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merseytravel.gov.uk Website Analysis for April 2026
merseytravel connects all public transport in the liverpool city region and provides strategic transport advice to the liverpool city region combined authority.
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Global Rank
#185,2439,617
Country Rank
#7,859517
Category Rank
#1698
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Total Visits
233.2K
Bounce Rate
43.77%
Pages per Visit
2.63
Avg Visit Duration
00:01:34
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merseytravel.gov.uk Traffic & Engagement Analysis
merseytravel.gov.uk's web traffic has increased by 7.51% compared to last month. See all traffic & engagement stats for merseytravel.gov.uk in the past 3 months below
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Last Month Change
7.51%
Bounce Rate
43.77%
Pages per Visit
2.63
Avg Visit Duration
00:01:34
Total Visits Last 3 Months
Compare merseytravel.gov.uk to:
233.2Kmerseytravel.gov.uk
merseytravel.gov.uk Web Traffic by Country
Which countries sent the most traffic to merseytravel.gov.uk lately? Where is their core audience from? Last month United Kingdom was the top country sending desktop traffic to merseytravel.gov.uk - click below to discover all countries
Top Countries
United Kingdom
87.91%27.99%
United States
3.61%52.18%
Switzerland
1.48%749.6%
France
1.47%84.15%
Spain
1.37%36.55%
Others
4.16%
merseytravel.gov.uk Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. merseytravel.gov.uk's audience is 51.62% male and 48.38% female. The largest age group of visitors are 25 - 34 year olds.
Age Distribution
Gender Distribution
- Female48.38%
- Male51.62%
merseytravel.gov.uk Target Audience
Audience interests reveal key details on the browsing interests of merseytravel.gov.uk's visitors. merseytravel.gov.uk's audience is interested in Computers Electronics and Technology > Social Media Networks & social network.
Top Categories
Other Visited Websites
Top Topics
social networksocialsocial medianewspaypal
merseytravel.gov.uk Competitors & Similar Sites
Reveal merseytravel.gov.uk top alternatives and find potential or emerging competitors. merseyrail.org is the website with the highest similarity score to merseytravel.gov.uk. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
merseytravel.gov.uk Top Traffic Sources
The top traffic source to merseytravel.gov.uk is Organic Search traffic, driving 67.5% of desktop visits last month Direct is the 2nd and Referrals is the 3rd. The most underutilized channel is Affiliate. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
67.5%
Organic Search
1st Place
Direct
2nd Place
Referrals
3rd Place
Only showing top 3 marketing channels.
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Get a live demomerseytravel.gov.uk Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to merseytravel.gov.uk (Desktop, worldwide)
Organic vs. Paid
Organic99.83%
Paid0.17%
Top Keywords
merseytravel$0.16x2 bus timetable$0.28mersey tunnel closures$--merseyrail$0.25mersey tunnel$--2.2K OthersSee more
Total Keywords2.2K
Referral Web Traffic to merseytravel.gov.uk
The top referral sites sending desktop traffic to merseytravel.gov.uk.
Category Distribution
Top Referrals
Links from merseytravel.gov.uk to Other Websites by Traffic Share
merseytravel.gov.uk is sending desktop traffic to 5 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Total Outgoing Links5
Category Distribution
Travel and Tourism - Other
59.17%Government
23.93%Ground Transportation
15%Search Engines
1.9%
Social Media Traffic to merseytravel.gov.uk
merseytravel.gov.uk gets most of its social media traffic from Youtube, followed by X-twitter and (Desktop). Engaging audiences through X-twitter may reveal new opportunities
Social Networks
2
Social Network Distribution