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rover.com Website Analysis for March 2026
Connect with 5-star sitters and dog walkers near you who offer dog boarding, dog walking, house sitting, or doggy day care. Book and pay securely.
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Global Rank
#8,154323
Country Rank
#2,142164
Category Rank
#8
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Total Visits
6.4M
Bounce Rate
45.51%
Pages per Visit
4.29
Avg Visit Duration
00:03:33
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rover.com Traffic & Engagement Analysis
rover.com's web traffic has increased by 14.89% compared to last month. See all traffic & engagement stats for rover.com in the past 3 months below
Showing Similarweb estimated data. Publicly validate your site’s metrics by connecting your GA4
Last Month Change
14.89%
Bounce Rate
45.51%
Pages per Visit
4.29
Avg Visit Duration
00:03:33
Total Visits Last 3 Months
Compare rover.com to:
6.4Mrover.com
rover.com Web Traffic by Country
Which countries sent the most traffic to rover.com lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to rover.com - click below to discover all countries
Top Countries
United States
72.93%12.31%
United Kingdom
7.29%11.5%
Canada
6.26%4.72%
Spain
2.42%0.68%
France
2.11%7.91%
Others
8.99%
rover.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. rover.com's audience is 36.39% male and 63.61% female. The largest age group of visitors are 25 - 34 year olds.
Age Distribution
Gender Distribution
- Female63.61%
- Male36.39%
rover.com Competitors & Similar Sites
Reveal rover.com top alternatives and find potential or emerging competitors. wagwalking.com is the website with the highest similarity score to rover.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
rover.com Top Traffic Sources
The top traffic source to rover.com is Direct traffic, driving 57.85% of desktop visits last month Organic Search is the 2nd and Paid Search is the 3rd. The most underutilized channel is Mail. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
57.85%
Direct
1st Place
Organic Search
2nd Place
Paid Search
3rd Place
Only showing top 3 marketing channels.
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Get a live demorover.com Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to rover.com (Desktop, worldwide)
Organic vs. Paid
Organic74.53%
Paid25.47%
Top Keywords
rover$0.81rocer$1.40rover login$3.39rover pet sitting$1.80rover dog walking$0.9852.5K OthersSee more
Total Keywords52.6K
Referral Web Traffic to rover.com
The top referral sites sending desktop traffic to rover.com.
Category Distribution
AI Chatbots and Tools
25.77%Pets
18.91%Jobs and Employment
11.9%Graphics Multimedia and Web Design
11.13%Pet Food and Supplies
7.58%Other
24.71%Top Referrals
Links from rover.com to Other Websites by Traffic Share
rover.com is sending desktop traffic to 32 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Search Engines
34.53%Graphics Multimedia and Web Design
20%Computers Electronics and Technology - Other
11.55%Marketplace
10.22%Jobs and Employment
6.81%Other
16.9%
Social Media Traffic to rover.com
rover.com gets most of its social media traffic from Facebook, followed by Youtube and Instagram (Desktop). Engaging audiences through Linkedin may reveal new opportunities
Social Networks
12
Social Network Distribution