Best Selling Laptops Products & Brands on amazon.de

See the full list of Market Leaders In Amazon Laptops in amazon.de for September 1, and read the full analysis below

Last updated : September 1, 2026

Top Brands on the Laptops category

See which brands are leading the Laptops category on amazon.de. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Sep 2026 vs. Sep 2025

Export Excel

Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
ASUS	9.07%	4.21pp	698.2K	3.69%	1.08%	62.09%	€1191.05	6.98%
Apple	47.23%	3.32pp	698.2K	0.12%	0.26%	4.85%	€1183.02	5.29%
HP	7.45%	1.65pp	626.6K	1.79%	0.50%	38.58%	€835.38	6.98%
acer	7.73%	0.79pp	576.3K	1.74%	0.41%	62.01%	€440.71	2.43%
Razer	0.17%	0.13pp	675.5K	1.61%	0.56%	16.39%	€730.86	3.84%
ASUS	9.07%	4.21pp	698.2K	3.69%	1.08%	62.09%	€1191.05	6.98%
Apple	47.23%	3.32pp	698.2K	0.12%	0.26%	4.85%	€1183.02	5.29%
HP	7.45%	1.65pp	626.6K	1.79%	0.50%	38.58%	€835.38	6.98%
acer	7.73%	0.79pp	576.3K	1.74%	0.41%	62.01%	€440.71	2.43%
Razer	0.17%	0.13pp	675.5K	1.61%	0.56%	16.39%	€730.86	3.84%
Who’s winning your category? See top brands by revenue, views, and conversion rate. Try it for free

Channels Breakdown & Performance

Understand where the top brands in the Laptops category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

ASUS

Apple

acer

Razer

Top selling sub-categories in the Laptops category

Explore the breakdown of sub-categories within the Laptops category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Sep 2026 vs. Sep 2025

Export Excel

Category	Unit sold	Change	Revenue	Change	Product views	Change
Normale Laptops	59	14.24%	15.96%	0.67%	93	16.05%
2-in-1-Laptops	Unlock full list >	6.59%	8.41%	2.60%	78	8.44%
Normale Laptops	59	14.24%	15.96%	0.67%	93	16.05%
2-in-1-Laptops	Unlock full list >	6.59%	8.41%	2.60%	78	8.44%
Normale Laptops	59	14.24%	15.96%	0.67%	93	16.05%
2-in-1-Laptops	Unlock full list >	6.59%	8.41%	2.60%	78	8.44%
Normale Laptops	59	14.24%	15.96%	0.67%	93	16.05%
Track category trends month over month See which categories are growing based on sales, revenue, and views. Start free trial

Top Products on the Laptops Category

Discover the most-viewed products in the Laptops category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Sep 2026 vs. Sep 2025

Export Excel

Filter by:

Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
Apple 13" MacBook Air Laptop M5 Chip mit 10‑Core CPU und 8‑Core GPU: Entwickelt für KI 13 6" Liquid Retina Display 16 GB gemeinsamer Arbeitsspeicher 512 GB SSD Touch ID WLAN 7; Mitternacht	...> Normale Laptops	Apple	153.8K	=	4.62%	4.35%	70	3.15%
Apple 13" MacBook Air Laptop M5 Chip mit 10‑Core CPU und 8‑Core GPU: Entwickelt für KI 13 6" Liquid Retina Display 16 GB gemeinsamer Arbeitsspeicher 512 GB SSD Touch ID WLAN 7; Himmelblau	...> Laptops	Apple	130.1K	=	9.44%	5.35%	94	1.15%
Acer Aspire Go 15 \| Laptop \| Ryzen 7 \| 16GB \| 512GB \| mit Netzteil	...> Normale Laptops	acer	101.1K	24.64%	11.56%	5.17%	77	0.19%
Apple MacBook Pro Laptop mit M5 Pro Chip mit 15-Core CPU und 16-Core GPU: Entwickelt für KI 14 2" Liquid Retina XDR Display 24 GB gemeinsamer Arbeitsspeicher 1 TB SSD WLAN 7; Space Schwarz	...> Normale Laptops	Apple	98.8K	=	10.00%	8.65%	100	1.92%
Apple 15" MacBook Air Laptop M5 Chip mit 10‑Core CPU und 10‑Core GPU: Entwickelt für KI 15 3" Liquid Retina Display 16 GB gemeinsamer Arbeitsspeicher 512 GB SSD Touch ID WLAN 7; Mitternacht	...> Normale Laptops	Apple	74.7K	=	8.98%	2.46%	87	1.16%
Apple 13" MacBook Air Laptop M5 Chip mit 10‑Core CPU und 8‑Core GPU: Entwickelt für KI 13 6" Liquid Retina Display 16 GB gemeinsamer Arbeitsspeicher 512 GB SSD Touch ID WLAN 7; Mitternacht	...> Normale Laptops	Apple	153.8K	=	4.62%	4.35%	70	3.15%
Apple 13" MacBook Air Laptop M5 Chip mit 10‑Core CPU und 8‑Core GPU: Entwickelt für KI 13 6" Liquid Retina Display 16 GB gemeinsamer Arbeitsspeicher 512 GB SSD Touch ID WLAN 7; Himmelblau	...> Laptops	Apple	130.1K	=	9.44%	5.35%	94	1.15%
Acer Aspire Go 15 \| Laptop \| Ryzen 7 \| 16GB \| 512GB \| mit Netzteil	...> Normale Laptops	acer	101.1K	24.64%	11.56%	5.17%	77	0.19%
Apple MacBook Pro Laptop mit M5 Pro Chip mit 15-Core CPU und 16-Core GPU: Entwickelt für KI 14 2" Liquid Retina XDR Display 24 GB gemeinsamer Arbeitsspeicher 1 TB SSD WLAN 7; Space Schwarz	...> Normale Laptops	Apple	98.8K	=	10.00%	8.65%	100	1.92%
Apple 15" MacBook Air Laptop M5 Chip mit 10‑Core CPU und 10‑Core GPU: Entwickelt für KI 15 3" Liquid Retina Display 16 GB gemeinsamer Arbeitsspeicher 512 GB SSD Touch ID WLAN 7; Mitternacht	...> Normale Laptops	Apple	74.7K	=	8.98%	2.46%	87	1.16%
What’s selling—and why Explore the top-performing products on Amazon based on product views, sales, and revenue. Spot trends, category winners, and emerging bestsellers at a glance. Start free trial

Top-level analysis of the Laptops category on amazon.de

During 2026-09-01T00:00:00, the Laptops category on amazon.de generated a total revenue of €99M.

The leading brands in this category are ASUS, Apple, and HP, which stand out in terms of revenue and consumer engagement.

The top-performing product was Apple 13" MacBook Air Laptop M5 Chip mit 10‑Core CPU und 8‑Core GPU: Entwickelt für KI 13 6" Liquid Retina Display 16 GB gemeinsamer Arbeitsspeicher 512 GB SSD Touch ID WLAN 7; Mitternacht, and it's the best-selling item in the category.