:
620.9Kdur.ac.uk
dur.ac.uk Web Traffic by Country
Which countries sent the most traffic to dur.ac.uk lately? Where is their core audience from? Last month United Kingdom was the top country sending desktop traffic to dur.ac.uk - click below to discover all countries
Top Countries
United Kingdom
66.57%45.47%
United States
4.41%6.48%
Czech Republic
1.89%159.8%
Argentina
1.86%48.6%
Italy
1.79%59.02%
Others
23.48%
dur.ac.uk Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. dur.ac.uk's audience is 36.94% male and 63.06% female. The largest age group of visitors are 25 - 34 year olds.
Age Distribution
Gender Distribution
- Female63.06%
- Male36.94%
dur.ac.uk Competitors & Similar Sites
Reveal dur.ac.uk top alternatives and find potential or emerging competitors. durham.ac.uk is the website with the highest similarity score to dur.ac.uk. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
dur.ac.uk Top Traffic Sources
The top traffic source to dur.ac.uk is Organic Search traffic, driving 40.75% of desktop visits last month Direct is the 2nd and Referrals is the 3rd. The most underutilized channel is Paid Search. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
40.75%
Organic Search
1st Place
Direct
2nd Place
Referrals
3rd Place
Only showing top 3 marketing channels.
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Get a live demodur.ac.uk Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to dur.ac.uk (Desktop, worldwide)
Organic vs. Paid
Organic100%
Paid0%
Top Keywords
durham careers$0.75birdwatch 2026$--simoes milani durham$--tensor calculus$0.72schrodinger equation$0.4714.2K OthersSee more
Total Keywords14.2K
Referral Web Traffic to dur.ac.uk
The top referral sites sending desktop traffic to dur.ac.uk.
Category Distribution
Universities and Colleges
89.89%Social Sciences
3.11%AI Chatbots and Tools
2.16%Libraries and Museums
0.73%Programming and Developer Software
0.45%Other
3.65%Top Referrals
Links from dur.ac.uk to Other Websites by Traffic Share
dur.ac.uk is sending desktop traffic to 44 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Universities and Colleges
43.05%Libraries and Museums
21.22%Faith and Beliefs
8.57%Jobs and Employment
6.75%Science and Education - Other
3.93%Other
16.49%
Social Media Traffic to dur.ac.uk
dur.ac.uk gets most of its social media traffic from Youtube, followed by Facebook and WhatsApp Webapp (Desktop). Engaging audiences through ResearchGate may reveal new opportunities
Social Networks
9
Social Network Distribution