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AI-powered digital intelligence
to win your market

Subdomains
.

Custom
Industries

Traffic &
Engagement

Demographics
.

New vs
Returning

Category
Leaders

Marketing
Channels

Audience
Loyalty

Intent
Distribution

Backlink
Analysis

Rank
Tracker

Site
Audit

Keyword
Research

Popular
Pages

Demand
Analysis

AI Trend
Analyzer

AI Citation
Analysis

Business
Lines

AI Traffic
.

AI Brand
Visibility

SERP
Features

Search
Advertising

Keywords
Gap

Consumer
Demand

Keyword
Clusters

Market
Assessment

Website
Technologies

Keyword
Trends

API
.

Prompt
Analysis

Display
Advertising

AI Content
Strategist

Position
Distribution

Publishers
Analysis

Referal
Analysis

Branded
Traffic

Advanced
Competitive

Intelligence
Gen AI
Intelligence
Strategic
SEO

Suite
Ads
Intelligence

Spot opportunities

where others see disruption

Gain the insights to anticipate change, understand customer needs, and win in an AI-driven world.

Dominate Gen AI search

AI is rewriting the rules of search, visibility, and decision-making. Monitor your brand in Gen AI answers, build lasting AI visibility, and stay ahead of competitors before they outrank you.

Increase your market share

Next year’s biggest competitor might be too small to spot right now. Locate them early, track their strategies, and turn their weaknesses into your advantage.

Turn trends into growth

Customer expectations evolve daily. Missing them means missing growth opportunities. Uncover shifts as they happen, reveal what audiences want, and adjust your strategy in the moment.

What could your growth look like with Similarweb insights?
B2B Software
A must-have tool...
to stay ahead of market trends, identify growth opportunities, and gain a competitive edge.

Jon Oringer

Ecommerce
8%+
Customer acquisition YoY
MandM Direct - By using Similarweb and understanding where we sit within the market and against our competitors, we increased exposure and grew our new customer acquisition by 8% YoY.
Ecommerce
Play

Daniel Dixon

Founder and CEO

Consulting and Market Research
Similarweb Digital Data is used for strategic decision-making in terms of who is leading and where to improve.
Pavan Rao

Pavan Rao

Founder and CEO

Retail
Play

Bevon Dormer

Sr. Manager of Data, Insights, & Analytics

B2B Software
A must-have tool...
to stay ahead of market trends, identify growth opportunities, and gain a competitive edge.

Jon Oringer

Ecommerce
8%+
Customer acquisition YoY
MandM Direct - By using Similarweb and understanding where we sit within the market and against our competitors, we increased exposure and grew our new customer acquisition by 8% YoY.
Ecommerce
Play

Daniel Dixon

Founder and CEO

Consulting and Market Research
Similarweb Digital Data is used for strategic decision-making in terms of who is leading and where to improve.
Pavan Rao

Pavan Rao

Founder and CEO

Retail
Play

Bevon Dormer

Sr. Manager of Data, Insights, & Analytics

B2B Software
A must-have tool...
to stay ahead of market trends, identify growth opportunities, and gain a competitive edge.

Jon Oringer

Ecommerce
8%+
Customer acquisition YoY
MandM Direct - By using Similarweb and understanding where we sit within the market and against our competitors, we increased exposure and grew our new customer acquisition by 8% YoY.
Ecommerce
Play

Daniel Dixon

Founder and CEO

Consulting and Market Research
Similarweb Digital Data is used for strategic decision-making in terms of who is leading and where to improve.
Pavan Rao

Pavan Rao

Founder and CEO

Retail
Play

Bevon Dormer

Sr. Manager of Data, Insights, & Analytics

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Join the platform trusted by over 10,000 customers
Similarweb stands out as a proud leader across top categories.
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G2 named Similarweb a market leader in Enterprise Competitive Intelligence Tools.
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G2 named Similarweb a
market leader in Market Intelligence Tools.
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G2 named Similarweb a
market leader in Enterprise
SEO Tools.
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G2 named Similarweb a
market leader in Content
Analytics Software.
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G2 named Similarweb a
market leader in Paid Search Intelligence Software.
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G2 named Similarweb a
market leader in Digital
Advertising Intelligence Software.
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Helping every team
win their market

Marketing Leaders

Stay ahead of your market and spot new opportunities by monitoring competitor strategies.

Marketing Leaders

  • DescriptionUncover competitor performance metrics

  • DescriptionAnalyze segments and business lines

  • DescriptionBenchmark competitor performance

  • DescriptionTrack competitor performance in Gen AI

SEO & GEO

Build winning SEO strategies with high-impact keywords, competitor insights, and visibility across web and AI search.

SEO & GEO

  • DescriptionTrack your brand in Gen AI

  • DescriptionLeverage real user keyword data

  • DescriptionMonitor your site rankings

  • DescriptionUncover shifting search demand

  • DescriptionAnalyze every aspect of your technical SEO

Research & Analytics

Turn marketing insights into opportunities by spotting demand trends and uncovering growth opportunities.

Research & Analytics

  • DescriptionSpot emerging trends

  • DescriptionAnalyze market shifts

  • DescriptionMonitor rising players

  • DescriptionTrack demand spikes

PPC

Maximize paid performance by uncovering keyword opportunities, competitor ad strategies, and who’s bidding on your brand.

PPC

  • DescriptionUncover competitors’ paid strategy

  • DescriptionSee top-performing ad creatives

  • DescriptionAnalyze creatives and placements

  • DescriptionTrack cross-channel ad spend

  • DescriptionReveal true ad performance

Back your strategy with unbeatable data

10,000+
Global brands
Trust and use Similarweb to win their market
100M+
Websites
Gain insight into the performance metrics of any website
190
Countries
Gain a truly global and accurate view of the digital world with unmatched geographic coverage.
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6B+
Keywords
Unlock new opportunities with the freshest, most accurate keyword insights.

Don't just compete. Win.