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Top Amazon Brands

Best Selling Products & Brands on amazon.fr

See the full list of Market Leaders In Every Amazon Category in amazon.fr for November 1, and read the full analysis below

Last updated : November 1, 2025

Top Brands on amazon.fr

Discover which brands are leading on amazon.fr. This section showcases revenue share, product views, and conversion rates to help you better understand brand competitiveness across categories.

Top Brands

Nov 2025 vs. Nov 2024

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
Apple	4.07%	1.47pp	10.6M	31.76%	2.89%	10.24%	€472.74	18.03%
LEGO	1.15%	0.56pp	10.2M	8.28%	1.54%	8.92%	€104.06	12.28%
Amazon Renewed	0.68%	0.49pp	5.3M	24.79%	2.88%	10.24%	€351.74	11.99%
Nintendo	0.85%	0.42pp	8.7M	26.19%	2.81%	1.79%	€446.35	15.81%
MSI	0.83%	0.41pp	2.4M	19.67%	1.38%	3.70%	€377.33	14.58%
Apple	4.07%	1.47pp	10.6M	31.76%	2.89%	10.24%	€472.74	18.03%
LEGO	1.15%	0.56pp	10.2M	8.28%	1.54%	8.92%	€104.06	12.28%
Amazon Renewed	0.68%	0.49pp	5.3M	24.79%	2.88%	10.24%	€351.74	11.99%
Nintendo	0.85%	0.42pp	8.7M	26.19%	2.81%	1.79%	€446.35	15.81%
MSI	0.83%	0.41pp	2.4M	19.67%	1.38%	3.70%	€377.33	14.58%
Who’s winning your category? See top brands by revenue, views, and conversion rate. Try it for free

Channels Breakdown & Performance

Understand how top brands drive traffic on amazon.fr. See which marketing channels – like search, referrals, and social – generate the most visibility and sales.

60%

40%

20%

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

Apple

LEGO

Amazon Renewed

Nintendo

MSI

Top selling categories on amazon.fr

Explore how different product categories are performing on amazon.fr. This section provides insights into the fastest-growing segments, the most competitive spaces, and where consumer demand is shifting.

Performance

Nov 2025 vs. Nov 2024

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Category	Unit sold	Change	Revenue	Change	Product views	Change
	< 50	9.96%	0.97%	9.91%	78	8.52%
	80	2.83%	9.98%	0.13%	< 50	9.27%
Coques, housses et étuis	94	12.75%	5.61%	9.05%	95	9.86%
Entretien, maintenance et réparations	85	7.30%	7.85%	3.94%	100	9.84%
Chargeurs	92	9.80%	8.70%	9.45%	94	12.21%
Accessoires pour montres connectées	97	8.69%	3.70%	4.49%	100	7.06%
Accessoires automobiles	Unlock full list >	1.31%	3.02%	5.41%	82	9.96%
Smartphones et téléphones portables débloqués	95	7.74%	12.88%	0.04%	90	8.89%
	< 50	11.26%	6.05%	5.96%	57	4.65%
Prépayé	Unlock full list >	10.48%	7.15%	9.48%	83	7.12%
Téléphones portables prépayés	Unlock full list >	9.74%	9.96%	7.14%	83	19.54%
	< 50	6.62%	0.72%	16.66%	71	8.10%
	99	10.81%	9.98%	14.57%	72	7.24%
Décoration de la maison	80	13.06%	4.88%	16.89%	100	5.20%
Meubles	94	2.94%	7.67%	7.45%	77	9.99%
Literie et linge de maison	71	10.00%	10.28%	8.00%	99	2.27%
Salle de bain et WC	Unlock full list >	2.08%	5.38%	5.10%	78	3.16%
	100	1.17%	7.18%	1.76%	84	19.02%
Fournitures de loisirs créatifs	52	1.94%	4.89%	5.06%	76	5.81%
Couture	72	5.27%	13.42%	2.10%	90	10.59%
Dessin	91	14.89%	6.60%	9.95%	73	5.30%
Emballages de cadeaux	79	8.58%	17.06%	9.71%	56	3.91%
Papiers et papeterie	Unlock full list >	9.30%	9.99%	19.60%	54	5.03%
	< 50	9.95%	9.18%	14.25%	54	10.67%
Rangement pour la cuisine	< 50	3.48%	3.03%	8.14%	61	8.43%
Rangement pour vêtements et penderies	98	3.18%	7.68%	3.82%	99	4.33%
Buanderie	< 50	9.96%	8.23%	14.74%	< 50	13.89%
Paniers et boîtes de rangement	99	8.03%	5.53%	3.21%	90	6.78%
Déchets et recyclage	Unlock full list >	2.20%	4.56%	5.39%	70	6.15%
	< 50	3.09%	9.23%	6.43%	< 50	2.28%
Cuillères, spatules et palettes	79	5.89%	1.19%	2.57%	94	9.92%
Ustensiles pour bar et vin	< 50	9.66%	5.72%	9.40%	64	1.36%
Outils pour éplucher, râper et trancher	99	17.42%	12.81%	2.87%	73	12.89%
Minuteurs	< 50	7.53%	9.22%	2.63%	72	12.26%
Couteaux de cuisine	Unlock full list >	12.51%	4.79%	8.83%	68	5.29%
	70	13.60%	9.74%	3.92%	99	4.69%
Pièces et accessoires	< 50	9.78%	3.06%	6.22%	64	6.71%
Bouilloires et distributeurs d'eau chaude	73	5.37%	10.53%	8.83%	78	9.22%
Mixeurs, batteurs et robots multifonctions	89	13.58%	19.17%	10.00%	92	6.00%
Balances de cuisine	< 50	19.74%	8.13%	15.87%	53	0.65%
Friteuses	Unlock full list >	6.48%	9.03%	4.44%	< 50	15.53%
	80	13.59%	5.39%	15.95%	100	4.68%
	< 50	9.96%	0.97%	9.91%	78	8.52%
Accessoires téléphones portables	80	2.83%	9.98%	0.13%	< 50	9.27%
Smartphones et téléphones portables débloqués	95	7.74%	12.88%	0.04%	90	8.89%
Cartes sim	< 50	11.26%	6.05%	5.96%	57	4.65%
Téléphones portables prépayés	Unlock full list >	9.74%	9.96%	7.14%	83	19.54%
	68	0.19%	3.86%	7.46%	89	1.03%
Piles jetables	74	5.63%	2.40%	9.15%	< 50	0.80%
Piles rechargeables	59	4.01%	0.38%	8.33%	83	1.32%
Kits chargeur et piles	90	8.11%	9.54%	9.50%	69	11.95%
Chargeurs de piles	89	9.99%	9.35%	8.83%	96	14.77%
Testeurs de piles	Unlock full list >	15.09%	19.50%	6.37%	73	10.00%
	< 50	8.18%	10.02%	4.72%	89	9.94%
Accessoires	67	8.93%	4.09%	17.88%	< 50	5.95%
Caméras de surveillance	56	18.27%	12.90%	12.59%	80	9.37%
Trépieds et monopods	< 50	9.86%	7.12%	9.04%	74	0.16%
Appareils photo argentiques	70	2.72%	8.93%	6.03%	99	15.91%
Jumelles, téléscopes et optique	Unlock full list >	1.50%	2.62%	6.82%	53	3.86%
	79	9.88%	7.31%	9.28%	62	0.00%
Accessoires	80	1.18%	2.99%	6.61%	99	4.13%
Téléviseurs	85	8.04%	19.49%	2.67%	99	7.78%
Vidéoprojecteurs	< 50	17.57%	8.95%	7.44%	65	1.38%
Lunettes vidéo	99	9.98%	8.43%	14.15%	98	13.30%
Lecteurs et enregistreurs DVD	Unlock full list >	14.75%	3.87%	18.61%	< 50	6.10%
	95	8.99%	5.61%	8.37%	63	9.94%
Casques et écouteurs	50	3.06%	9.96%	0.38%	63	9.59%
Oreillettes et coussinets	97	9.94%	9.06%	11.37%	83	1.54%
Adaptateurs	< 50	9.62%	8.21%	8.64%	< 50	3.45%
Étuis et housses	93	9.69%	18.24%	5.09%	100	4.61%
Câbles et rallonges	Unlock full list >	12.44%	18.88%	6.56%	57	3.61%
	97	19.86%	14.73%	10.80%	83	9.69%
	89	12.75%	18.11%	4.29%	< 50	9.86%
Câbles et accessoires	< 50	14.79%	2.23%	8.55%	79	15.49%
Accessoires pour ordinateur portable	69	7.83%	3.09%	16.69%	52	5.33%
Claviers, souris et tablettes	51	0.44%	3.85%	6.12%	< 50	4.73%
Accessoires pour tablette tactile	86	9.57%	9.99%	18.21%	98	3.84%
Adaptateurs	Unlock full list >	5.25%	0.78%	13.84%	99	3.66%
	87	5.03%	14.22%	7.47%	100	14.13%
Mémoire externe	86	0.67%	10.00%	4.37%	< 50	10.00%
Mémoire interne	98	6.96%	8.13%	3.28%	92	8.16%
NAS	Unlock full list >	5.85%	2.69%	9.24%	95	1.13%
	< 50	1.73%	19.96%	2.48%	77	19.87%
Accessoires pour imprimante	94	9.99%	3.11%	9.38%	76	1.65%
Imprimantes	Unlock full list >	9.90%	9.85%	7.78%	63	17.96%
	< 50	9.96%	9.75%	8.08%	74	17.13%
Composants internes	< 50	2.67%	9.87%	2.57%	84	7.76%
Composants externes	90	9.98%	15.24%	1.90%	95	9.45%
Vis pour ordinateur	53	1.43%	5.97%	4.83%	79	6.04%
Composants et pièces pour ordinateur portable	Unlock full list >	12.88%	4.79%	10.00%	< 50	6.34%
	80	7.23%	12.33%	0.38%	< 50	8.73%
Cartes réseau	76	10.00%	0.76%	15.84%	96	8.44%
Switches et hubs	100	4.00%	0.31%	12.43%	91	2.74%
Répéteurs	100	6.79%	3.92%	9.62%	95	2.70%
Routeurs	< 50	0.56%	4.16%	7.01%	94	1.42%
Points d'accès	Unlock full list >	1.64%	2.34%	9.67%	< 50	0.76%
	< 50	18.97%	13.58%	13.82%	54	3.65%
	< 50	18.80%	10.22%	9.46%	52	2.98%
Colles, mastics et adhésifs	< 50	3.05%	3.45%	6.54%	72	18.69%
Clous, vis et fixations	56	0.44%	7.82%	6.89%	79	3.00%
Quincaillerie de portes et loquets	< 50	5.12%	13.25%	1.99%	62	10.75%
Quincaillerie du meuble	98	2.73%	7.41%	4.23%	99	4.73%
Quincaillerie de salle de bain	Unlock full list >	1.51%	4.51%	7.21%	100	7.56%
	52	8.21%	9.95%	3.64%	76	2.92%
Outillage à main	76	9.85%	7.70%	16.18%	93	2.17%
Accessoires pour outillage électroportatif	< 50	9.24%	14.67%	9.72%	< 50	7.95%
Outillage électroportatif	66	11.32%	16.84%	9.94%	< 50	7.08%
Appareils de mesure	70	9.99%	9.31%	12.40%	< 50	0.78%
Rangement des outils	Unlock full list >	9.22%	4.18%	4.81%	100	6.55%
	66	9.65%	9.71%	8.84%	86	8.04%
Multiprises	90	8.62%	4.81%	17.74%	99	7.40%
Prises électriques et accessoires	< 50	15.09%	4.80%	9.99%	87	5.88%
Gestion de câbles	69	3.67%	16.99%	4.99%	97	16.90%
Cosses et kits	< 50	10.98%	3.12%	9.91%	61	9.97%
Câblage de surface	Unlock full list >	13.77%	5.59%	9.99%	100	9.96%
	< 50	8.04%	9.54%	15.97%	< 50	9.03%
Équipement et matériel de sécurité	78	13.34%	5.20%	10.00%	82	9.98%
Sécurité incendie	100	17.78%	12.23%	8.63%	95	0.63%
Systèmes sécurité pour la maison	92	17.91%	13.38%	8.67%	94	8.40%
Placards à clés	< 50	9.26%	6.10%	19.82%	< 50	18.95%
Sonnettes	Unlock full list >	6.90%	9.58%	13.81%	98	0.29%
	100	9.20%	9.97%	19.92%	92	5.45%
Chauffage et climatisation	< 50	2.86%	3.50%	0.41%	65	8.18%
Matériel de construction	88	10.80%	2.97%	9.90%	85	7.31%
Échelles	62	7.84%	5.26%	2.79%	67	7.00%
Éclairage de chantier	99	1.37%	8.93%	1.33%	98	2.02%
Échafaudages	Unlock full list >	12.18%	19.14%	10.00%	93	6.01%
	< 50	9.96%	0.97%	9.91%	78	8.52%
	80	2.83%	9.98%	0.13%	< 50	9.27%
Coques, housses et étuis	94	12.75%	5.61%	9.05%	95	9.86%
Entretien, maintenance et réparations	85	7.30%	7.85%	3.94%	100	9.84%
Chargeurs	92	9.80%	8.70%	9.45%	94	12.21%
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Top Products on amazon.fr

Discover the most-viewed and the best-selling products on amazon.fr. See which listings are driving product views, revenue, and units sold.

Top products

Nov 2025 vs. Nov 2024

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Filter by:

Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
Apple iPhone 17 Pro 256 Go : Écran 6 3 pouces avec ProMotion jusqu’à 120 Hz Puce A19 Pro Autonomie prodigieuse Système caméra Pro Fusion avec caméra avant Center Stage ; Orange cosmique	...> Smartphones et téléphones portables débloqués	Apple	902.7K	=	0.28%	3.89%	62	7.86%
Apple iPhone 17 256 Go : Écran 6 3 pouces avec ProMotion Puce A19 Caméra avant Center Stage Meilleure résistance aux rayures Autonomie d’une journée ; Noir	...> Smartphones et téléphones portables débloqués	Apple	489.4K	=	8.72%	8.61%	< 50	9.44%
Apple iPhone 17 Pro 256 Go : Écran 6 3 pouces avec ProMotion jusqu’à 120 Hz Puce A19 Pro Autonomie prodigieuse Système caméra Pro Fusion avec caméra avant Center Stage ; Bleu intense	...> Smartphones et téléphones portables débloqués	Apple	473.3K	=	5.44%	1.05%	71	0.11%
Pokémon : Lot de boosters Écarlate et Violet – Flamme Blanche (6 boosters) du JCC Pokémon	...> Cartes à collectionner	Pokémon	439.5K	=	19.25%	8.86%	< 50	17.55%
Pokémon : Lot de boosters Écarlate et Violet – Foudre Noire (6 boosters) du JCC Pokémon	...> Cartes à collectionner	Pokémon	373.3K	=	9.13%	9.19%	87	13.85%
Apple iPhone 17 Pro 256 Go : Écran 6 3 pouces avec ProMotion jusqu’à 120 Hz Puce A19 Pro Autonomie prodigieuse Système caméra Pro Fusion avec caméra avant Center Stage ; Orange cosmique	...> Smartphones et téléphones portables débloqués	Apple	902.7K	=	0.28%	3.89%	62	7.86%
Apple iPhone 17 256 Go : Écran 6 3 pouces avec ProMotion Puce A19 Caméra avant Center Stage Meilleure résistance aux rayures Autonomie d’une journée ; Noir	...> Smartphones et téléphones portables débloqués	Apple	489.4K	=	8.72%	8.61%	< 50	9.44%
Apple iPhone 17 Pro 256 Go : Écran 6 3 pouces avec ProMotion jusqu’à 120 Hz Puce A19 Pro Autonomie prodigieuse Système caméra Pro Fusion avec caméra avant Center Stage ; Bleu intense	...> Smartphones et téléphones portables débloqués	Apple	473.3K	=	5.44%	1.05%	71	0.11%
Pokémon : Lot de boosters Écarlate et Violet – Flamme Blanche (6 boosters) du JCC Pokémon	...> Cartes à collectionner	Pokémon	439.5K	=	19.25%	8.86%	< 50	17.55%
Pokémon : Lot de boosters Écarlate et Violet – Foudre Noire (6 boosters) du JCC Pokémon	...> Cartes à collectionner	Pokémon	373.3K	=	9.13%	9.19%	87	13.85%
What’s selling—and why Explore the top-performing products on Amazon based on product views, sales, and revenue. Spot trends, category winners, and emerging bestsellers at a glance. Start free trial

Top-level analysis for amazon.fr

In 2025-11-01T00:00:00, amazon.fr generated €3.5B in total revenue.

Top brands include – Apple, LEGO, and Amazon Renewed – which all stood out for revenue and consumer engagement.

The month’s top-performing product was the Apple iPhone 17 Pro 256 Go : Écran 6 3 pouces avec ProMotion jusqu’à 120 Hz Puce A19 Pro Autonomie prodigieuse Système caméra Pro Fusion avec caméra avant Center Stage ; Orange cosmique, which is the most sought-after item on the marketplace.