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Scopri i leader di mercato nella categoria Amazon su amazon.co.uk

See the full list of Market Leaders In Every Amazon Category in amazon.co.uk for 1 gennaio, and read the full analysis below

Ultimo aggiornamento: gennaio 1, 2026



I brand migliori su amazon.co.uk

Scopri quali sono i brand leader su amazon.co.uk. Questa sezione mostra la quota di fatturato, le visualizzazioni dei prodotti e i tassi di conversione per aiutarti a comprendere meglio la competitività del brand nelle diverse categorie.

Brand principali
Jan 2026 vs. Jan 2025
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MarchioCondivisione del fatturatoVarianteVisualizzazioni del prodottoVarianteCVRVarianteASPVariante
ASUS1.58%0.79pp6.5M28.08%3.82%131.46%£613.6747.81%
Generic1.17%0.70pp6.1M3.03%1.23%131.41%£469.8147.35%
MSI0.89%0.25pp5.8M15.33%1.73%106.58%£602.9947.67%
LEGO1.96%0.25pp3.4M5.11%3.36%1.35%£596.6928.77%
acer0.32%0.21pp4.1M17.66%3.44%88.67%£4.4040.29%
ASUS1.58%0.79pp6.5M28.08%3.82%131.46%£613.6747.81%
Generic1.17%0.70pp6.1M3.03%1.23%131.41%£469.8147.35%
MSI0.89%0.25pp5.8M15.33%1.73%106.58%£602.9947.67%
LEGO1.96%0.25pp3.4M5.11%3.36%1.35%£596.6928.77%
acer0.32%0.21pp4.1M17.66%3.44%88.67%£4.4040.29%

Chi vincerà la vostra categoria?

Vedere i marchi più importanti per fatturato, visualizzazioni e tasso di conversione.
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Ripartizione dei canali & Prestazioni

Scopri in che modo i migliori brand indirizzano il traffico su amazon.co.uk. Scopri quali canali di marketing, come ricerca, referral e social, generano maggiore visibilità e vendite.

60%
40%
20%
0
Ricerca in loco org
OSS pagato
Refferal
Sociale

Scoprite come i marchi più importanti incrementano il traffico e le vendite su Amazon.

Consulta il report completo sul traffico dei canali
ASUS
Generic
MSI
LEGO
acer

Categorie più vendute su amazon.co.uk

Scopri le prestazioni delle diverse categorie di prodotti su amazon.co.uk. Questa sezione fornisce insight sui segmenti in più rapida crescita, sugli spazi più competitivi e sulle tendenze della domanda dei consumatori.

Performance
Jan 2026 vs. Jan 2025
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Categoriaunità venduteVarianteRicaviVarianteVisualizzazioni del prodottoVariante
Home & Kitchen949.12%16.90%4.87%556.21%
861.16%3.02%6.60%634.15%
6112.98%5.94%9.85%< 504.03%
Snacks & Sweets5410.00%0.31%3.08%918.25%
Tinned & Jarred Food1003.67%7.98%3.32%1009.56%
Baking Supplies903.12%9.59%6.88%999.58%
Herbs, Spices & Seasonings922.97%7.70%3.70%< 506.94%
Dried Fruits, Nuts & VegetablesSblocca l'elenco completo >4.59%0.05%1.56%< 5011.33%
978.52%9.73%4.37%9915.00%
Household Cleaners825.37%10.32%1.87%598.06%
Kitchen Roll, Toilet Roll & Tissues809.99%9.62%8.40%9616.21%
Laundry9919.39%15.20%10.35%639.76%
Cleaning Tools< 506.16%1.59%14.86%944.29%
Papers, Wraps & BagsSblocca l'elenco completo >16.64%4.34%18.18%906.10%
809.96%1.82%14.35%1001.88%
Dairy, Eggs & Plant-Based Alternatives841.50%2.62%6.82%< 503.86%
Fruit & Vegetables588.78%10.00%5.21%< 505.64%
Meat, Poultry & Game898.19%4.05%16.42%9217.28%
Cooked Meats, Olives & Dips< 506.72%3.70%0.64%< 508.07%
Ready Meals & SoupsSblocca l'elenco completo >0.52%3.94%5.98%6810.00%
655.31%10.27%1.91%878.04%
Coffee10011.41%6.85%7.77%809.96%
Water532.87%5.99%4.07%< 504.17%
Tea< 505.82%9.34%3.63%8014.20%
Fizzy Drinks875.19%1.84%8.94%990.17%
Energy DrinksSblocca l'elenco completo >7.31%12.62%9.36%918.65%
980.90%4.44%6.58%861.80%
Spirits755.29%7.67%1.01%937.49%
Beer10010.70%5.71%19.76%696.84%
Wine990.80%4.35%6.71%641.68%
Sparkling Wine & Champagne687.48%4.87%9.83%1004.06%
Pre-mixed & Ready to DrinkSblocca l'elenco completo >13.57%8.40%17.27%< 508.04%
Toys & Games< 509.65%9.24%7.01%< 506.03%
< 5010.00%9.57%8.49%7115.91%
755.58%1.08%14.21%933.90%
Face983.12%1.07%11.41%862.04%
Body< 5012.21%7.12%7.34%931.13%
Lips667.56%4.98%9.85%884.23%
Hands & Feet802.64%1.63%0.11%9513.58%
Sets & KitsSblocca l'elenco completo >3.01%1.17%11.28%871.95%
969.05%9.14%5.53%939.98%
Shampoos & Conditioners829.60%3.98%11.09%< 509.61%
Styling Tools1004.66%13.43%6.66%814.33%
Styling Products9310.00%8.61%13.57%10012.73%
Hair Colour997.46%17.95%8.79%728.32%
Hair Styling AccessoriesSblocca l'elenco completo >3.40%7.81%3.60%589.63%
679.72%6.06%9.32%981.06%
Cleansers< 508.76%9.85%18.22%686.96%
Bath Additives889.85%9.45%10.31%682.30%
Deodorants & Anti-Perspirants< 5015.48%3.42%19.34%< 506.45%
Sets10010.00%8.72%13.22%10012.38%
Bathing AccessoriesSblocca l'elenco completo >14.18%17.10%7.34%856.97%
532.74%8.69%1.22%7810.28%
Eyes861.38%5.92%4.86%< 506.01%
Face805.26%7.76%0.81%567.72%
Lips928.83%9.85%4.97%< 5016.03%
Body857.94%9.45%9.41%9813.32%
Make-up SetsSblocca l'elenco completo >9.98%9.65%14.23%< 500.61%
641.13%5.64%5.04%865.85%
Nail Design974.84%1.97%8.66%838.90%
Tools & Accessories941.10%8.61%1.60%792.29%
Nail Treatments951.00%3.01%1.71%8015.62%
Hand & Feet CareSblocca l'elenco completo >5.51%8.97%1.18%618.85%
5612.21%5.35%16.02%584.72%
729.55%8.05%8.22%< 503.73%
Over-the-Counter Medication9916.69%8.25%9.79%894.28%
Alternative Medicine< 501.02%8.51%1.69%692.38%
First Aid724.45%2.28%8.52%778.77%
Hot & Cold Therapies650.92%3.07%1.79%7015.72%
Sleep & Snoring AidsSblocca l'elenco completo >3.13%3.35%6.65%527.43%
780.71%19.47%3.34%< 507.37%
Toothbrushes & Accessories946.13%0.94%9.06%789.26%
Toothpastes870.18%5.54%9.13%999.85%
Interdental Cleaning759.47%6.61%18.76%9217.89%
Mouthwashes919.70%4.71%8.91%9914.08%
Denture CareSblocca l'elenco completo >10.18%3.33%6.61%706.51%
923.51%8.48%8.15%1009.64%
Vitamins609.70%9.66%9.16%< 503.10%
Minerals602.31%1.91%0.42%5513.98%
Amino AcidsSblocca l'elenco completo >2.47%3.80%7.69%779.80%
Home & Kitchen949.12%16.90%4.87%556.21%
861.16%3.02%6.60%634.15%
6112.98%5.94%9.85%< 504.03%
Snacks & Sweets5410.00%0.31%3.08%918.25%
Tinned & Jarred Food1003.67%7.98%3.32%1009.56%

Tracciare le tendenze della categoria mese per mese

Scoprite quali categorie sono in crescita in base alle vendite, ai ricavi e alle visualizzazioni.
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I prodotti più richiesti su amazon.co.uk

Scopri i prodotti più visti e più venduti su amazon.co.uk. Scopri quali annunci generano visualizzazioni, ricavi e unità vendute.

I prodotti più richiesti
Jan 2026 vs. Jan 2025
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ProdottoCategoriaMarchioVisualizzazioni del prodottoVarianteRicaviVarianteUnità venduteVariante
Herd Mentality – Udderly Hilarious Family Board Game for 4–20 Players | Easy to Learn  Loved by Millions  with Bonus Online Exclusive Content
Herd Mentality – Udderly Hilarious Family Board Game for 4–20 Players | Easy to Learn Loved by Millions with Bonus Online Exclusive Content
...> Board Games
Big Potato887.4K16.05%1.73%1.92%670.09%
Amazon Kindle Paperwhite (newest gen) – Our fastest Kindle ever  with new glare-free display and weeks of battery life – 16GB – Without Ads - Black
Amazon Kindle Paperwhite (newest gen) – Our fastest Kindle ever with new glare-free display and weeks of battery life – 16GB – Without Ads - Black
...> eBook Readers
Amazon732.9K69.06%9.10%11.66%989.28%
Amazon Kindle (newest gen) – Lightest and most compact Kindle with glare-free display  faster page turns  adjustable front light and long battery life – 16 GB – With Ads – Black
Amazon Kindle (newest gen) – Lightest and most compact Kindle with glare-free display faster page turns adjustable front light and long battery life – 16 GB – With Ads – Black
...> eBook Readers
Amazon715.6K1.68%10.00%7.08%783.66%
Oral-B iO2 Electric Toothbrush  1 Gentle Care Toothbrush Head  1 Travel Case  1 Travel Refill Holder  Oral B Toothbrush Adults (Night Black)  Designed by Braun  2 Pin Plug
Oral-B iO2 Electric Toothbrush 1 Gentle Care Toothbrush Head 1 Travel Case 1 Travel Refill Holder Oral B Toothbrush Adults (Night Black) Designed by Braun 2 Pin Plug
...> Rotating
Oral-B647.7K=17.32%3.21%913.94%
Echo Pop (Newest gen) | Full sound compact Wi-Fi and Bluetooth smart speaker with Alexa | Charcoal
Echo Pop (Newest gen) | Full sound compact Wi-Fi and Bluetooth smart speaker with Alexa | Charcoal
...> Amazon Devices
Amazon599.1K29.81%10.00%9.48%< 509.99%
Herd Mentality – Udderly Hilarious Family Board Game for 4–20 Players | Easy to Learn  Loved by Millions  with Bonus Online Exclusive Content
Herd Mentality – Udderly Hilarious Family Board Game for 4–20 Players | Easy to Learn Loved by Millions with Bonus Online Exclusive Content
...> Board Games
Big Potato887.4K16.05%1.73%1.92%670.09%
Amazon Kindle Paperwhite (newest gen) – Our fastest Kindle ever  with new glare-free display and weeks of battery life – 16GB – Without Ads - Black
Amazon Kindle Paperwhite (newest gen) – Our fastest Kindle ever with new glare-free display and weeks of battery life – 16GB – Without Ads - Black
...> eBook Readers
Amazon732.9K69.06%9.10%11.66%989.28%
Amazon Kindle (newest gen) – Lightest and most compact Kindle with glare-free display  faster page turns  adjustable front light and long battery life – 16 GB – With Ads – Black
Amazon Kindle (newest gen) – Lightest and most compact Kindle with glare-free display faster page turns adjustable front light and long battery life – 16 GB – With Ads – Black
...> eBook Readers
Amazon715.6K1.68%10.00%7.08%783.66%
Oral-B iO2 Electric Toothbrush  1 Gentle Care Toothbrush Head  1 Travel Case  1 Travel Refill Holder  Oral B Toothbrush Adults (Night Black)  Designed by Braun  2 Pin Plug
Oral-B iO2 Electric Toothbrush 1 Gentle Care Toothbrush Head 1 Travel Case 1 Travel Refill Holder Oral B Toothbrush Adults (Night Black) Designed by Braun 2 Pin Plug
...> Rotating
Oral-B647.7K=17.32%3.21%913.94%
Echo Pop (Newest gen) | Full sound compact Wi-Fi and Bluetooth smart speaker with Alexa | Charcoal
Echo Pop (Newest gen) | Full sound compact Wi-Fi and Bluetooth smart speaker with Alexa | Charcoal
...> Amazon Devices
Amazon599.1K29.81%10.00%9.48%< 509.99%

I prodotti più venduti e perché

Scopri i prodotti più performanti su Amazon in base alle visualizzazioni, alle vendite e ai ricavi.
Individua i trend, i brand di punta delle varie categorie e i nuovi bestseller a colpo d'occhio.
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