Vanish Standard Market Share Analysis for November 2025

STAFF START, a staff DX application service provided by Vanish Standard Co., Ltd. (Head office: Shibuya-ku, Tokyo; CEO: Yasuaki Onozato), which has been introduced to 3,000 domestic and overseas brands, has begun collaborating with Appify-Mobile App, provided by Stack Co., Ltd. (Shibuya-ku, Tokyo; CEO: Ryosuke Fukuda; hereinafter referred to as "Stack"), which can convert EC sites built with Shopify into highly functional native apps without the need for coding. STAFF START is a staff DX service that enables online customer service by posting snaps and reviews from an application for store staff, and the posts are displayed on the company's own EC site and SNS. It has been used by more than 3,000 domestic and overseas brands, mainly fashion, and sales via content posted on STAFF START have achieved 209.1 billion yen. In addition, Appify, provided by Stack, can turn EC sites into apps without coding, and also has a wide range of functions that can be used in real stores, such as membership card functions and store coupon functions. For fashion brands, which use STAFF START the most, native apps are now indispensable for OMO measures that provide a comfortable and enjoyable shopping experience both in-store and online. Therefore, we have established a standard collaboration with "Appify" to support OMO, improve customer experience, and contribute to establishing brand identity. Collaboration details With this collaboration, the following functions can be easily implemented for "SNAP PLAY," a function that links product information to photos and videos taken by store staff and posts them to the brand's own EC site and SNS. In addition, the unique measurement tags, which are essential for "visualizing results," which is the most important thing for STAFF START, can now be completed within the native app. Content posted on SNAP PLAY and a list of them Profiles of posting staff and a list of them Product details pages linked to content posted on SNAP PLAY Display design a