Best Selling Papierprodukte Products & Brands on amazon.de

See the full list of Market Leaders In Amazon Papierprodukte in amazon.de for August 1, and read the full analysis below

Last updated : August 1, 2026

Top Brands on the Papierprodukte category

See which brands are leading the Papierprodukte category on amazon.de. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Aug 2026 vs. Aug 2025

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
Oxford	3.68%	2.24pp	310.6K	144.85%	20.06%	41.72%	€12.96	12.17%
Goldstücke24	1.06%	0.87pp	49.5K	118.24%	16.07%	3.57%	€12.61	1.37%
Herlitz	3.29%	0.84pp	229.2K	122.90%	18.12%	25.09%	€9.53	0.82%
FairToner	6.24%	0.83pp	159.7K	108.09%	8.62%	23.67%	€5.96	11.22%
ZCZN	1.01%	0.55pp	97.6K	118.29%	20.06%	29.81%	€6.48	7.06%
Oxford	3.68%	2.24pp	310.6K	144.85%	20.06%	41.72%	€12.96	12.17%
Goldstücke24	1.06%	0.87pp	49.5K	118.24%	16.07%	3.57%	€12.61	1.37%
Herlitz	3.29%	0.84pp	229.2K	122.90%	18.12%	25.09%	€9.53	0.82%
FairToner	6.24%	0.83pp	159.7K	108.09%	8.62%	23.67%	€5.96	11.22%
ZCZN	1.01%	0.55pp	97.6K	118.29%	20.06%	29.81%	€6.48	7.06%
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Channels Breakdown & Performance

Understand where the top brands in the Papierprodukte category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

Oxford

Goldstücke24

Herlitz

FairToner

ZCZN

Top selling sub-categories in the Papierprodukte category

Explore the breakdown of sub-categories within the Papierprodukte category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Aug 2026 vs. Aug 2025

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Category	Unit sold	Change	Revenue	Change	Product views	Change
	96	19.65%	1.30%	14.49%	54	4.06%
Notizblöcke	54	11.03%	6.02%	19.90%	< 50	6.99%
Selbstklebende Notizzettel	64	3.17%	0.65%	7.85%	57	2.27%
Ringblöcke	70	8.62%	6.53%	6.64%	100	4.10%
Notizbücher	93	8.66%	6.59%	10.00%	100	7.01%
Tagebücher	Unlock full list >	6.98%	12.07%	0.58%	< 50	8.65%
	< 50	3.24%	0.97%	11.55%	< 50	2.14%
	54	17.59%	9.08%	9.67%	< 50	9.53%
Kopier- & Universalpapier	66	3.08%	0.75%	7.80%	< 50	2.36%
Fotopapier	68	8.51%	13.69%	0.66%	< 50	9.10%
Für Tintenstrahldrucker	74	3.13%	1.06%	0.89%	< 50	2.05%
Für Laserdrucker	59	0.82%	3.02%	8.69%	83	0.01%
Farbpapier	Unlock full list >	8.89%	9.89%	18.71%	95	6.52%
Thermopapier	82	3.34%	8.10%	3.43%	< 50	7.13%
Briefpapier	98	5.01%	7.58%	1.17%	99	7.30%
Millimeterpapier	52	6.37%	3.36%	9.46%	< 50	1.96%
Staffeleiblöcke	Unlock full list >	1.13%	3.05%	6.58%	89	4.18%
	86	10.00%	9.45%	8.69%	98	15.25%
Grußkarten	85	8.46%	13.85%	9.59%	64	8.25%
Karteikarten	79	8.44%	3.64%	17.35%	100	5.68%
Postkarten	< 50	9.38%	7.81%	9.84%	59	9.67%
Visitenkarten	52	11.15%	6.13%	19.76%	68	7.05%
Ankündigungskarten	Unlock full list >	6.02%	0.19%	17.11%	< 50	0.12%
	96	19.65%	1.30%	14.49%	54	4.06%
Notizblöcke	54	11.03%	6.02%	19.90%	< 50	6.99%
Selbstklebende Notizzettel	64	3.17%	0.65%	7.85%	57	2.27%
Ringblöcke	70	8.62%	6.53%	6.64%	100	4.10%
Notizbücher	93	8.66%	6.59%	10.00%	100	7.01%
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Top Products on the Papierprodukte Category

Discover the most-viewed products in the Papierprodukte category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Aug 2026 vs. Aug 2025

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
Amazon Basics klassisches A5-Notizbuch Journal-Notizblock für Büro Schule und Schreiben und Notizen zu Hause liniert 240 Seiten Schwarz	...> Gebundene Notizbücher	Amazon Basics	60.4K	6.83%	3.46%	12.85%	89	3.13%
Amazon Basics Druckerpapier DIN A4 80 g/m² 2500 Stück 5 Packungen mit 500 Weiß	...> Kopier- & Universalpapier	Amazon Basics	57.2K	24.41%	9.04%	3.49%	98	9.97%
Gutschein zum selber ausfüllen mit Rubbelaufkleber - Rubbelkarte zum beschriften - Geschenke für Frauen Geschenk für Freundin Geburtstagskarte Kinogutschein Geburtstagsgeschenk Reisegutschein	...> Grußkarten	Heimonie	54.8K	55.54%	9.26%	5.92%	62	10.17%
FairToner Kopierpapier 2500 Blatt DIN-A4 80g Weiß	...> Kopier- & Universalpapier	FairToner	47.8K	10.86%	6.80%	2.30%	77	0.56%
PYNEX Notizbuch A5 Dotted Hardcover Notebook Leder Notizblock With 192 Blatt 100GSM Tagebuch für Erwachsene Schule - Dunkelgrün	...> Ringblöcke	PYNEX	34.2K	=	16.67%	15.46%	62	9.34%
Amazon Basics klassisches A5-Notizbuch Journal-Notizblock für Büro Schule und Schreiben und Notizen zu Hause liniert 240 Seiten Schwarz	...> Gebundene Notizbücher	Amazon Basics	60.4K	6.83%	3.46%	12.85%	89	3.13%
Amazon Basics Druckerpapier DIN A4 80 g/m² 2500 Stück 5 Packungen mit 500 Weiß	...> Kopier- & Universalpapier	Amazon Basics	57.2K	24.41%	9.04%	3.49%	98	9.97%
Gutschein zum selber ausfüllen mit Rubbelaufkleber - Rubbelkarte zum beschriften - Geschenke für Frauen Geschenk für Freundin Geburtstagskarte Kinogutschein Geburtstagsgeschenk Reisegutschein	...> Grußkarten	Heimonie	54.8K	55.54%	9.26%	5.92%	62	10.17%
FairToner Kopierpapier 2500 Blatt DIN-A4 80g Weiß	...> Kopier- & Universalpapier	FairToner	47.8K	10.86%	6.80%	2.30%	77	0.56%
PYNEX Notizbuch A5 Dotted Hardcover Notebook Leder Notizblock With 192 Blatt 100GSM Tagebuch für Erwachsene Schule - Dunkelgrün	...> Ringblöcke	PYNEX	34.2K	=	16.67%	15.46%	62	9.34%
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Top-level analysis of the Papierprodukte category on amazon.de

During 2026-08-01T00:00:00, the Papierprodukte category on amazon.de generated a total revenue of €21.9M.

The leading brands in this category are Oxford, Goldstücke24, and Herlitz, which stand out in terms of revenue and consumer engagement.

The top-performing product was Amazon Basics klassisches A5-Notizbuch Journal-Notizblock für Büro Schule und Schreiben und Notizen zu Hause liniert 240 Seiten Schwarz, and it's the best-selling item in the category.