Butter: the IRL app app analytics for September 2

Butter is where plans happen with people who actually show up. Your friends are busy, flaky or just not into hot yoga at 7am on a Tuesday. We get it. Butter connects you with people nearby who are already planning the things you want to do - from supper clubs to morning hikes to that niche film screening nobody in your group chat cares about. How it works: Discover: Explore clubs, plans and ideas happening around you. Think of it as a feed for your social life - curated by real people. Join: Something catch your eye? Request a place, or save it for when the mood strikes. Host: Have a thing? Post it and make it happen. The right people will come to you. Chat: Get to know everyone before you show up; no walking in cold. Why we’re different: You stop waiting on your group chat. No more ‘who’s in?’ followed by silence. On Butter, people are already interested - that’s why they’re here. It’s not Meetup and it’s not a dating app. It’s smaller, more intentional, and nobody’s standing around in a circle wearing name tags. We're for the plans you’d make with friends, but with people you haven’t met yet. Melbourne, Sydney, LA. More cities soon.