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Primary Market Share Analysis for November 2025

Welcome to Primary. No labels, no slogans. Just soft, simpler clothes that kids and babies will love. Shop gender neutral, sustainable basics for the whole family.

Lifestyle > Fashion and Apparel

Domainprimary.com

Year Founded2014

Employees51 - 200

Annual Revenue$10M - $15M

Primary

Primary (including company regionals)

primary.com

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Primary Revenue up to November 2025 is 10M - 15M

revenue generated by Primary top domains

Primary top domains revenue over 3 years

Revenue for Primary top domains

primary.com10M - 15M

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Total visits to Primary's top domains

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Total visits last 3 months

Subsidiaries Breakdown

primary.com786.6K

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Avg. visit duration in Primary's top domains

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Average visit duration last 3 months

Subsidiaries Breakdown

primary.com00:03:22

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Avg. pageviews on Primary's top domains

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Average page views last 3 months

Subsidiaries Breakdown

primary.com10.43

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Primary top competitors by domain

Top similar sites in November 2025, ranked by their affinity

hannaandersson.comCompany NameHanna AnderssonEmployees201 - 500HQUnited States, Oregon, PortlandAnnual revenue$200M - $500MTotal visits4.5MLifestyle > Fashion and Apparel

Top technologies used by Primary

These are the website technologies, by industry, used by Primary top domains

Advertising (13)

Google Adsense

Payment & Currencies (13)

Cart Functionality

Conversion & Analytics (11)

Google Analytics

Social (6)

Instagram

More Technologies

13

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News & Signals from Primary

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NewsPrimary Kids, Inc. recognized as Emerging FinTech Organisation of the Year.Finance management platform Primary was named Emerging FinTech Organisation of the Year.

NewsThe Company of Others acquires Primary Kids, Inc. for $0.“The Company has agreed to acquire 4,331 Compulsorily Convertible Preference Shares having face value of Rs. 10/- each as Primary acquisition of shares.

NewsPrimary Kids, Inc. is developing 367 residential units on the ten-acre parcel.Primary Corporation, a minority business enterprise, plans to develop 367 residential units on the ten-acre parcel, of which 82 will be ownership units and 121 will be affordable units with 42 units designated for seniors.