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BlueCross Market Share Analysis for November 2025

Established in 1993, BlueCross became part of the Opal HealthCare family in July 2024. As a leading provider of aged care services in Victoria we offer residential care, in-home support and respite care. We have Care Communties across Melbourne and over 1000 clients living in their own homes.

Health > Geriatric and Aging Care

Domainbluecross.com.au

Year Founded1993

Employees1001 - 5000

Annual Revenue$500M - $1B

BlueCross

BlueCross (including company regionals)

bluecross.com.au

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BlueCross Revenue up to November 2025 is 500M - 1B

revenue generated by BlueCross top domains

BlueCross top domains revenue over 3 years

Revenue for BlueCross top domains

bluecross.com.au500M - 1B

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Total visits to BlueCross's top domains

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Total visits last 3 months

Subsidiaries Breakdown

bluecross.com.au7

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Avg. visit duration in BlueCross's top domains

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Average visit duration last 3 months

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Avg. pageviews on BlueCross's top domains

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Average page views last 3 months

Subsidiaries Breakdown

bluecross.com.au1.01

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BlueCross top competitors by domain

Top similar sites in November 2025, ranked by their affinity

regis.com.auCompany NameRegis Aged Care Pty LtdEmployees> 10001HQAustralia, ArmadaleAnnual revenue$200M - $500MTotal visits54.2KHealth > Geriatric and Aging Care

Top technologies used by BlueCross

These are the website technologies, by industry, used by BlueCross top domains

Advertising (5)

DoubleClick

Conversion & Analytics (5)

Google Analytics

Social (3)

Instagram

Widget (3)

reCAPTCHA

More Technologies

7

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News & Signals from BlueCross

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NewsBlueCross merged with Sapphire Care Limited on Jan 1st '18.BlueCross merged with Sapphire Care in 2018.

NewsBlueCross partners with Positive Approach, LLC.With up to 472,000 people living with dementia in Australia alone and more than 68% living in residential aged care having significant to moderate dementia, BlueCross, in partnership with Teepa Snow, is leading the way to shift the thinking and deliver innovative and compassionate approaches to care for those living with dementia.

NewsBlueCross partners with LightARC - Business Performance Group.To help overcome these challenges, BlueCross, Victoria’s largest provider of aged care services, worked with Board and LightARC to overhaul its processes and procedures.