Meistverkaufte Beauty & Personal Care-Marken auf %site%

See the full list of Market Leaders In Amazon Beauty & Personal Care for 1. Januar, and read the full analysis below

Letzte Aktualisierung: Januar 1, 2026

Top-Marken in der Kategorie Beauty & Personal Care

Erfahren Sie, welche Marken in der Kategorie Beauty & Personal Care auf amazon.com führend sind. Analysieren Sie Daten zu den Top-Marken, einschließlich ihrer Umsätze, Produktansichten und Conversion-Raten, und erhalten Sie ein klares Bild der Wettbewerbsfähigkeit der Marken innerhalb der Kategorie.

Top Marken

Jan 2026 Vs. Jan 2025

ins Excel exportieren:

Marke	Umsatzanteil	Veränderung	Produktansichten	Veränderung	CVR	Veränderung	durchschnittl. Verkaufspreis	Veränderung
medicube	1.04%	0.79pp	20.5M	487.95%	10.32%	1.71%	$19.11	9.78%
eos	0.56%	0.34pp	17.1M	74.28%	7.32%	1.48%	$11.96	8.88%
Shark	0.75%	0.33pp	20.3M	136.63%	3.72%	1.50%	$17.99	0.38%
The Ordinary	0.39%	0.33pp	16M	419.71%	9.96%	1.02%	$5.89	7.25%
TYMO	0.75%	0.33pp	19.6M	463.58%	2.37%	0.09%	$19.05	8.10%
medicube	1.04%	0.79pp	20.5M	487.95%	10.32%	1.71%	$19.11	9.78%
eos	0.56%	0.34pp	17.1M	74.28%	7.32%	1.48%	$11.96	8.88%
Shark	0.75%	0.33pp	20.3M	136.63%	3.72%	1.50%	$17.99	0.38%
The Ordinary	0.39%	0.33pp	16M	419.71%	9.96%	1.02%	$5.89	7.25%
TYMO	0.75%	0.33pp	19.6M	463.58%	2.37%	0.09%	$19.05	8.10%
Wer gewinnt in Ihrer Kategorie? Zeigen Sie Top-Marken nach Umsatz, Aufrufen und ihrer Conversion-Rate an. Jetzt kostenlos testen

Aufschlüsselung und Performance der Kanäle

Erfahren Sie, woher der Traffic der Top-Marken in der Kategorie Beauty & Personal Care stammt. In diesem Abschnitt werden die führenden Traffic-Quellen aufgeschlüsselt und es wird aufgezeigt, auf welchen Kanälen die größte Sichtbarkeit und der größte Umsatz für die Marken mit der besten Performance generiert wird.

60%

40%

20%

Suchorganisation auf der Website

OSS-Zahlung

Empfehlung

Social

Erfahren Sie, wie Top-Marken ihren Traffic und Umsatz auf Amazon steigern.

Vollständige Aufschlüsselung der Kanäle anzeigen

medicube

eos

Shark

The Ordinary

TYMO

Top-Verkaufsunterkategorien in der Kategorie Beauty & Personal Care

Erkunden Sie die Aufschlüsselung der Unterkategorien innerhalb der Beauty & Personal Care-Kategorie. Dieser Abschnitt bietet Einblicke in die Performance der verschiedenen Unterkategorien und hilft, zu erkennen, welche Segmente wachsen, welche am wettbewerbsfähigsten sind und wo sich das Interesse der Verbraucher verschiebt.

Leistung

Jan 2026 Vs. Jan 2025

ins Excel exportieren:

Kategorie	verkaufte Einheit	Veränderung	Umsatzerlöse	Veränderung	Produktansichten	Veränderung
	< 50	6.58%	9.79%	1.82%	62	11.51%
	89	12.17%	9.90%	15.97%	< 50	5.98%
Treatments & Masks	81	18.34%	0.93%	14.48%	100	8.79%
Creams & Moisturizers	< 50	8.39%	19.48%	9.40%	72	7.37%
Cleansers	76	10.00%	10.21%	8.03%	58	2.22%
Toners & Astringents	54	9.62%	6.70%	13.35%	93	3.08%
Sets & Kits	Vollständige Liste anzeigen >	6.86%	3.89%	0.89%	73	7.96%
	97	6.12%	10.79%	7.80%	64	2.63%
Cleansers	83	17.33%	2.20%	18.78%	100	7.28%
Moisturizers	76	7.45%	0.70%	5.66%	58	17.74%
Sets & Kits	87	1.79%	10.00%	1.06%	99	7.82%
Body Scrubs	94	9.61%	5.42%	8.74%	99	1.63%
Body Mud	Vollständige Liste anzeigen >	8.58%	1.73%	9.97%	100	5.31%
	100	8.22%	4.05%	2.78%	57	16.68%
Balms & Moisturizers	86	8.70%	6.65%	10.00%	63	7.12%
Lip Butters	99	16.92%	3.71%	9.98%	75	3.66%
Scrubs	< 50	7.72%	5.20%	9.89%	70	4.58%
Lip Plumpers	Vollständige Liste anzeigen >	6.86%	8.58%	8.51%	96	8.55%
	98	7.12%	1.26%	9.88%	90	8.91%
Masks	100	8.71%	2.07%	7.35%	96	4.94%
Creams	86	9.86%	18.42%	5.19%	98	4.71%
Wrinkle Pads & Patches	85	9.66%	9.70%	8.86%	97	3.30%
Serums	< 50	18.78%	15.59%	9.47%	< 50	2.99%
Balms	Vollständige Liste anzeigen >	4.56%	12.63%	1.54%	93	0.93%
	82	17.54%	1.55%	13.70%	< 50	9.01%
Sunscreens	53	11.62%	5.68%	15.41%	72	4.36%
Self-Tanners	93	4.80%	12.54%	6.77%	54	9.65%
After Sun	96	8.42%	7.41%	6.94%	100	19.58%
Tanning Oils & Lotions	Vollständige Liste anzeigen >	4.25%	11.62%	3.30%	72	9.78%
	82	7.00%	9.84%	10.60%	100	11.06%
	96	1.54%	7.12%	9.50%	64	7.08%
Shampoos	96	17.16%	9.06%	7.07%	100	1.71%
Conditioners	98	9.73%	0.84%	10.00%	66	6.32%
Shampoo & Conditioner Sets	90	16.51%	2.38%	12.69%	77	9.26%
Dry Shampoos	59	6.29%	9.55%	7.01%	78	9.53%
2-in-1 Shampoo & Conditioner	Vollständige Liste anzeigen >	6.15%	12.59%	9.01%	78	12.50%
	< 50	9.12%	3.47%	9.81%	< 50	3.49%
Hair Brushes	53	9.99%	9.27%	8.37%	93	1.53%
Irons	< 50	15.24%	4.71%	6.90%	62	6.02%
Hair Dryers & Accessories	80	18.96%	2.41%	5.05%	94	9.43%
Hot-Air Brushes	55	11.08%	3.91%	18.54%	59	6.06%
Hair Rollers	Vollständige Liste anzeigen >	8.49%	4.77%	3.32%	95	15.84%
	< 50	11.41%	4.12%	18.19%	86	5.89%
Clips & Barrettes	55	16.93%	7.47%	6.11%	53	7.55%
Elastics & Ties	71	0.70%	4.95%	9.76%	99	9.78%
Headbands	98	8.04%	9.94%	0.68%	67	9.98%
Claws	87	6.22%	10.24%	4.51%	100	10.32%
Hair Drying Towels	Vollständige Liste anzeigen >	6.36%	0.40%	0.42%	< 50	18.80%
	90	8.43%	5.57%	9.43%	98	1.49%
Hair Sprays	< 50	4.12%	9.83%	1.61%	86	11.22%
Gels	98	10.00%	9.59%	8.26%	90	1.77%
Creams & Lotions	< 50	17.21%	13.01%	2.73%	67	13.10%
Styling Treatments	71	7.84%	7.31%	5.12%	98	9.95%
Root Lifting Powders	Vollständige Liste anzeigen >	2.42%	9.72%	6.49%	100	4.43%
	< 50	7.26%	8.54%	5.41%	77	17.27%
Hair Color	74	8.35%	9.96%	0.44%	88	9.66%
Hair Mascaras & Root Touch Ups	60	3.56%	12.54%	9.06%	100	12.45%
Color Refreshers	77	11.67%	4.91%	7.41%	99	4.99%
Hair Chalk	62	2.88%	18.24%	3.91%	< 50	4.52%
Coloring & Highlighting Tools	Vollständige Liste anzeigen >	7.73%	4.14%	1.17%	97	9.98%
	< 50	19.78%	0.16%	15.91%	65	8.36%
	< 50	3.48%	10.40%	5.69%	< 50	9.91%
Mascara	76	4.12%	9.83%	1.62%	100	11.23%
Eyeliner	< 50	7.72%	9.91%	0.94%	65	10.31%
Eyebrow Color	76	0.23%	5.48%	2.52%	100	9.85%
Eyeshadow	< 50	0.48%	19.78%	3.14%	65	7.50%
Lash Enhancers & Primers	Vollständige Liste anzeigen >	7.93%	9.97%	5.10%	87	9.97%
	< 50	9.41%	2.81%	19.70%	86	6.89%
Foundation	91	14.52%	9.60%	18.37%	< 50	3.89%
Blush	< 50	3.85%	14.78%	6.00%	81	5.11%
Concealers & Neutralizers	91	4.01%	5.07%	8.73%	< 50	14.71%
Powder	99	9.85%	7.09%	9.22%	87	0.18%
Foundation Primers	Vollständige Liste anzeigen >	7.12%	8.99%	1.98%	89	11.32%
	70	15.81%	3.21%	19.68%	99	6.61%
Lip Glosses	100	3.80%	5.26%	8.63%	78	15.05%
Lipstick	70	6.52%	15.80%	0.08%	99	8.96%
Lip Liners	56	8.75%	6.95%	7.41%	< 50	18.48%
Lip Stains	68	4.73%	13.32%	6.71%	< 50	4.26%
Lipstick Primers	Vollständige Liste anzeigen >	9.82%	6.78%	9.14%	95	0.44%
	76	0.86%	7.36%	7.00%	100	19.46%
Temporary Tattoos	93	5.67%	2.45%	9.16%	74	0.86%
Body Glitter	55	5.96%	14.67%	0.78%	59	9.24%
Body Paint	86	7.04%	4.26%	9.70%	98	3.17%
Concealer	100	5.02%	4.06%	9.19%	77	12.99%
Bronzers	Vollständige Liste anzeigen >	13.73%	4.48%	17.58%	99	5.57%
	97	7.65%	10.57%	4.22%	87	9.89%
Makeup Cleansing Wipes	99	6.62%	11.63%	9.94%	74	11.54%
Makeup Cleansing Water	< 50	1.60%	6.27%	15.54%	76	6.19%
Makeup Cleansing Oils	54	2.87%	9.84%	2.36%	55	7.88%
Makeup Cleansing Foams	72	0.50%	8.90%	12.70%	98	8.81%
Makeup Cleansing Creams	Vollständige Liste anzeigen >	1.34%	9.88%	5.82%	68	5.19%
	< 50	15.91%	6.54%	6.60%	74	6.62%
	97	9.91%	7.65%	8.89%	87	0.28%
False Nails & Accessories	< 50	8.03%	7.09%	5.57%	87	9.98%
Nail Polish	< 50	8.53%	2.18%	5.05%	64	7.30%
Nail Art Accessories	57	4.50%	9.75%	2.06%	57	11.85%
Tools	97	3.66%	8.34%	8.74%	67	8.31%
Gel Polish	Vollständige Liste anzeigen >	2.62%	18.63%	3.58%	98	4.87%
	97	12.72%	5.07%	16.54%	100	5.01%
Nail Tools	100	9.62%	3.88%	1.01%	79	9.58%
Sets & Kits	< 50	17.02%	9.80%	12.22%	92	5.46%
Foot Files	< 50	2.03%	9.49%	5.29%	71	3.34%
Cuticle Tools	96	9.12%	5.32%	8.87%	95	5.37%
Nail Drills	Vollständige Liste anzeigen >	7.64%	9.93%	5.51%	99	9.92%
	54	19.74%	8.31%	9.45%	60	0.27%
Hand Creams & Lotions	96	4.46%	11.96%	3.00%	60	9.74%
Foot Creams & Lotions	96	8.08%	15.64%	10.00%	71	1.88%
Foot Masks	62	2.91%	13.96%	2.09%	95	11.69%
Moisturizing Socks	95	1.84%	5.19%	5.40%	50	2.87%
Moisturizing Gloves	Vollständige Liste anzeigen >	6.45%	2.29%	9.70%	100	10.31%
	87	1.64%	7.80%	4.14%	< 50	10.00%
Cuticle Care	72	8.61%	1.80%	7.20%	99	5.24%
Nail Strengthening	86	1.41%	9.63%	4.60%	99	4.00%
Nail Repair	< 50	3.36%	15.33%	0.27%	77	9.08%
Growth Formula	90	8.88%	2.57%	9.91%	77	4.41%
Ridge Filler	Vollständige Liste anzeigen >	7.20%	11.03%	3.81%	66	9.85%
	98	10.70%	6.16%	14.46%	90	3.79%
	81	1.17%	8.36%	4.35%	100	17.83%
Eye	< 50	7.69%	9.93%	5.44%	95	9.93%
Face	82	8.70%	9.98%	3.74%	< 50	9.99%
Brush Sets	94	5.92%	9.30%	3.76%	55	14.41%
Brush Cleaners	< 50	9.08%	17.08%	4.77%	70	6.30%
Sharpeners	Vollständige Liste anzeigen >	4.52%	13.66%	6.55%	98	4.47%
	82	6.62%	2.05%	9.75%	< 50	9.98%
Cosmetic Bags	93	6.62%	8.03%	10.20%	96	0.85%
Toiletry Bags	96	2.99%	6.08%	3.92%	100	4.32%
Cosmetic Display Cases	57	5.74%	8.92%	1.21%	92	9.32%
Travel Cases	53	9.80%	6.66%	9.11%	72	0.54%
Train Cases	Vollständige Liste anzeigen >	1.13%	9.68%	4.30%	54	4.30%
	67	8.36%	1.17%	9.99%	< 50	5.94%
Spray Bottles	< 50	8.52%	10.00%	4.10%	62	10.00%
Jars	90	2.97%	13.90%	2.13%	99	11.76%
Kits	89	5.42%	11.10%	3.98%	51	14.57%
Pump Dispensers	84	2.96%	9.82%	2.27%	100	9.83%
Squeeze Bottles	Vollständige Liste anzeigen >	7.49%	9.90%	5.71%	< 50	9.89%
	77	7.23%	8.45%	8.64%	99	0.78%
Facial Cleansing Brushes	< 50	19.89%	1.77%	9.73%	71	1.71%
Facial Rollers	99	10.37%	7.20%	9.46%	91	7.16%
Blackhead & Blemish Removers	89	3.78%	11.73%	0.89%	92	12.25%
Wrinkle & Anti-Aging Devices	93	9.68%	2.69%	19.71%	58	6.71%
Microdermabrasion Devices	Vollständige Liste anzeigen >	0.06%	6.11%	9.82%	79	6.06%
	87	8.03%	7.86%	6.42%	73	19.28%
Makeup Mirrors	86	6.80%	14.04%	0.29%	53	6.37%
Compact & Travel Mirrors	100	7.72%	2.54%	13.30%	80	2.60%
Shower Mirrors	96	10.32%	9.80%	19.00%	73	1.20%
Handheld Mirrors	Vollständige Liste anzeigen >	3.64%	1.10%	4.20%	< 50	9.79%
	< 50	6.58%	9.79%	1.82%	62	11.51%
	89	12.17%	9.90%	15.97%	< 50	5.98%
Treatments & Masks	81	18.34%	0.93%	14.48%	100	8.79%
Creams & Moisturizers	< 50	8.39%	19.48%	9.40%	72	7.37%
Cleansers	76	10.00%	10.21%	8.03%	58	2.22%
Verfolgen Sie die Kategorientrends im Monatsvergleich Erfahren Sie anhand der Verkäufe, Einnahmen und Aufrufe, welche Kategorien wachsen. Kostenlose Testversion starten

Top-Produkte in der Kategorie Beauty & Personal Care

Entdecken Sie die Produkte, die in der Kategorie Beauty & Personal Care am häufigsten angesehen werden. In diesem Abschnitt werden die Produkte mit der besten Performance auf der Grundlage von Produktansichten, Umsatz und verkauften Einheiten hervorgehoben, woraus sich Erkenntnisse darüber ableiten lassen, was gerade das Interesse der Verbraucher weckt und sie zum Kauf bewegt.

Top-Produkte

Jan 2026 Vs. Jan 2025

ins Excel exportieren:

Filtern nach:

Produkt	Kategorie	Marke	Produktansichten	Veränderung	Umsatzerlöse	Veränderung	Verkaufte Einheiten	Veränderung
BIODANCE Bio-Collagen Real Deep Mask Hydrating Overnight Hydrogel Mask Pore Minimizing Elasticity Plumping Improvement Korean Skin Care Gifts for Women \| 1.19oz(34g) x 4ea	...> Masks	BIODANCE	3.3M	200.52%	2.20%	0.48%	< 50	10.00%
eos Shea Better Body Lotion Vanilla Cashmere 24-Hour Moisture Skin Care Lightweight & Non-Greasy Natural Shea Vegan Vanilla Body Lotion 16 fl oz	...> Lotions	eos	2.7M	165.38%	9.56%	8.92%	99	15.48%
medicube Toner Pads Zero Pore Pad 2.0 \| Dual-Textured Facial Pad for Exfoliation and Pore Care with 4.5% AHA Lactic Acid 0.45% BHA Salicylic Acid \| Ideal for All Korean Skin Care 70 Pads (1 Pack)	...> Toners & Astringents	medicube	2.5M	=	12.44%	9.83%	96	11.58%
Mighty Patch™ Original patch from Hero Cosmetics – The #1 Hydrocolloid Acne Pimple Patch for Shrinking Zits and Whiteheads in 1 use; Nighttime Spot Stickers for Face and Skin (36 Count)	...> Treatments & Masks	Mighty Patch	1.9M	14.14%	14.87%	7.33%	71	0.48%
medicube Wrapping Mask Collagen Overnight Peel Off Facial Mask \| Elasticity & Hydration Care Reduces Sagging & Dullness \| Hydrolyzed Collagen For Glowing Skin \| Korean Skin Care 2.53 fl.oz	...> Masks	medicube	1.8M	225.83%	5.81%	14.71%	100	19.33%
BIODANCE Bio-Collagen Real Deep Mask Hydrating Overnight Hydrogel Mask Pore Minimizing Elasticity Plumping Improvement Korean Skin Care Gifts for Women \| 1.19oz(34g) x 4ea	...> Masks	BIODANCE	3.3M	200.52%	2.20%	0.48%	< 50	10.00%
eos Shea Better Body Lotion Vanilla Cashmere 24-Hour Moisture Skin Care Lightweight & Non-Greasy Natural Shea Vegan Vanilla Body Lotion 16 fl oz	...> Lotions	eos	2.7M	165.38%	9.56%	8.92%	99	15.48%
medicube Toner Pads Zero Pore Pad 2.0 \| Dual-Textured Facial Pad for Exfoliation and Pore Care with 4.5% AHA Lactic Acid 0.45% BHA Salicylic Acid \| Ideal for All Korean Skin Care 70 Pads (1 Pack)	...> Toners & Astringents	medicube	2.5M	=	12.44%	9.83%	96	11.58%
Mighty Patch™ Original patch from Hero Cosmetics – The #1 Hydrocolloid Acne Pimple Patch for Shrinking Zits and Whiteheads in 1 use; Nighttime Spot Stickers for Face and Skin (36 Count)	...> Treatments & Masks	Mighty Patch	1.9M	14.14%	14.87%	7.33%	71	0.48%
medicube Wrapping Mask Collagen Overnight Peel Off Facial Mask \| Elasticity & Hydration Care Reduces Sagging & Dullness \| Hydrolyzed Collagen For Glowing Skin \| Korean Skin Care 2.53 fl.oz	...> Masks	medicube	1.8M	225.83%	5.81%	14.71%	100	19.33%
Was sich gut verkauft – und warum Entdecken Sie die Produkte auf Amazon mit der stärksten Performance auf Basis der Produktansichten, Verkaufszahlen und des Umsatzes. Entdecken Sie Trends, Kategoriesieger und aufstrebende Bestseller auf einen Blick. Kostenlose Testversion starten

Top-Level-Analyse der Kategorie Beauty & Personal Care für amazon.com

In 2026-01-01T00:00:00 generierte die Kategorie Beauty & Personal Care für amazon.com einen Gesamtumsatz von $3.9B.

Die führenden Marken in dieser Kategorie sind medicube, eos und Shark, die sich durch ihre Umsätze und ihr Kundenengagement auszeichnen.

Das Produkt mit der stärksten Performance war BIODANCE Bio-Collagen Real Deep Mask Hydrating Overnight Hydrogel Mask Pore Minimizing Elasticity Plumping Improvement Korean Skin Care Gifts for Women | 1.19oz(34g) x 4ea, es ist auch das meistverkaufte Produkt in der Kategorie.