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jumia.com.gh Website Analysis for March 2026
jumia is ghana's no.1 online shopping mall ➜shop electronics, phones, books, fashion & more online ✔ huge selection ✔ top brands ✓ best prices in ghana ✓ order now and enjoy pay on delivery!
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Total Visits
640K
Bounce Rate
44.55%
Pages per Visit
4.67
Avg Visit Duration
00:02:33
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jumia.com.gh Traffic & Engagement Analysis
jumia.com.gh's web traffic has increased by 12.83% compared to last month. See all traffic & engagement stats for jumia.com.gh in the past 3 months below
Showing Similarweb estimated data. Publicly validate your site’s metrics by connecting your GA4
Last Month Change
12.83%
Bounce Rate
44.55%
Pages per Visit
4.67
Avg Visit Duration
00:02:33
Total Visits Last 3 Months
Compare jumia.com.gh to:
640Kjumia.com.gh
jumia.com.gh Web Traffic by Country
Which countries sent the most traffic to jumia.com.gh lately? Where is their core audience from? Last month Ghana was the top country sending desktop traffic to jumia.com.gh - click below to discover all countries
Top Countries
Ghana
81.32%11.34%
United States
4.92%12.31%
Nigeria
1.63%18.19%
Vietnam
1.41%173.4%
Cambodia
0.87%29.02%
Others
9.85%
jumia.com.gh Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. jumia.com.gh's audience is 67.67% male and 32.33% female. The largest age group of visitors are 25 - 34 year olds.
Age Distribution
Gender Distribution
- Female32.33%
- Male67.67%
jumia.com.gh Target Audience
Audience interests reveal key details on the browsing interests of jumia.com.gh's visitors. jumia.com.gh's audience is interested in Computers Electronics and Technology > Social Media Networks & social network.
Top Categories
Other Visited Websites
Top Topics
social networkcommunitysocialsocial mediasocial networking
jumia.com.gh Competitors & Similar Sites
Reveal jumia.com.gh top alternatives and find potential or emerging competitors. jiji.com.gh is the website with the highest similarity score to jumia.com.gh. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
jumia.com.gh Top Traffic Sources
The top traffic source to jumia.com.gh is Direct traffic, driving 46.25% of desktop visits last month Organic Search is the 2nd and Display is the 3rd. The most underutilized channel is Affiliate. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
46.25%
Direct
1st Place
Organic Search
2nd Place
Display
3rd Place
Only showing top 3 marketing channels.
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The top referral sites sending desktop traffic to jumia.com.gh.
Category Distribution
Top Referrals
----------------------------
Referring WebsitesNo Data
to Display
to Display
Links from jumia.com.gh to Other Websites by Traffic Share
jumia.com.gh is sending desktop traffic to 6 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Total Outgoing Links6
Category Distribution
Search Engines
84.44%Social Media Networks
5.13%Marketplace
4.76%Programming and Developer Software
1.78%Other
3.89%
Social Media Traffic to jumia.com.gh
jumia.com.gh gets most of its social media traffic from Youtube, followed by Facebook and Badoo (Desktop). Engaging audiences through WhatsApp Webapp may reveal new opportunities
Social Networks
4
Social Network Distribution