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surrey.ac.uk Website Analysis for March 2026
The University of Surrey is a leading university located within the county town of Guildford, Surrey in the South East of England, UK.
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Global Rank
#25,1292,248
Country Rank
#1,111111
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Total Visits
1.8M
Bounce Rate
30.36%
Pages per Visit
7.72
Avg Visit Duration
00:06:33
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surrey.ac.uk Traffic & Engagement Analysis
surrey.ac.uk's web traffic has increased by 17.16% compared to last month. See all traffic & engagement stats for surrey.ac.uk in the past 3 months below
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Last Month Change
17.16%
Bounce Rate
30.36%
Pages per Visit
7.72
Avg Visit Duration
00:06:33
Total Visits Last 3 Months
Compare surrey.ac.uk to:
1.8Msurrey.ac.uk
surrey.ac.uk Web Traffic by Country
Which countries sent the most traffic to surrey.ac.uk lately? Where is their core audience from? Last month United Kingdom was the top country sending desktop traffic to surrey.ac.uk - click below to discover all countries
Top Countries
United Kingdom
85.64%20.33%
United States
1.67%2.22%
Thailand
1.21%58.58%
Spain
0.81%4.35%
Singapore
0.64%17.88%
Others
10.04%
surrey.ac.uk Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. surrey.ac.uk's audience is 43.12% male and 56.88% female. The largest age group of visitors are 25 - 34 year olds.
Age Distribution
Gender Distribution
- Female56.88%
- Male43.12%
surrey.ac.uk Target Audience
Audience interests reveal key details on the browsing interests of surrey.ac.uk's visitors. surrey.ac.uk's audience is interested in Science and Education > Universities and Colleges & science.
Top Categories
Other Visited Websites
Top Topics
scienceukshoppingresearchuniversity
surrey.ac.uk Competitors & Similar Sites
Reveal surrey.ac.uk top alternatives and find potential or emerging competitors. exeter.ac.uk is the website with the highest similarity score to surrey.ac.uk. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
surrey.ac.uk Top Traffic Sources
The top traffic source to surrey.ac.uk is Direct traffic, driving 45.48% of desktop visits last month Referrals is the 2nd and Organic Search is the 3rd. The most underutilized channel is Affiliate. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
45.48%
Direct
1st Place
Referrals
2nd Place
Organic Search
3rd Place
Only showing top 3 marketing channels.
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Get a live demosurrey.ac.uk Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to surrey.ac.uk (Desktop, worldwide)
Organic vs. Paid
Organic99.33%
Paid0.67%
Top Keywords
university of surrey$1.25surrey learn$2.06surrey self service$2.64surreylearn$2.06surrey university$1.1819.2K OthersSee more
Total Keywords19.2K
Referral Web Traffic to surrey.ac.uk
The top referral sites sending desktop traffic to surrey.ac.uk.
Category Distribution
Universities and Colleges
38.19%Jobs and Employment
35.05%Mental Health
7.41%Search Engines
2.99%Education
1.95%Other
14.4%Links from surrey.ac.uk to Other Websites by Traffic Share
surrey.ac.uk is sending desktop traffic to 46 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Universities and Colleges
32.21%Programming and Developer Software
9.8%Jobs and Employment
3.14%Consumer Electronics
0.82%Biology
0.77%Other
53.25%
Social Media Traffic to surrey.ac.uk
surrey.ac.uk gets most of its social media traffic from Linkedin, followed by Youtube and X-twitter (Desktop). Engaging audiences through Reddit may reveal new opportunities
Social Networks
8
Social Network Distribution