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Rapala

May 2026

Rapala Market Share Analysis for May 2026

Capitalizing on pro angler insights, Sufix® ProMix® combines the innate benefits of premium braid with ultra-longevity, buoyancy and colorfast technology to culminate a quality of braid like no other. Color Injection process provides two-times more “Colorfast” retention than competing braids. The densely braided line made with HMPE fibers and high weave-count gives consistent quality, uniform diameter (increasing abrasion resistance) and line performance Low stretch offers exceptional lure control, ultimate bite detection and firm hook setting power Superior knot and shock strength. Multi-purpose braid that excels in freshwater and saltwater applications.
Year Founded1936
Employees1001 - 5000
Annual Revenue$10M - $15M
rapalavmc.com
Rapala
Rapala (including company regionals)
  • rapalavmc.com
    rapalavmc.com
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Rapala Revenue up to May 2026 is 10M - 15M

revenue generated by Rapala top domains

Rapala top domains revenue over 3 years

Revenue for Rapala top domains

rapalavmc.comrapalavmc.com10M - 15M
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Total visits to Rapala's top domains

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Total visits last 3 months

Subsidiaries Breakdown

Avg. visit duration in Rapala's top domains

Analyze Rapala engagement metrics.

Average visit duration last 3 months

Subsidiaries Breakdown

Avg. pageviews on Rapala's top domains

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Average page views last 3 months

Subsidiaries Breakdown

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Top technologies used by Rapala

These are the website technologies, by industry, used by Rapala top domains

Payment & Currencies (11)

Cart Functionality

Cart Functionality

eCommerce (5)

OpenCart

OpenCart

Content Management System (3)

WordPress

WordPress

Conversion & Analytics (3)

Google Analytics

Google Analytics

More Technologies

14

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News & Signals from Rapala

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NewsRapala VMC Corporation partners with Okuma Fishing Tackle Co., Ltd.Finland-based Rapala VMC Corporation (Rapala) has inked a new distribution agreement with Taiwan-based Okuma Fishing Tackle Co., Ltd. (Okuma) in Australia, adding the Okuma fishing product range to Rapala Australia's product portfolio.
NewsRapala VMC Corporation promotes Charlie Davis to director of Sales.Rapala VMC USA promoted Charlie Davis to VP of Product Development, Sam McSharry to senior sales manager, National Accounts and Mike Baumgartner to director of Sales.
NewsRapala VMC Corporation attends event EFTTA Angling Summit 2025.At the EFTTA Angling Summit 2025, the practical implications of sustainability reporting were illustrated through an industry case study presented by Rapala VMC, sharing first-hand experience with CSRD implementation.

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