Best Selling Mode Products & Brands on amazon.fr

See the full list of Market Leaders In Amazon Mode in amazon.fr for December 1, and read the full analysis below

Last updated : December 1, 2025

Top Brands on the Mode category

See which brands are leading the Mode category on amazon.fr. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Dec 2025 vs. Dec 2024

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
adidas	1.22%	0.76pp	2M	40.84%	2.46%	115.15%	€34.28	25.61%
Skechers	1.01%	0.64pp	2M	38.26%	1.35%	104.90%	€28.93	2.41%
Générique	0.79%	0.58pp	718.9K	15.05%	0.94%	52.85%	€33.75	6.33%
Amazon Essentials	1.21%	0.53pp	418.5K	40.21%	2.40%	45.68%	€10.37	7.47%
Nike	1.66%	0.52pp	2M	40.28%	2.01%	48.51%	€6.28	25.51%
adidas	1.22%	0.76pp	2M	40.84%	2.46%	115.15%	€34.28	25.61%
Skechers	1.01%	0.64pp	2M	38.26%	1.35%	104.90%	€28.93	2.41%
Générique	0.79%	0.58pp	718.9K	15.05%	0.94%	52.85%	€33.75	6.33%
Amazon Essentials	1.21%	0.53pp	418.5K	40.21%	2.40%	45.68%	€10.37	7.47%
Nike	1.66%	0.52pp	2M	40.28%	2.01%	48.51%	€6.28	25.51%
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Channels Breakdown & Performance

Understand where the top brands in the Mode category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

adidas

Skechers

Générique

Amazon Essentials

Nike

Top selling sub-categories in the Mode category

Explore the breakdown of sub-categories within the Mode category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Dec 2025 vs. Dec 2024

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Category	Unit sold	Change	Revenue	Change	Product views	Change
	82	3.76%	9.65%	1.40%	< 50	8.37%
	78	1.65%	5.03%	5.65%	95	2.64%
Sous-vêtements	< 50	0.05%	3.74%	7.64%	56	0.88%
Sportswear	84	4.58%	9.47%	2.48%	98	7.72%
Chaussettes et articles de bonneterie	< 50	4.67%	0.28%	13.19%	69	3.25%
T-shirts, polos et chemises	< 50	2.18%	1.83%	7.25%	85	3.25%
Pulls, gilets et sweats	Unlock full list >	9.92%	15.17%	1.85%	55	9.43%
	89	5.45%	10.61%	8.85%	70	9.20%
Casquettes, bonnets et chapeaux	95	6.16%	0.82%	11.64%	100	12.47%
Ceintures	90	2.99%	7.91%	7.93%	99	9.73%
Gants et moufles	81	1.25%	2.80%	1.46%	59	15.30%
Echarpes	< 50	14.45%	9.04%	7.45%	55	1.93%
Cravates, ceintures de smoking et mouchoirs de poche	Unlock full list >	7.88%	9.89%	2.88%	85	6.95%
	87	14.87%	6.57%	9.95%	67	9.89%
Chaussons	< 50	6.97%	8.95%	13.33%	61	11.57%
Chaussures de travail	98	0.37%	4.11%	6.08%	99	10.00%
Baskets et chaussures de sport	87	8.23%	6.84%	6.07%	< 50	9.99%
Mules et sabots	61	8.15%	9.59%	16.29%	56	8.73%
Bottes et boots	Unlock full list >	15.07%	6.75%	9.94%	80	9.87%
	< 50	10.28%	19.96%	2.49%	96	19.87%
Montres bracelet	< 50	9.18%	9.87%	2.57%	84	9.88%
Bracelets de montres	70	7.60%	8.80%	5.36%	< 50	16.98%
Montres connectées tendance	93	9.31%	7.66%	9.23%	98	0.91%
Montres de poche et goussets	Unlock full list >	4.45%	9.46%	0.57%	94	9.47%
	98	8.70%	6.51%	15.27%	< 50	4.40%
Bracelets	< 50	19.77%	1.86%	9.75%	72	1.79%
Colliers	80	9.47%	4.42%	10.39%	< 50	4.47%
Bagues	96	8.79%	5.98%	7.70%	96	6.03%
Boucles d'oreilles	51	9.87%	2.63%	13.16%	89	9.19%
Boutons de manchette et accessoires de cravate	Unlock full list >	9.41%	4.00%	18.14%	96	5.96%
	91	2.51%	18.80%	3.44%	99	18.71%
	91	13.26%	8.11%	17.58%	71	7.92%
Chaussettes et collants	83	9.75%	8.58%	9.52%	< 50	11.82%
Tenues de nuit, lingerie et sous-vêtements	80	4.28%	3.12%	9.93%	100	3.07%
Pulls, gilets et sweats	< 50	12.98%	7.84%	17.87%	74	7.82%
Sportswear	< 50	8.32%	6.07%	9.99%	80	6.04%
Pantalons	Unlock full list >	6.92%	8.86%	1.65%	89	10.87%
	< 50	3.34%	11.23%	0.51%	< 50	12.76%
Echarpes et foulards	94	10.38%	18.98%	5.49%	96	5.02%
Casquettes, bonnets et chapeaux	79	8.55%	17.02%	4.40%	95	3.89%
Gants et moufles	96	19.77%	14.16%	9.16%	83	2.03%
Lunettes et Accessoires	54	11.14%	5.94%	5.90%	< 50	4.76%
Bandeaux sport	Unlock full list >	9.25%	9.98%	19.87%	< 50	5.26%
	79	1.02%	16.30%	0.42%	< 50	16.39%
Bracelets	96	11.10%	19.18%	1.79%	95	19.27%
Boucles d'oreilles	70	4.86%	8.95%	8.08%	< 50	8.93%
Colliers	98	8.66%	6.63%	15.13%	72	6.55%
Charms et breloques	< 50	8.39%	17.93%	4.17%	98	17.84%
Bagues	Unlock full list >	16.89%	3.73%	9.98%	99	3.68%
	65	5.51%	0.12%	10.42%	70	11.24%
Chaussons	61	5.85%	2.54%	0.71%	83	8.66%
Baskets et chaussures de sport	99	18.29%	11.96%	3.43%	90	12.05%
Bottes et bottines	56	6.72%	0.47%	2.76%	62	9.40%
Mules et sabots	79	9.77%	7.44%	16.86%	83	16.00%
Chaussures plates	Unlock full list >	17.55%	0.06%	9.28%	97	0.13%
	99	2.55%	3.74%	0.70%	100	8.05%
Sacs portés épaule	100	9.16%	4.12%	4.78%	94	6.61%
Sacs bandoulière	62	11.90%	6.64%	6.29%	84	4.09%
Sacs portés main	51	5.39%	8.92%	1.33%	< 50	1.93%
Cabas	69	0.28%	5.39%	6.50%	64	6.89%
Sacs portés dos	Unlock full list >	3.74%	8.01%	3.26%	76	3.80%
	67	18.92%	9.31%	5.07%	< 50	9.40%
	< 50	8.14%	3.27%	12.20%	87	3.33%
Accessoires de voyage	95	2.60%	7.33%	4.35%	100	9.80%
Porte-clés	67	9.82%	8.68%	10.03%	72	2.49%
Accessoires de sac à main	52	1.69%	6.16%	15.66%	90	6.08%
Etuis porte-clés	Unlock full list >	9.35%	7.67%	7.28%	100	4.35%
	77	13.10%	7.76%	6.86%	73	3.05%
Bagages cabine	100	16.03%	10.54%	8.06%	94	0.68%
Valises	< 50	9.98%	9.25%	12.15%	< 50	0.97%
Sacs de voyage	97	10.45%	19.05%	5.53%	83	5.06%
Sets de bagages	99	9.22%	9.94%	6.75%	89	4.69%
Bagages enfant	Unlock full list >	8.43%	9.98%	4.22%	< 50	3.49%
	100	6.17%	8.68%	1.89%	79	9.49%
Homme	< 50	10.60%	19.71%	2.22%	62	19.80%
Femme	87	3.67%	9.48%	7.17%	< 50	9.46%
Enfant	Unlock full list >	7.87%	8.79%	12.82%	89	8.70%
	93	6.04%	11.05%	1.34%	100	8.32%
Parapluies pliants	79	8.61%	6.42%	4.72%	83	5.92%
Parapluies cannes	Unlock full list >	5.69%	13.89%	2.43%	57	1.85%
	< 50	11.63%	3.68%	9.96%	< 50	9.99%
Sacs à dos loisir	< 50	18.07%	9.53%	9.59%	< 50	3.44%
Sacs à dos pour enfant	Unlock full list >	9.02%	9.93%	19.19%	88	6.09%
	< 50	5.13%	0.68%	13.71%	< 50	3.58%
	99	3.55%	9.70%	1.63%	64	8.26%
Accessories	81	1.65%	9.97%	3.53%	100	7.16%
Déguisements	Unlock full list >	4.51%	15.59%	6.22%	< 50	15.50%
	95	6.30%	1.71%	15.01%	< 50	4.38%
Chaussettes	94	3.55%	0.18%	8.07%	76	1.85%
Hauts	95	8.81%	6.83%	6.94%	100	7.48%
Sweats à capuche	90	1.44%	2.50%	9.44%	100	0.58%
Sweatshirts	< 50	6.68%	3.77%	9.58%	75	2.50%
Accessoires	Unlock full list >	4.43%	9.31%	2.59%	67	7.66%
	52	0.39%	3.90%	6.09%	68	4.77%
Vêtements de sécurité	100	7.01%	8.92%	1.80%	96	11.06%
Médical	94	1.89%	6.49%	4.50%	78	6.32%
Restauration	100	9.46%	14.69%	1.46%	90	9.33%
Militaire	Unlock full list >	4.39%	16.59%	9.03%	< 50	9.90%
	92	4.23%	0.65%	8.45%	100	1.07%
Sweats à capuche	80	15.92%	10.63%	10.86%	99	1.65%
Hauts	Unlock full list >	3.97%	6.82%	2.61%	< 50	5.68%
Textile traditionnel local	Unlock full list >	16.99%	11.66%	13.84%	90	9.08%
	< 50	0.19%	9.98%	5.03%	79	9.97%
	50	9.44%	14.88%	9.75%	74	7.87%
Cirages et produits d'entretien	97	8.04%	3.78%	15.99%	100	9.01%
Lacets	52	9.32%	1.70%	9.73%	76	9.83%
Semelles	62	8.93%	5.41%	5.11%	83	19.69%
Embauchoirs à chaussures	99	12.06%	4.07%	9.98%	98	10.00%
Bijoux de chaussures	Unlock full list >	19.27%	12.06%	9.23%	59	8.81%
	100	11.83%	6.77%	19.05%	94	7.35%
Boîtes à bijoux et présentoirs	58	1.51%	2.44%	9.52%	82	0.64%
Baguiers	< 50	6.60%	14.90%	3.09%	< 50	9.17%
Nettoyage et entretien	88	4.08%	12.08%	1.15%	84	0.52%
Pièces de rechange	98	13.36%	5.21%	10.00%	99	9.98%
Pierres précieuses seules	Unlock full list >	5.33%	10.48%	8.82%	54	9.23%
	54	3.27%	15.43%	0.20%	94	9.06%
Ecrins pour montres	71	9.96%	9.74%	9.77%	91	3.59%
Kits et outils de réparation	63	8.34%	6.10%	9.99%	58	6.08%
Ecrins pour montres automatiques	< 50	12.90%	7.76%	17.96%	< 50	7.78%
Piles	100	0.26%	17.29%	0.32%	80	8.52%
Films de protection d'écran	Unlock full list >	5.94%	9.42%	7.31%	< 50	9.40%
	82	3.76%	9.65%	1.40%	< 50	8.37%
	78	1.65%	5.03%	5.65%	95	2.64%
Sous-vêtements	< 50	0.05%	3.74%	7.64%	56	0.88%
Sportswear	84	4.58%	9.47%	2.48%	98	7.72%
Chaussettes et articles de bonneterie	< 50	4.67%	0.28%	13.19%	69	3.25%
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Top Products on the Mode Category

Discover the most-viewed products in the Mode category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Dec 2025 vs. Dec 2024

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
Unigear Gants Doublure Chauffants sous Gants à Écran Tactile pour Cyclisme Course à Pied Coupe-Vent Respirant Antidérapant Idéal pour Vélo Exercice Sport Running Ski Snowboard Moto (M)	...> Gants	Unigear	84.2K	69.36%	7.24%	9.85%	87	0.44%
Fossil Montre pour homme Copeland 42mm mouvement à quartz boîtier en acier inoxydable argenté de 42mm avec bracelet en cuir FS5661	...> Montres bracelet	Fossil	59.3K	=	14.68%	9.72%	53	11.86%
ICE-WATCH - Ice Smart 3.0 Rose Gold Nude 1.78 AMOLED GPS - Montre connectée rectangulaire Rose-Gold pour Femme avec Bracelet en Silicone - 024303 (1.78 Pouces)	...> Montres connectées tendance	ICE-WATCH	52.7K	=	3.25%	6.22%	99	2.30%
TENBST Portefeuille Homme en Cuir Porte-Cartes avec Blocage RFID 8 Porte Carte Crédit Porte Carte Bancaire avec Compartiment à Billets et Poche à Monnaie - Boîte Cadeau	...> Portefeuilles	TENBST	50.8K	133.52%	6.53%	5.35%	< 50	4.36%
GemChve Chaussures de Sécurité Hommes Femmes Basket Légère Respirante Travail Antidérapante avec Embout en Acier Black 43 EU	...> Baskets	GemChve	50K	=	4.24%	0.79%	99	4.57%
Unigear Gants Doublure Chauffants sous Gants à Écran Tactile pour Cyclisme Course à Pied Coupe-Vent Respirant Antidérapant Idéal pour Vélo Exercice Sport Running Ski Snowboard Moto (M)	...> Gants	Unigear	84.2K	69.36%	7.24%	9.85%	87	0.44%
Fossil Montre pour homme Copeland 42mm mouvement à quartz boîtier en acier inoxydable argenté de 42mm avec bracelet en cuir FS5661	...> Montres bracelet	Fossil	59.3K	=	14.68%	9.72%	53	11.86%
ICE-WATCH - Ice Smart 3.0 Rose Gold Nude 1.78 AMOLED GPS - Montre connectée rectangulaire Rose-Gold pour Femme avec Bracelet en Silicone - 024303 (1.78 Pouces)	...> Montres connectées tendance	ICE-WATCH	52.7K	=	3.25%	6.22%	99	2.30%
TENBST Portefeuille Homme en Cuir Porte-Cartes avec Blocage RFID 8 Porte Carte Crédit Porte Carte Bancaire avec Compartiment à Billets et Poche à Monnaie - Boîte Cadeau	...> Portefeuilles	TENBST	50.8K	133.52%	6.53%	5.35%	< 50	4.36%
GemChve Chaussures de Sécurité Hommes Femmes Basket Légère Respirante Travail Antidérapante avec Embout en Acier Black 43 EU	...> Baskets	GemChve	50K	=	4.24%	0.79%	99	4.57%
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Top-level analysis of the Mode category on amazon.fr

During 2025-12-01T00:00:00, the Mode category on amazon.fr generated a total revenue of €138.9M.

The leading brands in this category are adidas, Skechers, and Générique, which stand out in terms of revenue and consumer engagement.

The top-performing product was Unigear Gants Doublure Chauffants sous Gants à Écran Tactile pour Cyclisme Course à Pied Coupe-Vent Respirant Antidérapant Idéal pour Vélo Exercice Sport Running Ski Snowboard Moto (M), and it's the best-selling item in the category.