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Descubra os líderes de mercado na categoria da Amazon em amazon.co.uk

See the full list of Market Leaders In Every Amazon Category in amazon.co.uk for 1 de janeiro, and read the full analysis below

Última atualização: janeiro 1, 2026



Principais marcas em amazon.co.uk

Descubra quais marcas estão liderando em amazon.co.uk. Esta seção mostra a participação na receita, as visualizações de produtos e as taxas de conversão para ajudar você a entender melhor a competitividade da marca em todas as categorias.

Marcas principais
Jan 2026 x Jan 2025
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MarcaParticipação na receitaAlteraçãoVisualizações do produtoAlteraçãoCVRAlteraçãoASPAlteração
ASUS1.58%0.79pp6.5M28.08%3.82%131.46%£613.6747.81%
Generic1.17%0.70pp6.1M3.03%1.23%131.41%£469.8147.35%
MSI0.89%0.25pp5.8M15.33%1.73%106.58%£602.9947.67%
LEGO1.96%0.25pp3.4M5.11%3.36%1.35%£596.6928.77%
acer0.32%0.21pp4.1M17.66%3.44%88.67%£4.4040.29%
ASUS1.58%0.79pp6.5M28.08%3.82%131.46%£613.6747.81%
Generic1.17%0.70pp6.1M3.03%1.23%131.41%£469.8147.35%
MSI0.89%0.25pp5.8M15.33%1.73%106.58%£602.9947.67%
LEGO1.96%0.25pp3.4M5.11%3.36%1.35%£596.6928.77%
acer0.32%0.21pp4.1M17.66%3.44%88.67%£4.4040.29%

Quem está vencendo em sua categoria?

Veja as principais marcas por receita, visualizações e taxa de conversão.
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Desempenho e detalhamento dos canais

Entenda como as principais marcas direcionam o tráfego em amazon.co.uk. Veja quais canais de marketing, como pesquisas, referências e redes sociais, geram mais visibilidade e vendas.

60%
40%
20%
0
Organização de pesquisa no site
OSS pago
Referência
Social

Veja como as principais marcas geram tráfego e vendas na Amazon.

Veja a análise completa do canal
ASUS
Generic
MSI
LEGO
acer

Categorias mais vendidas em amazon.co.uk

Descubra como diferentes categorias de produtos estão se saindo em amazon.co.uk. Esta seção fornece insights sobre os segmentos que mais crescem, os espaços mais competitivos e onde a demanda do consumidor está mudando.

Desempenho
Jan 2026 x Jan 2025
Exportar para Excel
CategoriaUnidade vendidaAlteraçãoReceitaAlteraçãoVisualizações do produtoAlteração
Home & Kitchen949.12%16.90%4.87%556.21%
861.16%3.02%6.60%634.15%
6112.98%5.94%9.85%< 504.03%
Snacks & Sweets5410.00%0.31%3.08%918.25%
Tinned & Jarred Food1003.67%7.98%3.32%1009.56%
Baking Supplies903.12%9.59%6.88%999.58%
Herbs, Spices & Seasonings922.97%7.70%3.70%< 506.94%
Dried Fruits, Nuts & VegetablesDesbloquear a lista completa >4.59%0.05%1.56%< 5011.33%
978.52%9.73%4.37%9915.00%
Household Cleaners825.37%10.32%1.87%598.06%
Kitchen Roll, Toilet Roll & Tissues809.99%9.62%8.40%9616.21%
Laundry9919.39%15.20%10.35%639.76%
Cleaning Tools< 506.16%1.59%14.86%944.29%
Papers, Wraps & BagsDesbloquear a lista completa >16.64%4.34%18.18%906.10%
809.96%1.82%14.35%1001.88%
Dairy, Eggs & Plant-Based Alternatives841.50%2.62%6.82%< 503.86%
Fruit & Vegetables588.78%10.00%5.21%< 505.64%
Meat, Poultry & Game898.19%4.05%16.42%9217.28%
Cooked Meats, Olives & Dips< 506.72%3.70%0.64%< 508.07%
Ready Meals & SoupsDesbloquear a lista completa >0.52%3.94%5.98%6810.00%
655.31%10.27%1.91%878.04%
Coffee10011.41%6.85%7.77%809.96%
Water532.87%5.99%4.07%< 504.17%
Tea< 505.82%9.34%3.63%8014.20%
Fizzy Drinks875.19%1.84%8.94%990.17%
Energy DrinksDesbloquear a lista completa >7.31%12.62%9.36%918.65%
980.90%4.44%6.58%861.80%
Spirits755.29%7.67%1.01%937.49%
Beer10010.70%5.71%19.76%696.84%
Wine990.80%4.35%6.71%641.68%
Sparkling Wine & Champagne687.48%4.87%9.83%1004.06%
Pre-mixed & Ready to DrinkDesbloquear a lista completa >13.57%8.40%17.27%< 508.04%
Toys & Games< 509.65%9.24%7.01%< 506.03%
< 5010.00%9.57%8.49%7115.91%
755.58%1.08%14.21%933.90%
Face983.12%1.07%11.41%862.04%
Body< 5012.21%7.12%7.34%931.13%
Lips667.56%4.98%9.85%884.23%
Hands & Feet802.64%1.63%0.11%9513.58%
Sets & KitsDesbloquear a lista completa >3.01%1.17%11.28%871.95%
969.05%9.14%5.53%939.98%
Shampoos & Conditioners829.60%3.98%11.09%< 509.61%
Styling Tools1004.66%13.43%6.66%814.33%
Styling Products9310.00%8.61%13.57%10012.73%
Hair Colour997.46%17.95%8.79%728.32%
Hair Styling AccessoriesDesbloquear a lista completa >3.40%7.81%3.60%589.63%
679.72%6.06%9.32%981.06%
Cleansers< 508.76%9.85%18.22%686.96%
Bath Additives889.85%9.45%10.31%682.30%
Deodorants & Anti-Perspirants< 5015.48%3.42%19.34%< 506.45%
Sets10010.00%8.72%13.22%10012.38%
Bathing AccessoriesDesbloquear a lista completa >14.18%17.10%7.34%856.97%
532.74%8.69%1.22%7810.28%
Eyes861.38%5.92%4.86%< 506.01%
Face805.26%7.76%0.81%567.72%
Lips928.83%9.85%4.97%< 5016.03%
Body857.94%9.45%9.41%9813.32%
Make-up SetsDesbloquear a lista completa >9.98%9.65%14.23%< 500.61%
641.13%5.64%5.04%865.85%
Nail Design974.84%1.97%8.66%838.90%
Tools & Accessories941.10%8.61%1.60%792.29%
Nail Treatments951.00%3.01%1.71%8015.62%
Hand & Feet CareDesbloquear a lista completa >5.51%8.97%1.18%618.85%
5612.21%5.35%16.02%584.72%
729.55%8.05%8.22%< 503.73%
Over-the-Counter Medication9916.69%8.25%9.79%894.28%
Alternative Medicine< 501.02%8.51%1.69%692.38%
First Aid724.45%2.28%8.52%778.77%
Hot & Cold Therapies650.92%3.07%1.79%7015.72%
Sleep & Snoring AidsDesbloquear a lista completa >3.13%3.35%6.65%527.43%
780.71%19.47%3.34%< 507.37%
Toothbrushes & Accessories946.13%0.94%9.06%789.26%
Toothpastes870.18%5.54%9.13%999.85%
Interdental Cleaning759.47%6.61%18.76%9217.89%
Mouthwashes919.70%4.71%8.91%9914.08%
Denture CareDesbloquear a lista completa >10.18%3.33%6.61%706.51%
923.51%8.48%8.15%1009.64%
Vitamins609.70%9.66%9.16%< 503.10%
Minerals602.31%1.91%0.42%5513.98%
Amino AcidsDesbloquear a lista completa >2.47%3.80%7.69%779.80%
Home & Kitchen949.12%16.90%4.87%556.21%
861.16%3.02%6.60%634.15%
6112.98%5.94%9.85%< 504.03%
Snacks & Sweets5410.00%0.31%3.08%918.25%
Tinned & Jarred Food1003.67%7.98%3.32%1009.56%

Acompanhar as tendências da categoria mês a mês

Veja quais categorias estão crescendo com base em vendas, receita e visualizações.
Comece o teste grátis

Principais produtos em amazon.co.uk

Descubra os produtos mais vistos e mais vendidos em amazon.co.uk. Veja quais anúncios estão gerando visualizações de produtos, receita e unidades vendidas.

Principais produtos
Jan 2026 x Jan 2025
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ProdutoCategoriaMarcaVisualizações do produtoAlteraçãoReceitaAlteraçãoUnidades vendidasAlteração
Herd Mentality – Udderly Hilarious Family Board Game for 4–20 Players | Easy to Learn  Loved by Millions  with Bonus Online Exclusive Content
Herd Mentality – Udderly Hilarious Family Board Game for 4–20 Players | Easy to Learn Loved by Millions with Bonus Online Exclusive Content
...> Board Games
Big Potato887.4K16.05%1.73%1.92%670.09%
Amazon Kindle Paperwhite (newest gen) – Our fastest Kindle ever  with new glare-free display and weeks of battery life – 16GB – Without Ads - Black
Amazon Kindle Paperwhite (newest gen) – Our fastest Kindle ever with new glare-free display and weeks of battery life – 16GB – Without Ads - Black
...> eBook Readers
Amazon732.9K69.06%9.10%11.66%989.28%
Amazon Kindle (newest gen) – Lightest and most compact Kindle with glare-free display  faster page turns  adjustable front light and long battery life – 16 GB – With Ads – Black
Amazon Kindle (newest gen) – Lightest and most compact Kindle with glare-free display faster page turns adjustable front light and long battery life – 16 GB – With Ads – Black
...> eBook Readers
Amazon715.6K1.68%10.00%7.08%783.66%
Oral-B iO2 Electric Toothbrush  1 Gentle Care Toothbrush Head  1 Travel Case  1 Travel Refill Holder  Oral B Toothbrush Adults (Night Black)  Designed by Braun  2 Pin Plug
Oral-B iO2 Electric Toothbrush 1 Gentle Care Toothbrush Head 1 Travel Case 1 Travel Refill Holder Oral B Toothbrush Adults (Night Black) Designed by Braun 2 Pin Plug
...> Rotating
Oral-B647.7K=17.32%3.21%913.94%
Echo Pop (Newest gen) | Full sound compact Wi-Fi and Bluetooth smart speaker with Alexa | Charcoal
Echo Pop (Newest gen) | Full sound compact Wi-Fi and Bluetooth smart speaker with Alexa | Charcoal
...> Amazon Devices
Amazon599.1K29.81%10.00%9.48%< 509.99%
Herd Mentality – Udderly Hilarious Family Board Game for 4–20 Players | Easy to Learn  Loved by Millions  with Bonus Online Exclusive Content
Herd Mentality – Udderly Hilarious Family Board Game for 4–20 Players | Easy to Learn Loved by Millions with Bonus Online Exclusive Content
...> Board Games
Big Potato887.4K16.05%1.73%1.92%670.09%
Amazon Kindle Paperwhite (newest gen) – Our fastest Kindle ever  with new glare-free display and weeks of battery life – 16GB – Without Ads - Black
Amazon Kindle Paperwhite (newest gen) – Our fastest Kindle ever with new glare-free display and weeks of battery life – 16GB – Without Ads - Black
...> eBook Readers
Amazon732.9K69.06%9.10%11.66%989.28%
Amazon Kindle (newest gen) – Lightest and most compact Kindle with glare-free display  faster page turns  adjustable front light and long battery life – 16 GB – With Ads – Black
Amazon Kindle (newest gen) – Lightest and most compact Kindle with glare-free display faster page turns adjustable front light and long battery life – 16 GB – With Ads – Black
...> eBook Readers
Amazon715.6K1.68%10.00%7.08%783.66%
Oral-B iO2 Electric Toothbrush  1 Gentle Care Toothbrush Head  1 Travel Case  1 Travel Refill Holder  Oral B Toothbrush Adults (Night Black)  Designed by Braun  2 Pin Plug
Oral-B iO2 Electric Toothbrush 1 Gentle Care Toothbrush Head 1 Travel Case 1 Travel Refill Holder Oral B Toothbrush Adults (Night Black) Designed by Braun 2 Pin Plug
...> Rotating
Oral-B647.7K=17.32%3.21%913.94%
Echo Pop (Newest gen) | Full sound compact Wi-Fi and Bluetooth smart speaker with Alexa | Charcoal
Echo Pop (Newest gen) | Full sound compact Wi-Fi and Bluetooth smart speaker with Alexa | Charcoal
...> Amazon Devices
Amazon599.1K29.81%10.00%9.48%< 509.99%

O que está vendendo e por quê

Descubra os produtos com melhor desempenho na Amazon com base nas visualizações, vendas e receita dos produtos.
Identifique tendências, vencedores da categoria e best-sellers emergentes rapidamente.
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