Top Lifestyle Trending Websites

See the full list of Lifestyle trending websites for January 2026, and read the full analysis below

Last updated : February 1, 2026

Rank	Website	Monthly Change
56	theknot.com	38
59	vinted.it	33
61	thredup.com	30
55	pullandbear.com	22
69	fresha.com	20

Rank	Website	Monthly Change
84	ugg.com	45
94	fragrancenet.com	37
97	jcrew.com	30
44	bathandbodyworks.com	24
46	saksfifthavenue.com	24

Rank	Website	Monthly Change
39	familhao.com	134
88	babylist.com	72
71	zola.com	63
79	comfrt.com	61
99	massimodutti.com	45

Website	Monthly Change
lovesavingsgroup.com	845
partnermatic.com	151
kay.com	109
fatcoupon.com	93
swarovski.com	69

Learn how they’re winning their markets

Our team will demo the Similarweb platform and guide you to the data you need to succeed.

Talk to an expert

* Some websites ranked in the list above may contain adult content, please use caution when visiting unknown sites.

Trending Lifestyle Websites Analysis for January 2026

Fastest growing Lifestyle websites & Most Decreasing

The top growing Lifestyle website in January 2026 is theknot.com, now ranked #56 globally in the Lifestyle category, with 38 positions increase in ranking compared to December 2025. vinted.it is the runner up this month, trending 33 positions up the Lifestyle category ranking to #59.
Closing our top trending sites list are thredup.com, pullandbear.com and fresha.com with an increase of 30, 22 and 20 positions in ranking, respectfully.

The fastest declining Lifestyle website in January 2026 is ugg.com, dropping -45 positions in ranking to #84 compared to December 2025. ugg.com is followed by fragrancenet.com which takes the 2nd top declining award after its ranking decreased by -37 positions in Lifestyle websites ranking over the past month and is now ranked #94. Closing the list is saksfifthavenue.com with a decline of -24 positions to #46 in the Lifestyle category

New Lifestyle websites & Out of the Top 100

familhao.com shoots up to the Top 100 Lifestyle websites category with 134 positions increase in ranking to #39 since December 2025. The 2nd new Lifestyle website in the list is babylist.com with 72 positions increase in Lifestyle ranking to #88 globally.
Heading out of the top Lifestyle websites list are lovesavingsgroup.com and partnermatic.com with a loss of -845 and -151 in rankings respectively.