The San Diego Union-Tribune app analytics for February 1

Welcome to a new app experience, we have optimized our app and giving it a facelift! This faster Android native app now has the following new features: Your News: - Provide personalized recommendations for content based on user preferences. Users will be allowed to customize the content they want to engage with by selecting the topics they are truly interested in By going to the “Your News” tab the user can bypass the noise of all that is published and home in on the content they want Saved Articles: - Save feature that allows users to save articles or other content they are interested in for later reading or reference Push notifications will remind users to read their saved articles or suggest related content Custom Push Notifications: - The user can select what topics they want to be notified about which makes for a much less intrusive experience. Top Navigation Bar: - A top navigation bar lets the user switch between sections by swiping or tapping. Enews in-app: - Desire the newspaper experience? No need to open a separate app! By simply going to Settings and selecting E-News the user can browse the Digital Replica of the day’s paper. Offline Reading: - This feature allows users to enable offline reading from Settings. Offline “Reading Preferences” can also be customized for Settings. Swipe Left: - Instead of going back to the main section to find more articles, users have the option to simply swipe, immediately opening other articles in the Section. Follow Topics: - A user will be shown articles on topics they are following. To follow select follow at the article level and related articles will gain relevancy and be shown more frequently. Just as easily “Unfollow”