Best Selling Baden & Körperpflege Products & Brands on amazon.de

See the full list of Market Leaders In Amazon Baden & Körperpflege in amazon.de for August 1, and read the full analysis below

Last updated : August 1, 2026

Top Brands on the Baden & Körperpflege category

See which brands are leading the Baden & Körperpflege category on amazon.de. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Aug 2026 vs. Aug 2025

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
PHILIPS	2.13%	1.90pp	93.3K	278.79%	6.38%	793.39%	€69.55	70.90%
Rexona	3.19%	1.20pp	50.8K	216.05%	6.35%	302.37%	€43.95	70.09%
NIVEA	2.40%	0.97pp	49.3K	275.75%	1.73%	236.46%	€49.21	42.02%
WELEDA	0.99%	0.85pp	30.5K	82.00%	4.72%	104.13%	€20.43	23.95%
INKEE	0.79%	0.58pp	82.6K	119.54%	6.33%	785.94%	€9.27	40.31%
PHILIPS	2.13%	1.90pp	93.3K	278.79%	6.38%	793.39%	€69.55	70.90%
Rexona	3.19%	1.20pp	50.8K	216.05%	6.35%	302.37%	€43.95	70.09%
NIVEA	2.40%	0.97pp	49.3K	275.75%	1.73%	236.46%	€49.21	42.02%
WELEDA	0.99%	0.85pp	30.5K	82.00%	4.72%	104.13%	€20.43	23.95%
INKEE	0.79%	0.58pp	82.6K	119.54%	6.33%	785.94%	€9.27	40.31%
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Channels Breakdown & Performance

Understand where the top brands in the Baden & Körperpflege category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

PHILIPS

Rexona

NIVEA

WELEDA

INKEE

Top selling sub-categories in the Baden & Körperpflege category

Explore the breakdown of sub-categories within the Baden & Körperpflege category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Aug 2026 vs. Aug 2025

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Category	Unit sold	Change	Revenue	Change	Product views	Change
	89	5.50%	1.45%	8.87%	70	9.09%
Duschgel	65	2.34%	9.42%	5.62%	98	3.03%
Handseifen	98	19.74%	10.08%	4.61%	73	10.16%
Seifen	< 50	8.83%	5.90%	7.85%	70	5.94%
Duschöle	Unlock full list >	9.55%	10.00%	6.60%	53	19.24%
	61	5.26%	9.15%	0.50%	< 50	9.11%
Deo	< 50	13.74%	9.72%	17.58%	70	4.56%
Antitranspirant-Deo	100	3.58%	9.70%	1.60%	83	8.27%
Antitranspirants	Unlock full list >	2.70%	18.51%	3.68%	100	18.42%
	77	7.17%	17.27%	8.59%	< 50	8.54%
Badesalz	69	2.09%	2.10%	4.79%	< 50	9.88%
Schaumbäder	97	5.74%	0.21%	1.32%	100	11.67%
Badebomben	81	2.28%	7.12%	7.60%	58	9.83%
Badeöle	73	4.14%	2.01%	8.14%	68	8.94%
Duschbomben	Unlock full list >	9.63%	2.94%	6.68%	91	6.57%
	60	2.31%	4.41%	5.54%	65	19.81%
Badebürsten	53	5.57%	2.18%	1.09%	76	8.81%
Schwämme	84	3.01%	6.20%	6.48%	97	18.75%
Duschhauben	< 50	8.09%	0.66%	9.52%	64	9.66%
Peelinghandschuhe	97	0.55%	6.61%	3.39%	98	17.67%
Luffaschwämme	Unlock full list >	2.17%	4.02%	7.55%	56	7.88%
Pflegesets	Unlock full list >	15.82%	2.95%	12.02%	98	9.40%
	89	5.50%	1.45%	8.87%	70	9.09%
Duschgel	65	2.34%	9.42%	5.62%	98	3.03%
Handseifen	98	19.74%	10.08%	4.61%	73	10.16%
Seifen	< 50	8.83%	5.90%	7.85%	70	5.94%
Duschöle	Unlock full list >	9.55%	10.00%	6.60%	53	19.24%
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Top Products on the Baden & Körperpflege Category

Discover the most-viewed products in the Baden & Körperpflege category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Aug 2026 vs. Aug 2025

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
Old Spice Captain 3-in-1 Duschgel & Shampoo für Männer 1L langanhaltender frischer Duft in Parfümqualität Tiefenreinigung für Haare-Gesicht-Körper sanftes Hautgefühl	...> Duschgel	Old Spice	43.5K	10.97%	5.20%	0.76%	95	1.09%
Silikon Rückenbürste Dusche mit Langem Stiel Rückenschrubber Duschbürste	...> Badebürsten	Row&Keep	38.6K	87.50%	19.11%	1.55%	96	13.29%
Bruno Banani Fragrance Man's Best Deo-Bodyspray Körperspray mit sinnlich-orientalischem Herrenduft 24h lang anhaltend 150 ml	...> Deo	bruno banani	36.8K	92.12%	9.46%	14.36%	< 50	10.40%
L'Oréal Men Expert XXXL 5in1 Duschgel und Shampoo für Männer Duschbad zur Reinigung von Körper Haar und Gesicht Herren Körperpflege für langanhaltende Frische mit Karbon Pure Carbon 1 x 1000 ml	...> Duschgel	L'Oréal Men Expert	31.2K	6.98%	14.97%	13.73%	62	2.44%
Old Spice Whitewater Deostick für Männer 6x50 ml 24/7 Frischhh bei täglicher Anwendung lang anhaltender Duft in Parfumqualität Schutz vor Gerüchen Ohne Aluminiumsalze	...> Deo	Old Spice	30.3K	36.93%	7.81%	6.27%	95	12.68%
Old Spice Captain 3-in-1 Duschgel & Shampoo für Männer 1L langanhaltender frischer Duft in Parfümqualität Tiefenreinigung für Haare-Gesicht-Körper sanftes Hautgefühl	...> Duschgel	Old Spice	43.5K	10.97%	5.20%	0.76%	95	1.09%
Silikon Rückenbürste Dusche mit Langem Stiel Rückenschrubber Duschbürste	...> Badebürsten	Row&Keep	38.6K	87.50%	19.11%	1.55%	96	13.29%
Bruno Banani Fragrance Man's Best Deo-Bodyspray Körperspray mit sinnlich-orientalischem Herrenduft 24h lang anhaltend 150 ml	...> Deo	bruno banani	36.8K	92.12%	9.46%	14.36%	< 50	10.40%
L'Oréal Men Expert XXXL 5in1 Duschgel und Shampoo für Männer Duschbad zur Reinigung von Körper Haar und Gesicht Herren Körperpflege für langanhaltende Frische mit Karbon Pure Carbon 1 x 1000 ml	...> Duschgel	L'Oréal Men Expert	31.2K	6.98%	14.97%	13.73%	62	2.44%
Old Spice Whitewater Deostick für Männer 6x50 ml 24/7 Frischhh bei täglicher Anwendung lang anhaltender Duft in Parfumqualität Schutz vor Gerüchen Ohne Aluminiumsalze	...> Deo	Old Spice	30.3K	36.93%	7.81%	6.27%	95	12.68%
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Top-level analysis of the Baden & Körperpflege category on amazon.de

During 2026-08-01T00:00:00, the Baden & Körperpflege category on amazon.de generated a total revenue of €19.5M.

The leading brands in this category are PHILIPS, Rexona, and NIVEA, which stand out in terms of revenue and consumer engagement.

The top-performing product was Old Spice Captain 3-in-1 Duschgel & Shampoo für Männer 1L langanhaltender frischer Duft in Parfümqualität Tiefenreinigung für Haare-Gesicht-Körper sanftes Hautgefühl, and it's the best-selling item in the category.