Analyse de l'application Sync Pulse pour le 15 janvier

SYNC Pulse is designed for installation on the devices of specially recruited panelists, offering live insights into media engagement across both traditional and digital landscapes. By employing sophisticated Automatic Content Recognition (ACR) technology, it effectively identifies and monitors media consumption, capturing on-screen activities and audio signals in real time. SYNC Audience Meter deciphers audience interactions with various programs, content, and ads, enabling optimized strategies for brands, broadcasters, and audiences. To ensure accurate audience analysis and utilize ACR, the app requires access to your device's microphone, location, and accessibility APIs. Although it accesses the microphone, it does not interpret spoken words. The accessibility API usage is carefully limited to only gather information from advertisement logs. Attention: This application is intended exclusively for selected panelists. While it can be installed by anyone, only data from approved panelists will be considered. Interested in becoming a panelist? Reach out to us at syncpanel@syncmedia.io.