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About, Inc

About, Inc Market Share Analysis for December 2025

Southern Living is the leading voice of the modern South, celebrating its food, homes, travel, and culture with recipes, decorating tips, and inspiring ideas

Science and Education

Domainabout.com

Year Founded--

Employees201 - 500

Annual Revenue$5M - $10M

About, Inc

About, Inc (including company regionals)

about.com

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About, Inc Revenue up to December 2025 is 5M - 10M

revenue generated by About, Inc top domains

About, Inc top domains revenue over 3 years

Revenue for About, Inc top domains

about.com5M - 10M

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Total visits to About, Inc's top domains

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Total visits last 3 months

Subsidiaries Breakdown

about.com133.2K

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Avg. visit duration in About, Inc's top domains

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Average visit duration last 3 months

Subsidiaries Breakdown

about.com00:07:23

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Avg. pageviews on About, Inc's top domains

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Average page views last 3 months

Subsidiaries Breakdown

about.com10.12

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About, Inc top competitors by domain

Top similar sites in December 2025, ranked by their affinity

howstuffworks.comCompany NameHowStuffWorksEmployees51 - 200HQUnited States, Georgia, AtlantaAnnual revenue$15M - $25MTotal visits6.4MScience and Education > Science and Education - Other

Top technologies used by About, Inc

These are the website technologies, by industry, used by About, Inc top domains

Advertising (16)

DoubleClick

Conversion & Analytics (6)

Google Analytics

Social (4)

Instagram

Email Services (3)

G Suite

More Technologies

9

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News & Signals from About, Inc

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NewsTimes Group acquired About for $410M on Feb 1st '05.In February 2005, Times Co announced it was buying About.com, and they completed the purchase for a reported $410 million; they beat other bidders such as Google and Yahoo.

NewsAbout recognized as 5000 The Inc 5000 lists the fastest-growing private companies in the nation.About Inc. 5000 The Inc 5000 lists the fastest-growing private companies in the nation.

NewsVictoria Bianchini leaves About as director of guide marketing.In fact, Victoria Bianchini, who is the company’s community director came from About.com where she was director of guide marketing.