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The Ouai

July 2026

The Ouai Market Share Analysis for July 2026

Take your beauty routine to the next level with OUAI's award-winning hair & body products, created with high quality ingredients by celebrity stylist Jen Atkin.
Lifestyle > Beauty and Cosmetics
Domaintheouai.co.uk
Year Founded2015
Employees51 - 200
Annual Revenue$25M - $50M
HQ:United States, California, Los Angeles
theouai.co.uk
The Ouai
The Ouai (including company regionals)
  • theouai.co.uk
    theouai.co.uk
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The Ouai Revenue up to July 2026 is 25M - 50M

revenue generated by The Ouai top domains

The Ouai top domains revenue over 3 years

Revenue for The Ouai top domains

theouai.co.uktheouai.co.uk25M - 50M
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Total visits to The Ouai's top domains

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Total visits last 3 months

Subsidiaries Breakdown
theouai.co.uktheouai.co.uk60.8K
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Avg. visit duration in The Ouai's top domains

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Average visit duration last 3 months

Subsidiaries Breakdown
theouai.co.uktheouai.co.uk00:00:30
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Avg. pageviews on The Ouai's top domains

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Average page views last 3 months

Subsidiaries Breakdown
theouai.co.uktheouai.co.uk1.32
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The Ouai top competitors by domain

Top similar sites in July 2026, ranked by their affinity

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Top technologies used by The Ouai

These are the website technologies, by industry, used by The Ouai top domains

Advertising (31)

DoubleClick

DoubleClick

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Payment & Currencies (14)

Cart Functionality

Cart Functionality

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Conversion & Analytics (13)

Google Analytics

Google Analytics

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Marketing (8)

Google Marketing Platform

Google Marketing Platform

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More Technologies

15

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News & Signals from The Ouai

With Similarweb Sales signals alerts, you’ll receive daily updates of recognized buying signals whenever new opportunities or threats arise in your target audience.

NewsProcter & Gamble Company acquired Theouai on Jul 3rd '21.Last year, P&G acquired Ouai, a hair brand founded by beauty influencer Jen Aktin, who the New York Times named as the most influential hair stylist in the world.
July 2, 2022Read More
NewsTheouai launched Super Dry Shampoo product on Sep 5th '19.OUAI Haircare, one of its favourite brands to work with, launched a new Super Dry Shampoo product last week!
September 11, 2019Read More

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