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ipsos.com Website Analysis for February 2026
Ipsos | Global Market Research and Public Opinion specialist.
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Global Rank
#23,4574,956
Country Rank
#4,738264
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Total Visits
1.8M
Bounce Rate
46.65%
Pages per Visit
4.95
Avg Visit Duration
00:03:14
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ipsos.com Traffic & Engagement Analysis
ipsos.com's web traffic has decreased by 4.64% compared to last month. See all traffic & engagement stats for ipsos.com in the past 3 months below
Showing Similarweb estimated data. Publicly validate your site’s metrics by connecting your GA4
Last Month Change
4.64%
Bounce Rate
46.65%
Pages per Visit
4.95
Avg Visit Duration
00:03:14
Total Visits Last 3 Months
Compare ipsos.com to:
1.8Mipsos.com
ipsos.com Web Traffic by Country
Which countries sent the most traffic to ipsos.com lately? Where is their core audience from? Last month United Kingdom was the top country sending desktop traffic to ipsos.com - click below to discover all countries
Top Countries
United Kingdom
19.17%9.24%
France
10.56%8.91%
United States
9.94%6.61%
Germany
7.88%1.63%
Peru
6.32%72.32%
Others
46.14%
ipsos.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. ipsos.com's audience is 50.13% male and 49.87% female. The largest age group of visitors are 45 - 54 year olds.
Age Distribution
Gender Distribution
- Female49.87%
- Male50.13%
ipsos.com Competitors & Similar Sites
Reveal ipsos.com top alternatives and find potential or emerging competitors. yougov.co.uk is the website with the highest similarity score to ipsos.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
ipsos.com Top Traffic Sources
The top traffic source to ipsos.com is Organic Search traffic, driving 44.33% of desktop visits last month Direct is the 2nd and Referrals is the 3rd. The most underutilized channel is Mail. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
44.33%
Organic Search
1st Place
Direct
2nd Place
Referrals
3rd Place
Only showing top 3 marketing channels.
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Get a live demoipsos.com Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to ipsos.com (Desktop, worldwide)
Organic vs. Paid
Organic99.91%
Paid0.09%
Top Keywords
trump approval rating$--ipsos$1.02sondaggi referendum$--sondaggi politici$0.15encuestas presidenciales 2026$0.1022.9K OthersSee more
Total Keywords22.9K
Referral Web Traffic to ipsos.com
The top referral sites sending desktop traffic to ipsos.com.
Category Distribution
AI Chatbots and Tools
30.85%Marketing and Advertising
29.36%Gifts and Flowers
9.36%Jobs and Employment
7.67%Health - Other
4.78%Other
17.97%Top Referrals
Links from ipsos.com to Other Websites by Traffic Share
ipsos.com is sending desktop traffic to 23 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Marketing and Advertising
54.25%Horses
5.7%Government
3.88%Business Services
3.87%Astronomy
3.52%Other
28.77%
Social Media Traffic to ipsos.com
ipsos.com gets most of its social media traffic from Linkedin, followed by Youtube and X-twitter (Desktop). Engaging audiences through Reddit may reveal new opportunities
Social Networks
5
Social Network Distribution