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allmerica.com
since 1852, the hanover insurance group has been providing world class auto, home, and business insurance services to our customers. we are big enough to get things done and local enough to care.
Global Rank
#210,341
27,298Showing Similarweb estimated data.
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Bounce Rate
18.01%
Pages per Visit
9.36
Avg Visit Duration
00:09:37
- Company
- Allmerica Financial
- Year Founded
- - -
- Employees
- 51 - 200
- HQ
- United States, Massachusetts, Worcester
- Annual Revenue
- $25M - $50M
- Industry
- Finance > Insurance
allmerica.com Traffic & Engagement Analysis
allmerica.com's web traffic has increased by 35.99% compared to last month. See all traffic & engagement stats for allmerica.com in the past 3 months below
Showing Similarweb estimated data. Publicly validate your site’s metrics by connecting your GA4
Last Month Change
35.99%
Bounce Rate
18.01%
Pages per Visit
9.36
Avg Visit Duration
00:09:37
Total Visits Last 3 Months
Compare allmerica.com to:
123.9Kallmerica.com
allmerica.com Web Traffic by Country
Which countries sent the most traffic to allmerica.com lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to allmerica.com - click below to discover all countries
Top Countries
United States
99.8%39.64%
Philippines
0.2%
allmerica.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences.
Age Distribution
Gender Distribution
- Female--
- Male--
allmerica.com Competitors & Similar Sites
Reveal allmerica.com top alternatives and find potential or emerging competitors. hanover.com is the website with the highest similarity score to allmerica.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
allmerica.com Top Traffic Sources
The top traffic source to allmerica.com is Direct traffic, driving 89.56% of desktop visits last month Organic Search is the 2nd and Referrals is the 3rd. The most underutilized channel is Affiliate. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
89.56%
Direct
1st Place
Organic Search
2nd Place
Referrals
3rd Place
Only showing top 3 marketing channels.
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Get a live demoallmerica.com Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to allmerica.com (Desktop, worldwide)
Organic vs. Paid
Organic100%
Paid0%
Top Keywords
hanover agent login$0.45tap login$1.06hanover insurance login$5.15hanover login$0.46hanover insurance$5.2117 OthersSee more
Total Keywords22
Referral Web Traffic to allmerica.com
The top referral sites sending desktop traffic to allmerica.com.
Category Distribution
Top Referrals
----------------------------
Referring WebsitesNo Data
to Display
to Display
Social Media Traffic to allmerica.com
The top social media networks directing traffic to allmerica.com.
Social Networks
--
Social Network Distribution
No Data to Display