au.yahoo.com Website Analysis for March 2026
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Total Visits
5.4M
Bounce Rate
60.98%
Pages per Visit
2.31
Avg Visit Duration
00:03:15
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au.yahoo.com Traffic & Engagement Analysis
au.yahoo.com's web traffic has increased by 10.58% compared to last month. See all traffic & engagement stats for au.yahoo.com in the past 3 months below
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Last Month Change
10.58%
Bounce Rate
60.98%
Pages per Visit
2.31
Avg Visit Duration
00:03:15
Total Visits Last 3 Months
Compare au.yahoo.com to:
5.4M
au.yahoo.com
au.yahoo.com Web Traffic by Country
Which countries sent the most traffic to au.yahoo.com lately? Where is their core audience from? Last month Australia was the top country sending desktop traffic to au.yahoo.com - click below to discover all countries
Top Countries
Australia
93.4%10.27%
United States
1.21%3.05%
India
0.75%51.39%
United Kingdom
0.6%13.14%
New Zealand
0.42%23.29%
Others
3.63%
au.yahoo.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. au.yahoo.com's audience is 54.79% male and 45.21% female. The largest age group of visitors are 55 - 64 year olds.
Age Distribution
Gender Distribution
- Female45.21%
- Male54.79%
au.yahoo.com Competitors & Similar Sites
Reveal au.yahoo.com top alternatives and find potential or emerging competitors. huffpost.com is the website with the highest similarity score to au.yahoo.com. Find out why - Click here to Analyze all competitors
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Affinity
Category
Category rank
au.yahoo.com Top Traffic Sources
The top traffic source to au.yahoo.com is Direct traffic, driving 66.44% of desktop visits last month Mail is the 2nd and Organic Search is the 3rd. The most underutilized channel is Paid Search. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
66.44%
Direct
1st Place
Mail
2nd Place
Organic Search
3rd Place
Only showing top 3 marketing channels.
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The top referral sites sending desktop traffic to au.yahoo.com.
Category Distribution
News & Media Publishers
30.79%Search Engines
16.92%Adult
1.28%Dictionaries and Encyclopedias
0.8%Other
13.29%Links from au.yahoo.com to Other Websites by Traffic Share
au.yahoo.com is sending desktop traffic to 16 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
News & Media Publishers
14.15%Search Engines
13.58%Fashion and Apparel
0.32%Sports - Other
0.15%Other
17.75%
Social Media Traffic to au.yahoo.com
au.yahoo.com gets most of its social media traffic from Youtube, followed by Facebook and Reddit (Desktop). Engaging audiences through WhatsApp Webapp may reveal new opportunities
Social Networks
7
Social Network Distribution