Who: Simplyhealth is the healthcare provider to over 2.3 million customers. When: This event took place in November 2022.. Where: ..at London’s Natural History Museum. What: We put together a goodie bag of wellbeing items packed in a reusable artisanal sari wrap. Results: These purposeful parcels helped to provide employment for people of the marginalised Dalit community, as well as women at risk of gender-based violence in India and funded a literacy lesson for over 100 people in Madagascar, where illiteracy is rife. Meanwhile, Simplyhealth communicated brand purpose at this well-attended B Corp community event, underscored by a seeded paper postcard highlighting the impact of the wellbeing goodie bags. Wellbeing-related goodie bags for B Corp event Simplyhealth, newly certified as a B Corp in 2022, were headline partner for B Corporation’s event to celebrate the mega milestone of reaching 1,000 certified businesses in the UK, titled “1000xBetter.” As a B Corporation in their own right, Simplyhealth came to us with a firm brief. It was members of the B Corp community on the invite list to this illustrious celebration, so it was crucial that these gifts stood up to the high ethical standards of those leading the charge when it comes to purpose.  Charlotte Cook, ESG Lead explains: “Our brief for the event was to deliver a gift to guests that would bring our purpose to life. We wanted the gift to celebrate positive health and wellbeing and inspire guests to take care of themselves, all while doing good in the world.”   Thoughtful social enterprise gifts in reusable packaging “Social Supermarket were the perfect partners for us because we knew through their extensive product range we could handpick a selection of ethical and sustainable products, and team at Social Supermarket would carefully consider the best way to present the items.” At the event, attendees had the opportunity to help themselves to goodie bags,