customer.axa.co.uk Website Analysis for March 2026
Get an insurance quote today for car, home, health or business.
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Total Visits
299.9K
Bounce Rate
32%
Pages per Visit
4.04
Avg Visit Duration
00:03:15
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customer.axa.co.uk Traffic & Engagement Analysis
customer.axa.co.uk's web traffic has increased by 22.33% compared to last month. See all traffic & engagement stats for customer.axa.co.uk in the past 3 months below
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Last Month Change
22.33%
Bounce Rate
32%
Pages per Visit
4.04
Avg Visit Duration
00:03:15
Total Visits Last 3 Months
Compare customer.axa.co.uk to:
299.9K
customer.axa.co.uk
customer.axa.co.uk Web Traffic by Country
Which countries sent the most traffic to customer.axa.co.uk lately? Where is their core audience from? Last month United Kingdom was the top country sending desktop traffic to customer.axa.co.uk - click below to discover all countries
Top Countries
United Kingdom
94.02%1.64%
Ireland
2.5%266.1%
United States
0.79%17.05%
United Arab Emirates
0.54%
Spain
0.5%
Others
1.65%
customer.axa.co.uk Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. customer.axa.co.uk's audience is 56.17% male and 43.83% female. The largest age group of visitors are 45 - 54 year olds.
Age Distribution
Gender Distribution
- Female43.83%
- Male56.17%
customer.axa.co.uk Target Audience
Audience interests reveal key details on the browsing interests of customer.axa.co.uk's visitors. customer.axa.co.uk's audience is interested in Finance > Insurance & insurance.
Top Categories
Other Visited Websites
Top Topics
insurancetravel insurancelife insurancecar insurancemotor insurance
customer.axa.co.uk Competitors & Similar Sites
Reveal customer.axa.co.uk top alternatives and find potential or emerging competitors. comparethemarket.com is the website with the highest similarity score to customer.axa.co.uk. Find out why - Click here to Analyze all competitors
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Affinity
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Category rank
customer.axa.co.uk Top Traffic Sources
The top traffic source to customer.axa.co.uk is Direct traffic, driving 85.13% of desktop visits last month Referrals is the 2nd and Organic Search is the 3rd. The most underutilized channel is Paid Search. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
85.13%
Direct
1st Place
Referrals
2nd Place
Organic Search
3rd Place
Only showing top 3 marketing channels.
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Get a live democustomer.axa.co.uk Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to customer.axa.co.uk (Desktop, worldwide)
Organic vs. Paid
Organic99.97%
Paid0.03%
Top Keywords
my axa login$1.38business insurance$41.00quotezone$0.68simply buisness$23.64inshur insurance$3.382 OthersSee more
Total Keywords7
Referral Web Traffic to customer.axa.co.uk
The top referral sites sending desktop traffic to customer.axa.co.uk.
Category Distribution
Insurance
94.44%Financial Planning and Management
5.56%Top Referrals
Links from customer.axa.co.uk to Other Websites by Traffic Share
customer.axa.co.uk is sending desktop traffic to 4 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Insurance
92.32%Universities and Colleges
4.96%Government
0.41%Other
2.32%
Social Media Traffic to customer.axa.co.uk
The top social media networks directing traffic to customer.axa.co.uk.
Social Networks
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Social Network Distribution
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