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octopus.energy Website Analysis for April 2026
Find out about cheaper, greener energy that’s built for your business. Octopus delivers great value tariffs, award-winning service and innovative smart products.
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Global Rank
#4,529742
Country Rank
#15925
Category Rank
#21
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Total Visits
8.5M
Bounce Rate
32.4%
Pages per Visit
6.60
Avg Visit Duration
00:03:38
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octopus.energy Traffic & Engagement Analysis
octopus.energy's web traffic has decreased by 19.79% compared to last month. See all traffic & engagement stats for octopus.energy in the past 3 months below
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Last Month Change
19.79%
Bounce Rate
32.4%
Pages per Visit
6.60
Avg Visit Duration
00:03:38
Total Visits Last 3 Months
Compare octopus.energy to:
8.5Moctopus.energy
octopus.energy Web Traffic by Country
Which countries sent the most traffic to octopus.energy lately? Where is their core audience from? Last month United Kingdom was the top country sending desktop traffic to octopus.energy - click below to discover all countries
Top Countries
United Kingdom
95.15%11.21%
United States
1.05%4.12%
Nigeria
0.48%688.9%
Netherlands
0.32%17.1%
Italy
0.26%9.94%
Others
2.75%
octopus.energy Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. octopus.energy's audience is 57.1% male and 42.9% female. The largest age group of visitors are 25 - 34 year olds.
Age Distribution
Gender Distribution
- Female42.9%
- Male57.1%
octopus.energy Target Audience
Audience interests reveal key details on the browsing interests of octopus.energy's visitors. octopus.energy's audience is interested in Computers Electronics and Technology > Computers Electronics and Technology - Other & news.
Top Categories
Other Visited Websites
Top Topics
newsshoppingonlinemoneyuk
octopus.energy Competitors & Similar Sites
Reveal octopus.energy top alternatives and find potential or emerging competitors. eonnext.com is the website with the highest similarity score to octopus.energy. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
octopus.energy Top Traffic Sources
The top traffic source to octopus.energy is Direct traffic, driving 48.54% of desktop visits last month Organic Search is the 2nd and Mail is the 3rd. The most underutilized channel is Affiliate. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
48.54%
Direct
1st Place
Organic Search
2nd Place
Mail
3rd Place
Only showing top 3 marketing channels.
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Get a live demooctopus.energy Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to octopus.energy (Desktop, worldwide)
Organic vs. Paid
Organic78.43%
Paid21.57%
Top Keywords
octopus energy$2.45octopus$1.38octopus energy login$0.37octopus login$0.62utility warehouse$3.469.6K OthersSee more
Total Keywords9.6K
Referral Web Traffic to octopus.energy
The top referral sites sending desktop traffic to octopus.energy.
Category Distribution
Search Engines
19.99%Financial Planning and Management
14.02%Finance - Other
12.89%News & Media Publishers
10.64%Coupons and Rebates
9.5%Other
32.95%Top Referrals
Links from octopus.energy to Other Websites by Traffic Share
octopus.energy is sending desktop traffic to 25 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Jobs and Employment
31.29%Finance - Other
23.59%Makes and Models
16.24%Groceries
6%Streaming & Online TV
5.57%Other
17.31%
Social Media Traffic to octopus.energy
octopus.energy gets most of its social media traffic from Youtube, followed by Facebook and Reddit (Desktop). Engaging audiences through X-twitter may reveal new opportunities
Social Networks
7
Social Network Distribution