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First Choice Market Share Analysis for June 2026

Browse through our frequently asked questions about Travel Money and foreign currency.

Travel and Tourism > Accommodation and Hotels

Domainfirstchoice.co.uk

Year Founded2000

Employees501 - 1000

Annual Revenue$100M - $200M

First Choice

First Choice (including company regionals)

firstchoice.co.uk

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First Choice Revenue up to June 2026 is 100M - 200M

revenue generated by First Choice top domains

First Choice top domains revenue over 3 years

Revenue for First Choice top domains

firstchoice.co.uk100M - 200M

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Total visits to First Choice's top domains

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Total visits last 3 months

Subsidiaries Breakdown

firstchoice.co.uk717.2K

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Avg. visit duration in First Choice's top domains

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Average visit duration last 3 months

Subsidiaries Breakdown

firstchoice.co.uk00:01:19

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Avg. pageviews on First Choice's top domains

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Average page views last 3 months

Subsidiaries Breakdown

firstchoice.co.uk3.01

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First Choice top competitors by domain

Top similar sites in June 2026, ranked by their affinity

loveholidays.comCompany NameLoveholidaysEmployees201 - 500HQUnited Kingdom, LondonAnnual revenue$50M - $75MTotal visits13.1MTravel and Tourism > Travel and Tourism - Other

Top technologies used by First Choice

These are the website technologies, by industry, used by First Choice top domains

Advertising (33)

DoubleClick

Conversion & Analytics (20)

Google Analytics

Widget (8)

Twemoji

Payment & Currencies (7)

PayPal

More Technologies

13

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News & Signals from First Choice

With Similarweb Sales signals alerts, you’ll receive daily updates of recognized buying signals whenever new opportunities or threats arise in your target audience.

NewsFirst Choice partners with Everpress Limited.As part of the movement, First Choice is partnering with indie fashion brand Everpress to reimagine the classic holiday 'shit shirt' in a limited-edition drop of 'Lads Holiday' tees - with all proceeds going to CALM, helping to prevent suicide and support mental wellbeing.

NewsFirst Choice partnered with Sensible Weather on Jul 29th '23.Last year, First Choice partnered with US company Sensible Weather to offer a Weather Guarantee, which offers compensation when you experience bad weather on your trip.

NewsFirst Choice launches campaign aimed at empowering travel lovers to 'get picky.Holiday company First Choice has unveiled a campaign aimed at empowering travel lovers to 'get picky', as part of its new platform and brand relaunch.