Best Selling Boys Products & Brands on amazon.ca

See the full list of Market Leaders In Amazon Boys in amazon.ca for September 1, and read the full analysis below

Last updated : September 1, 2026

Top Brands on the Boys category

See which brands are leading the Boys category on amazon.ca. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Sep 2026 vs. Sep 2025

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
Jan & Jul	4.26%	2.99pp	35.6K	70.61%	5.25%	86.30%	CDN$42.39	26.39%
Stonz	3.17%	1.68pp	9.7K	35.24%	3.57%	80.03%	CDN$37.46	0.97%
Tuelip	1.37%	1.05pp	31.9K	65.45%	2.46%	83.57%	CDN$41.54	14.90%
VTech	1.35%	0.97pp	35.6K	40.68%	4.52%	51.97%	CDN$37.20	5.05%
New Balance	2.31%	0.91pp	35.4K	46.57%	0.72%	39.52%	CDN$25.11	0.86%
Jan & Jul	4.26%	2.99pp	35.6K	70.61%	5.25%	86.30%	CDN$42.39	26.39%
Stonz	3.17%	1.68pp	9.7K	35.24%	3.57%	80.03%	CDN$37.46	0.97%
Tuelip	1.37%	1.05pp	31.9K	65.45%	2.46%	83.57%	CDN$41.54	14.90%
VTech	1.35%	0.97pp	35.6K	40.68%	4.52%	51.97%	CDN$37.20	5.05%
New Balance	2.31%	0.91pp	35.4K	46.57%	0.72%	39.52%	CDN$25.11	0.86%
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Channels Breakdown & Performance

Understand where the top brands in the Boys category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

0

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

Jan & Jul

Stonz

Tuelip

VTech

New Balance

Top selling sub-categories in the Boys category

Explore the breakdown of sub-categories within the Boys category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Sep 2026 vs. Sep 2025

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Category	Unit sold	Change	Revenue	Change	Product views	Change
	< 50	14.82%	2.20%	8.56%	99	2.28%
	77	9.31%	7.11%	6.30%	96	18.83%
Boxer Briefs	87	4.06%	12.62%	2.99%	100	13.02%
Briefs	< 50	1.91%	9.95%	3.30%	84	9.96%
Undershirts	< 50	5.40%	9.08%	7.72%	75	9.17%
Boxers	94	9.55%	9.64%	1.31%	60	9.65%
Thermal	Unlock full list >	7.99%	9.98%	5.01%	< 50	9.97%
	100	6.89%	1.92%	0.43%	99	14.00%
Socks	78	0.19%	7.51%	2.57%	73	3.28%
Shirts & Tees	100	2.41%	10.15%	0.33%	95	13.87%
Pants	66	4.15%	2.51%	8.41%	71	8.67%
Shorts	80	0.50%	5.94%	3.87%	57	6.41%
Base Layers & Compression	Unlock full list >	4.04%	16.39%	5.51%	99	2.96%
	86	4.17%	12.49%	3.08%	100	12.58%
T-Shirts	91	6.88%	8.20%	3.13%	99	9.73%
Button-Down Shirts	Unlock full list >	6.70%	9.73%	4.82%	58	9.82%
	64	8.18%	16.63%	9.65%	85	3.65%
Shorts & Trunks	< 50	10.00%	8.87%	12.68%	< 50	0.57%
Rash Guard Shirts	Unlock full list >	14.80%	2.22%	8.56%	97	15.48%
	< 50	0.41%	9.96%	5.19%	76	5.83%
Hoodies	97	1.44%	10.03%	11.53%	94	9.95%
Sweatshirts	Unlock full list >	2.68%	9.68%	6.64%	56	9.66%
	61	8.88%	4.71%	9.90%	< 50	4.76%
	< 50	16.57%	0.81%	9.05%	59	13.73%
Water Shoes	72	10.92%	5.58%	7.08%	98	5.66%
Rainwear	63	9.91%	7.57%	4.57%	95	7.60%
Snow Boots	Unlock full list >	13.71%	3.12%	8.20%	74	16.58%
Sneakers	74	10.79%	19.50%	2.05%	97	19.59%
Clogs & Mules	82	19.45%	10.85%	4.14%	100	10.93%
	52	19.58%	1.41%	9.66%	90	1.35%
Soccer	58	3.66%	2.66%	7.41%	53	17.73%
Basketball	Unlock full list >	16.16%	18.20%	9.85%	< 50	4.59%
Sandals	Unlock full list >	8.21%	8.18%	5.71%	< 50	8.27%
	< 50	2.09%	5.50%	5.26%	< 50	19.86%
Bracelets	94	0.03%	7.32%	2.74%	91	16.88%
Necklaces	Unlock full list >	2.27%	1.94%	0.46%	< 50	14.03%
	72	8.88%	5.31%	18.64%	90	6.58%
Wrist Watches	Unlock full list >	6.75%	1.70%	12.84%	96	12.05%
	100	9.99%	0.31%	16.44%	87	8.24%
	93	6.74%	8.30%	2.86%	58	9.68%
Sunglasses	Unlock full list >	3.64%	9.68%	1.54%	64	8.30%
Belts	82	0.40%	4.07%	6.06%	59	10.00%
	66	6.49%	9.95%	4.69%	96	10.04%
Neckties	Unlock full list >	7.92%	9.97%	5.11%	75	9.96%
Suspenders	< 50	9.52%	9.66%	1.44%	62	9.68%
	59	5.48%	0.16%	10.37%	53	11.20%
Baseball Caps	88	3.93%	8.49%	8.61%	100	8.46%
Toques & Beanies	Unlock full list >	2.08%	7.45%	9.34%	68	7.42%
	< 50	14.82%	2.20%	8.56%	99	2.28%
	77	9.31%	7.11%	6.30%	96	18.83%
Boxer Briefs	87	4.06%	12.62%	2.99%	100	13.02%
Briefs	< 50	1.91%	9.95%	3.30%	84	9.96%
Undershirts	< 50	5.40%	9.08%	7.72%	75	9.17%
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Top Products on the Boys Category

Discover the most-viewed products in the Boys category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Sep 2026 vs. Sep 2025

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
Multicolor Designer Rakhi Bracelet for Brother on Raksha bandhan with Multicolor Beads Traditional Rakhi Thread Set of 12	...> Bracelets	Tuelip	28.5K	313.22%	9.84%	5.34%	100	11.98%
Riddhika Ventures Brother Rakhi with Greeting Card \| Rakhi Gifts for Brother Sister Bhaiya Bhabhi for Indian Raksha Bandhan Festival (K11)	...> Boys	Riddhika Ventures	22.7K	57.55%	7.49%	1.00%	< 50	8.42%
TIED RIBBONS Set of 2 Rakhi for Brother with Gift \| Rakhi for Bhaiya \| Roli Tikka - Raksha bandhan Rakhi Bracelet for Brother Rakhi 2 Set \| Rakhi Thread	...> Bracelets	TIED RIBBONS	10.9K	211.35%	3.40%	12.59%	100	7.35%
TIED RIBBONS Rakhi for Brother and Bhabhi \| Bhiaya Bhabhi Rakhi Gift Set \| Roli Tikka - Raksha bandhan \| Bhai Bhabhi Rakhi Set \| Lumba Rakhi for Bhabhi	...> Bracelets	TIED RIBBONS	8.5K	=	7.22%	4.69%	< 50	7.14%
KSJONE Evil Eye Design Set of 3 Rakhi For Brother Rakhi Thread Rakhi for Sister Raksha Bandha Gift for Your Brother Rakhi Bracelet For Loving Sibling Father Bhabhi Bhaiya	...> Bracelets	KSJONE	7.3K	153.54%	18.45%	7.63%	67	9.39%
Multicolor Designer Rakhi Bracelet for Brother on Raksha bandhan with Multicolor Beads Traditional Rakhi Thread Set of 12	...> Bracelets	Tuelip	28.5K	313.22%	9.84%	5.34%	100	11.98%
Riddhika Ventures Brother Rakhi with Greeting Card \| Rakhi Gifts for Brother Sister Bhaiya Bhabhi for Indian Raksha Bandhan Festival (K11)	...> Boys	Riddhika Ventures	22.7K	57.55%	7.49%	1.00%	< 50	8.42%
TIED RIBBONS Set of 2 Rakhi for Brother with Gift \| Rakhi for Bhaiya \| Roli Tikka - Raksha bandhan Rakhi Bracelet for Brother Rakhi 2 Set \| Rakhi Thread	...> Bracelets	TIED RIBBONS	10.9K	211.35%	3.40%	12.59%	100	7.35%
TIED RIBBONS Rakhi for Brother and Bhabhi \| Bhiaya Bhabhi Rakhi Gift Set \| Roli Tikka - Raksha bandhan \| Bhai Bhabhi Rakhi Set \| Lumba Rakhi for Bhabhi	...> Bracelets	TIED RIBBONS	8.5K	=	7.22%	4.69%	< 50	7.14%
KSJONE Evil Eye Design Set of 3 Rakhi For Brother Rakhi Thread Rakhi for Sister Raksha Bandha Gift for Your Brother Rakhi Bracelet For Loving Sibling Father Bhabhi Bhaiya	...> Bracelets	KSJONE	7.3K	153.54%	18.45%	7.63%	67	9.39%
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Top-level analysis of the Boys category on amazon.ca

During 2026-09-01T00:00:00, the Boys category on amazon.ca generated a total revenue of CDN$1.9M.

The leading brands in this category are Jan & Jul, Stonz, and Tuelip, which stand out in terms of revenue and consumer engagement.

The top-performing product was Multicolor Designer Rakhi Bracelet for Brother on Raksha bandhan with Multicolor Beads Traditional Rakhi Thread Set of 12, and it's the best-selling item in the category.