Best Selling Computer & Zubehör Products & Brands on amazon.de

See the full list of Market Leaders In Amazon Computer & Zubehör in amazon.de for September 1, and read the full analysis below

Last updated : September 1, 2026

Top Brands on the Computer & Zubehör category

See which brands are leading the Computer & Zubehör category on amazon.de. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Sep 2026 vs. Sep 2025

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
ASUS	6.76%	1.44pp	4.7M	0.86%	2.06%	3.81%	€536.52	36.61%
Apple	11.37%	1.34pp	1M	0.62%	1.85%	3.49%	€488.55	20.31%
Gigabyte	2.49%	0.95pp	3.8M	0.71%	2.04%	3.35%	€475.87	21.90%
UGREEN	1.95%	0.67pp	3.7M	0.85%	0.25%	3.70%	€166.01	8.88%
SYSTEMTREFF	1.82%	0.60pp	3.8M	0.77%	2.06%	2.98%	€489.35	35.03%
ASUS	6.76%	1.44pp	4.7M	0.86%	2.06%	3.81%	€536.52	36.61%
Apple	11.37%	1.34pp	1M	0.62%	1.85%	3.49%	€488.55	20.31%
Gigabyte	2.49%	0.95pp	3.8M	0.71%	2.04%	3.35%	€475.87	21.90%
UGREEN	1.95%	0.67pp	3.7M	0.85%	0.25%	3.70%	€166.01	8.88%
SYSTEMTREFF	1.82%	0.60pp	3.8M	0.77%	2.06%	2.98%	€489.35	35.03%
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Channels Breakdown & Performance

Understand where the top brands in the Computer & Zubehör category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

ASUS

Apple

Gigabyte

UGREEN

SYSTEMTREFF

Top selling sub-categories in the Computer & Zubehör category

Explore the breakdown of sub-categories within the Computer & Zubehör category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Sep 2026 vs. Sep 2025

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Category	Unit sold	Change	Revenue	Change	Product views	Change
	90	8.31%	6.05%	9.99%	100	6.00%
	95	19.86%	1.60%	9.70%	96	1.54%
Kabel	80	19.32%	1.04%	14.17%	96	3.87%
Kabeltaschen	63	8.96%	5.68%	16.19%	100	5.60%
Schutz für Kabelverbindungen	99	5.68%	8.95%	1.12%	89	9.29%
Anti-Staub-Schutz-Kabelkappen	Unlock full list >	0.12%	17.80%	0.71%	99	17.89%
	78	5.42%	0.94%	14.04%	95	3.79%
Ladegeräte & Dockingstationen	< 50	8.63%	4.84%	17.78%	58	18.64%
Notebooktaschen & -koffer	89	14.95%	9.70%	15.87%	68	8.50%
Laptopständer	100	7.26%	4.56%	9.77%	92	3.60%
Displayfilter	95	16.41%	18.16%	7.57%	< 50	9.99%
Kühlpads & externe Lüfter	Unlock full list >	3.52%	13.24%	2.58%	65	12.40%
	98	13.94%	19.33%	5.34%	86	9.95%
Taschen & Hüllen	59	8.82%	6.84%	9.99%	< 50	7.50%
Displayschutz	< 50	9.84%	9.91%	7.52%	92	18.62%
Ladegeräte & Adapter	100	17.30%	11.97%	13.53%	97	9.16%
Tastaturen	100	17.89%	16.48%	9.62%	94	3.56%
Docks & Ständer	Unlock full list >	10.00%	9.54%	8.54%	86	15.75%
USB-Hubs	54	8.01%	3.26%	16.89%	< 50	5.43%
	< 50	9.55%	10.00%	6.60%	62	19.22%
USB-Adapter	100	2.87%	1.00%	7.67%	96	2.57%
DP-HDMI-Adapter	100	1.46%	15.74%	0.83%	83	15.83%
DVI-HDMI-Adapter	63	8.52%	3.21%	6.49%	< 50	4.29%
HDMI-auf-VGA-Adapter	66	9.72%	2.45%	19.99%	< 50	2.37%
USB-VGA-Adapter	Unlock full list >	3.46%	8.44%	8.13%	75	9.64%
	52	4.07%	16.34%	5.55%	56	16.25%
	< 50	9.99%	9.38%	9.43%	< 50	14.93%
Tintenpatronen für Drucker	98	13.54%	5.65%	9.90%	71	5.60%
Toner	94	1.60%	9.83%	4.86%	92	15.85%
Tintennachfüllungen & Kits für Drucker	75	3.04%	4.04%	10.00%	99	3.98%
Bildtrommeln	67	6.52%	8.67%	12.36%	87	12.53%
Druckköpfe	Unlock full list >	15.65%	18.73%	9.90%	57	4.88%
	95	18.59%	15.99%	16.23%	100	5.07%
Multifunktionsgeräte	< 50	19.43%	15.16%	10.39%	52	9.75%
Laserdrucker	94	9.55%	8.14%	9.73%	100	10.54%
Tintenstrahldrucker	< 50	8.02%	5.63%	9.95%	73	5.26%
Fotodrucker	96	9.30%	4.42%	18.27%	80	6.14%
Plotter	Unlock full list >	17.68%	12.33%	13.16%	99	9.24%
	< 50	8.32%	6.07%	6.19%	< 50	6.03%
Mäuse	100	4.38%	0.84%	8.53%	92	0.88%
	100	2.96%	0.90%	7.72%	75	2.48%
Mauspads	90	9.99%	9.63%	8.37%	< 50	16.30%
Staubschutz	98	13.57%	18.95%	5.01%	99	9.93%
Tastenkappen	Unlock full list >	3.33%	9.55%	6.99%	96	3.77%
Tastaturen	99	0.52%	3.76%	6.18%	97	4.67%
Tastatur-Maus-Sets	61	5.40%	7.86%	0.62%	< 50	7.95%
Nummernblöcke	Unlock full list >	3.69%	6.62%	2.99%	97	5.28%
	97	14.05%	4.89%	7.42%	68	4.97%
	93	9.49%	4.35%	10.49%	59	4.41%
Speicherkarten	93	9.01%	6.36%	4.42%	< 50	14.04%
USB-Sticks	59	11.87%	4.15%	7.02%	< 50	1.41%
Externe Festplatten	83	9.99%	4.01%	9.64%	97	2.82%
Externe Solid State Drives	< 50	6.53%	1.92%	15.27%	50	4.53%
Externe Zip-Laufwerke	Unlock full list >	7.97%	5.56%	9.94%	< 50	5.15%
	< 50	1.77%	19.90%	2.53%	86	19.81%
Solid State Drives	< 50	9.24%	9.97%	5.83%	65	17.65%
Festplatten	Unlock full list >	16.09%	18.48%	7.28%	74	10.00%
	82	6.80%	3.93%	9.62%	96	2.71%
Gehäuse	< 50	10.45%	6.03%	6.86%	61	19.96%
Geräte	Unlock full list >	9.98%	8.72%	1.76%	52	8.75%
	< 50	9.13%	7.36%	9.93%	54	8.61%
	65	0.97%	18.97%	1.62%	99	19.06%
PC-Kühlung & Lüfter	90	9.61%	8.25%	9.69%	70	10.85%
Mainboards	99	13.38%	18.76%	18.52%	61	9.92%
Arbeitsspeicher	95	18.00%	12.64%	12.85%	78	9.31%
Grafikkarten	95	10.47%	15.75%	2.31%	100	9.54%
PC-Netzteile	Unlock full list >	19.11%	15.48%	10.08%	97	9.79%
	< 50	6.53%	9.63%	6.78%	60	9.61%
Externe optische Laufwerke	72	3.74%	0.05%	8.18%	100	1.64%
PC-Gehäuse	< 50	16.23%	18.35%	7.40%	72	9.99%
KVM-Switches	61	8.56%	6.44%	10.00%	60	6.71%
Externe Soundkarten	99	8.88%	6.95%	9.98%	88	7.72%
Externe TV-Empfänger & Videoschnittkarten	Unlock full list >	4.01%	0.30%	12.44%	99	2.75%
Computerschrauben	70	13.63%	8.46%	17.20%	100	8.06%
	85	7.26%	12.56%	9.34%	97	8.66%
Ersatztastaturen	54	9.06%	5.68%	19.35%	< 50	19.79%
Ersatzdisplays	81	9.83%	8.71%	10.13%	58	2.42%
Ersatz CMOS Batterien	Unlock full list >	5.42%	11.10%	3.98%	63	11.19%
Tablet Komponenten & Ersatzteile	Unlock full list >	6.65%	14.96%	3.13%	95	2.57%
	90	8.31%	6.05%	9.99%	100	6.00%
	95	19.86%	1.60%	9.70%	96	1.54%
Kabel	80	19.32%	1.04%	14.17%	96	3.87%
Kabeltaschen	63	8.96%	5.68%	16.19%	100	5.60%
Schutz für Kabelverbindungen	99	5.68%	8.95%	1.12%	89	9.29%
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Top Products on the Computer & Zubehör Category

Discover the most-viewed products in the Computer & Zubehör category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Sep 2026 vs. Sep 2025

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
Apple 13" MacBook Air Laptop M5 Chip mit 10‑Core CPU und 8‑Core GPU: Entwickelt für KI 13 6" Liquid Retina Display 16 GB gemeinsamer Arbeitsspeicher 512 GB SSD Touch ID WLAN 7; Mitternacht	...> Normale Laptops	Apple	153.8K	=	4.62%	4.35%	70	3.15%
INIU 240W USB C Kabel [2Stück 2m] PD Schnellladekabel USB C auf USBC Kabel	...> USB-Kabel	INIU	143.1K	=	7.33%	0.26%	55	9.96%
Anker 7-in-1 USB-C Hub mit 4K@60Hz HDMI	...> USB-Hubs	Anker	135K	145.88%	8.37%	7.47%	68	9.77%
TITANWOLF - XXL Speed Gaming Mauspad Titanwolf Schwarz 900 x 400mm - XXL Mousepad - Tischunterlage Large Size - verbessert Präzision und Geschwindigkeit	...> Mauspads	CSL-Computer	131.7K	11.91%	6.98%	2.61%	65	9.33%
Apple 13" MacBook Air Laptop M5 Chip mit 10‑Core CPU und 8‑Core GPU: Entwickelt für KI 13 6" Liquid Retina Display 16 GB gemeinsamer Arbeitsspeicher 512 GB SSD Touch ID WLAN 7; Himmelblau	...> Laptops	Apple	130.1K	=	9.44%	5.35%	94	1.15%
Apple 13" MacBook Air Laptop M5 Chip mit 10‑Core CPU und 8‑Core GPU: Entwickelt für KI 13 6" Liquid Retina Display 16 GB gemeinsamer Arbeitsspeicher 512 GB SSD Touch ID WLAN 7; Mitternacht	...> Normale Laptops	Apple	153.8K	=	4.62%	4.35%	70	3.15%
INIU 240W USB C Kabel [2Stück 2m] PD Schnellladekabel USB C auf USBC Kabel	...> USB-Kabel	INIU	143.1K	=	7.33%	0.26%	55	9.96%
Anker 7-in-1 USB-C Hub mit 4K@60Hz HDMI	...> USB-Hubs	Anker	135K	145.88%	8.37%	7.47%	68	9.77%
TITANWOLF - XXL Speed Gaming Mauspad Titanwolf Schwarz 900 x 400mm - XXL Mousepad - Tischunterlage Large Size - verbessert Präzision und Geschwindigkeit	...> Mauspads	CSL-Computer	131.7K	11.91%	6.98%	2.61%	65	9.33%
Apple 13" MacBook Air Laptop M5 Chip mit 10‑Core CPU und 8‑Core GPU: Entwickelt für KI 13 6" Liquid Retina Display 16 GB gemeinsamer Arbeitsspeicher 512 GB SSD Touch ID WLAN 7; Himmelblau	...> Laptops	Apple	130.1K	=	9.44%	5.35%	94	1.15%
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Top-level analysis of the Computer & Zubehör category on amazon.de

During 2026-09-01T00:00:00, the Computer & Zubehör category on amazon.de generated a total revenue of €767.4M.

The leading brands in this category are ASUS, Apple, and Gigabyte, which stand out in terms of revenue and consumer engagement.

The top-performing product was Apple 13" MacBook Air Laptop M5 Chip mit 10‑Core CPU und 8‑Core GPU: Entwickelt für KI 13 6" Liquid Retina Display 16 GB gemeinsamer Arbeitsspeicher 512 GB SSD Touch ID WLAN 7; Mitternacht, and it's the best-selling item in the category.