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EFECTIVA:  A New American Media Agency with Gloria Constanza At the Helm.  She is one of the great figures of the Multicultural Media arena in general and a legendary leader in the creation and architecture of our media landscape in the U.S. Hispanic Market in America. Elevated to the “Hall of Fame” of the Hispanic Marketing Council (HMC), Gloria Constanza has been, alongside Daisy Expósito-Ulla and a strong team, both at Bravo and at dex, a media guru whose hands have touched the success of many iconic brands, as well as the U.S. Census on more than one opportunity, serving to confirm the strength of our numbers. I love the art of the media game, and I admire her for her talent hidden behind her modesty.  And at Hispanicad.com we are proud to celebrate her new venture.  Gloria Constanza is now once again a protagonist as the birth of A New American Media Agency is announced. ¡Buena suerte, Gloria! Our industry is better because of people like you. Here’s the story of EFECTIVA.”> <meta name=