Best Selling Grocery Products & Brands on amazon.co.uk

See the full list of Market Leaders In Amazon Grocery in amazon.co.uk for April 1, and read the full analysis below

Last updated : April 1, 2026

Top Brands on the Grocery category

See which brands are leading the Grocery category on amazon.co.uk. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Apr 2026 vs. Apr 2025

Export Excel

Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
London Grocery	2.36%	1.69pp	107.1K	171.54%	121.29%	31.10%	£78.74	35.64%
Generic	1.80%	0.81pp	107K	106.98%	37.13%	13.56%	£77.22	16.41%
Amazon	2.80%	0.45pp	55.5K	114.32%	95.32%	19.03%	£47.72	35.26%
KoalaKoi	0.47%	0.41pp	50.9K	87.06%	104.37%	31.04%	£17.61	7.39%
Pound Veg	0.27%	0.26pp	63.7K	17.98%	119.85%	5.64%	£22.99	5.41%
London Grocery	2.36%	1.69pp	107.1K	171.54%	121.29%	31.10%	£78.74	35.64%
Generic	1.80%	0.81pp	107K	106.98%	37.13%	13.56%	£77.22	16.41%
Amazon	2.80%	0.45pp	55.5K	114.32%	95.32%	19.03%	£47.72	35.26%
KoalaKoi	0.47%	0.41pp	50.9K	87.06%	104.37%	31.04%	£17.61	7.39%
Pound Veg	0.27%	0.26pp	63.7K	17.98%	119.85%	5.64%	£22.99	5.41%
Who’s winning your category? See top brands by revenue, views, and conversion rate. Try it for free

Channels Breakdown & Performance

Understand where the top brands in the Grocery category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

London Grocery

Generic

Amazon

KoalaKoi

Pound Veg

Top selling sub-categories in the Grocery category

Explore the breakdown of sub-categories within the Grocery category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Apr 2026 vs. Apr 2025

Export Excel

Category	Unit sold	Change	Revenue	Change	Product views	Change
	61	12.98%	5.94%	9.85%	< 50	4.03%
	54	10.00%	0.31%	3.08%	91	8.25%
Chocolate Candy	77	2.88%	6.00%	4.06%	51	4.18%
Snack Foods	54	5.70%	8.07%	0.18%	< 50	8.49%
Confectionery	96	3.97%	12.72%	2.93%	64	12.81%
Breakfast Bars	Unlock full list >	8.98%	5.52%	5.29%	< 50	19.90%
	100	3.67%	7.98%	3.32%	100	9.56%
Pulses & Beans	88	9.21%	14.64%	9.71%	99	7.96%
Vegetables	< 50	4.28%	0.22%	1.31%	68	11.68%
Fish & Seafood	89	0.52%	3.41%	2.21%	99	16.24%
Pickles & Relishes	< 50	13.51%	18.89%	4.96%	71	9.93%
Soups, Stews & Chillies	Unlock full list >	0.68%	3.75%	5.86%	69	9.99%
	90	3.12%	9.59%	6.88%	99	9.58%
Sugars	< 50	6.51%	1.90%	15.25%	< 50	4.52%
Baking Powder & Raising Agents	< 50	11.98%	6.90%	18.90%	62	7.41%
Sugar Substitutes	91	0.39%	5.89%	9.87%	54	5.84%
Baking Mixes	< 50	9.79%	9.94%	7.32%	73	19.12%
Flour	Unlock full list >	8.91%	7.00%	9.98%	63	7.83%
	72	4.59%	0.05%	1.56%	< 50	11.33%
Nuts & Seeds	100	1.52%	2.43%	9.54%	75	0.65%
Dried Fruits	70	2.33%	7.15%	4.59%	65	5.07%
Dried Vegetables	< 50	9.69%	9.97%	17.42%	< 50	3.18%
Bombay Mix	Unlock full list >	9.31%	6.22%	6.51%	86	18.72%
	92	2.97%	7.70%	3.70%	< 50	6.94%
Whole Spices & Herbs	83	9.40%	7.84%	9.83%	99	9.76%
Powdered Spices & Seasonings	< 50	4.48%	1.54%	8.68%	< 50	9.49%
Salt	90	17.37%	17.20%	8.46%	69	9.95%
Pepper	Unlock full list >	7.85%	17.35%	4.67%	91	17.26%
	97	8.52%	9.73%	4.37%	99	15.00%
	82	5.37%	10.32%	1.87%	59	8.06%
Toilet Cleaners	< 50	8.08%	13.23%	0.31%	73	8.98%
All-Purpose Cleaners	90	2.92%	6.03%	4.01%	95	4.23%
Drain Openers	81	6.24%	8.43%	0.62%	99	9.49%
Mould Removers	< 50	8.54%	9.74%	4.41%	52	15.06%
Floor Cleaners	Unlock full list >	5.87%	2.71%	9.25%	< 50	1.17%
	80	9.99%	9.62%	8.40%	96	16.21%
Toilet Tissues	< 50	8.58%	9.76%	4.49%	50	15.20%
Kitchen Roll	96	9.92%	9.02%	9.20%	81	13.36%
Facial Tissues	62	13.66%	19.04%	5.08%	60	9.94%
Moist Wipes	Unlock full list >	16.51%	18.07%	7.66%	100	9.99%
	< 50	6.16%	1.59%	14.86%	94	4.29%
Scourers & Sponges	58	2.52%	9.01%	5.65%	56	9.99%
Wet & Dry Mops	< 50	4.65%	7.32%	1.68%	72	6.71%
Brushes	99	3.67%	0.60%	12.04%	84	2.48%
Feather Dusters	100	3.41%	0.36%	7.98%	96	2.01%
Cleaning Gloves	Unlock full list >	1.32%	2.60%	9.29%	< 50	0.47%
	99	19.39%	15.20%	10.35%	63	9.76%
Liquid Detergent	78	10.00%	9.60%	8.44%	95	16.08%
Detergent Capsules & Tablets	88	9.33%	9.99%	6.04%	99	18.07%
Stain Removers	97	9.90%	8.99%	9.23%	83	13.23%
Liquid Fabric Softener	< 50	17.72%	12.37%	13.12%	< 50	9.25%
Fabric Dye	Unlock full list >	17.35%	11.81%	8.50%	< 50	0.32%
	70	16.64%	4.34%	18.18%	90	6.10%
Bin Liners	91	7.78%	9.36%	3.05%	100	12.88%
Napkins	100	7.98%	5.58%	9.94%	94	5.18%
Foil	61	8.89%	6.97%	9.98%	99	7.76%
Food Bags	52	17.59%	12.24%	13.25%	< 50	9.22%
Cling Film	Unlock full list >	19.52%	15.07%	10.47%	89	9.74%
	80	9.96%	1.82%	14.35%	100	1.88%
	84	1.50%	2.62%	6.82%	< 50	3.86%
Dairy & Plant-Based Milk	92	1.95%	7.37%	9.38%	84	7.34%
Dairy & Plant-Based Cheese	< 50	6.76%	16.15%	5.72%	88	16.06%
Dairy & Plant-Based Yoghurt	95	9.75%	9.96%	7.19%	100	19.44%
Eggs & Eggs Substitutes	84	13.27%	18.65%	4.75%	61	9.91%
Butter, Margarine & Plant-Based Alternatives	Unlock full list >	11.49%	19.86%	6.08%	67	4.45%
	58	8.78%	10.00%	5.21%	< 50	5.64%
Fresh Fruits	82	19.94%	14.44%	9.23%	78	2.23%
Fresh Vegetables	100	9.46%	7.88%	7.79%	93	4.02%
Fresh Salads & Herbs	< 50	9.82%	9.50%	10.05%	< 50	2.48%
Fresh Mixed Fruit & Vegetables Boxes	Unlock full list >	8.07%	5.59%	3.31%	< 50	6.72%
	89	8.19%	4.05%	16.42%	92	17.28%
Chicken	75	4.02%	2.17%	7.96%	79	8.76%
Beef	100	8.40%	3.61%	17.31%	71	5.66%
Sausages & Chipolatas	100	8.28%	6.21%	3.70%	94	4.54%
Pork	66	6.41%	3.42%	9.48%	99	2.04%
Bacon & Gammon	Unlock full list >	2.16%	6.98%	7.54%	< 50	9.85%
	< 50	6.72%	3.70%	0.64%	< 50	8.07%
Cooked & Continental Meats	99	9.78%	4.69%	5.15%	99	6.02%
Dips, Houmous & Salsa	99	14.11%	17.16%	7.31%	89	2.20%
Salad Pots & Coleslaw	90	6.46%	14.74%	2.99%	99	2.43%
Olives & Antipasti	Unlock full list >	5.30%	7.87%	10.06%	99	14.89%
	92	9.97%	8.30%	14.53%	94	13.69%
Fish	98	3.89%	0.23%	8.26%	84	1.46%
Shellfish	96	8.13%	9.94%	3.46%	98	6.64%
Smoked Salmon	100	6.95%	15.28%	3.34%	95	2.79%
Caviars & Roes	Unlock full list >	0.34%	3.98%	7.28%	77	1.19%
	65	5.31%	10.27%	1.91%	87	8.04%
	100	11.41%	6.85%	7.77%	80	9.96%
Single-Serve Capsules & Pods	< 50	15.88%	1.35%	1.84%	88	14.40%
Instant Coffee	99	18.76%	11.50%	3.72%	91	11.59%
Whole Coffee Beans	84	9.89%	2.47%	0.62%	< 50	9.13%
Ground Coffee	< 50	9.19%	5.17%	9.14%	81	9.87%
Ready to Drink Liquid Coffee	Unlock full list >	9.72%	3.48%	11.88%	95	9.47%
	53	2.87%	5.99%	4.07%	< 50	4.17%
Still Water	51	7.17%	9.07%	13.80%	< 50	11.11%
Carbonated Water	92	15.54%	7.18%	9.90%	94	9.82%
Flavoured Water	Unlock full list >	0.44%	5.28%	6.59%	95	9.99%
	87	5.19%	1.84%	8.94%	99	0.17%
Cola	< 50	9.67%	7.13%	17.58%	< 50	16.72%
Soda	76	9.88%	8.85%	10.61%	93	2.09%
Root Beer	Unlock full list >	11.68%	19.67%	6.18%	96	5.74%
	< 50	5.82%	9.34%	3.63%	80	14.20%
Fruit & Herbal Tea	< 50	9.07%	7.34%	6.18%	69	7.42%
Black	< 50	10.64%	5.66%	19.70%	95	6.81%
Green	99	7.94%	3.19%	16.81%	83	5.39%
Iced Tea	65	6.14%	8.37%	0.47%	56	9.30%
Kombucha	Unlock full list >	6.29%	8.60%	2.09%	92	9.53%
	77	8.85%	5.87%	7.91%	< 50	9.97%
Syrups	86	10.50%	1.83%	8.70%	100	1.90%
Concentrates	Unlock full list >	9.98%	0.03%	16.90%	< 50	8.09%
	98	0.90%	4.44%	6.58%	86	1.80%
	75	5.29%	7.67%	1.01%	93	7.49%
Whisky	< 50	6.64%	3.72%	9.56%	< 50	2.43%
Gin	66	1.28%	5.81%	4.93%	88	5.95%
Vodka	92	1.38%	2.56%	9.36%	100	0.52%
Liqueurs	76	0.55%	3.24%	8.37%	< 50	0.27%
Rum	Unlock full list >	3.63%	8.42%	3.21%	91	7.28%
	100	10.70%	5.71%	19.76%	69	6.84%
Lager	100	2.95%	0.91%	7.72%	77	2.50%
Ale	Unlock full list >	7.99%	3.24%	16.87%	< 50	5.42%
	99	0.80%	4.35%	6.71%	64	1.68%
Red Wine	95	9.78%	9.57%	9.68%	100	2.74%
White Wine	76	10.73%	19.34%	9.94%	52	5.22%
Rosé Wine	Unlock full list >	12.13%	17.68%	9.98%	66	6.71%
	68	7.48%	4.87%	9.83%	100	4.06%
Champagne	100	6.20%	3.14%	9.39%	90	1.69%
Sparkling Wine	100	2.86%	1.01%	7.66%	96	2.58%
Prosecco	58	3.43%	6.42%	3.33%	< 50	4.92%
Cava	< 50	0.66%	3.16%	8.50%	< 50	0.17%
Cremant	Unlock full list >	4.62%	1.13%	8.65%	97	0.58%
Cider	Unlock full list >	2.95%	1.22%	11.22%	84	1.90%
	61	12.98%	5.94%	9.85%	< 50	4.03%
	54	10.00%	0.31%	3.08%	91	8.25%
Chocolate Candy	77	2.88%	6.00%	4.06%	51	4.18%
Snack Foods	54	5.70%	8.07%	0.18%	< 50	8.49%
Confectionery	96	3.97%	12.72%	2.93%	64	12.81%
Track category trends month over month See which categories are growing based on sales, revenue, and views. Start free trial

Top Products on the Grocery Category

Discover the most-viewed products in the Grocery category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
Velvet Classic Quilted Toilet Tissue 24 Rolls - Luxuriously Soft Strong and Absorbent Toilet Roll - Jumbo Bulk Pack 24 Rolls - 3-ply - White	...> Toilet Tissues	Velvet	214.6K	37.71%	2.26%	12.17%	87	9.89%
Pepsi Max No Sugar Cola Cans 24 x 330ml	...> Cola	Pepsi	181.7K	19.72%	0.82%	4.78%	54	9.69%
by Amazon Still Spring Water 500 ml (Pack of 12) Total 6000ml	...> Still Water	Amazon	172.1K	109.29%	8.02%	5.32%	96	9.60%
by Amazon ULTRA Kitchen Roll Extra Absorbent 4 Rolls (Pack of 1) 45 Sheets per Roll Wring and Reuse FSC Certified	...> Kitchen Roll	Amazon	171.8K	339.51%	9.31%	5.68%	96	6.56%
Andrex Family Soft Toilet Paper 24 Rolls (Previously Andrex Gentle Clean) Gentle on your Family’s skin– Pack of 24 Toilet Rolls 170 sheets Per Roll FSC Certified	...> Toilet Tissues	Andrex	152.8K	20.92%	4.46%	8.78%	87	0.36%
Velvet Classic Quilted Toilet Tissue 24 Rolls - Luxuriously Soft Strong and Absorbent Toilet Roll - Jumbo Bulk Pack 24 Rolls - 3-ply - White	...> Toilet Tissues	Velvet	214.6K	37.71%	2.26%	12.17%	87	9.89%
Pepsi Max No Sugar Cola Cans 24 x 330ml	...> Cola	Pepsi	181.7K	19.72%	0.82%	4.78%	54	9.69%
by Amazon Still Spring Water 500 ml (Pack of 12) Total 6000ml	...> Still Water	Amazon	172.1K	109.29%	8.02%	5.32%	96	9.60%
by Amazon ULTRA Kitchen Roll Extra Absorbent 4 Rolls (Pack of 1) 45 Sheets per Roll Wring and Reuse FSC Certified	...> Kitchen Roll	Amazon	171.8K	339.51%	9.31%	5.68%	96	6.56%
Andrex Family Soft Toilet Paper 24 Rolls (Previously Andrex Gentle Clean) Gentle on your Family’s skin– Pack of 24 Toilet Rolls 170 sheets Per Roll FSC Certified	...> Toilet Tissues	Andrex	152.8K	20.92%	4.46%	8.78%	87	0.36%
What’s selling—and why Explore the top-performing products on Amazon based on product views, sales, and revenue. Spot trends, category winners, and emerging bestsellers at a glance. Start free trial

Top-level analysis of the Grocery category on amazon.co.uk

During 2026-04-01T00:00:00, the Grocery category on amazon.co.uk generated a total revenue of £432.8M.

The leading brands in this category are London Grocery, Generic, and Amazon, which stand out in terms of revenue and consumer engagement.

The top-performing product was Velvet Classic Quilted Toilet Tissue 24 Rolls - Luxuriously Soft Strong and Absorbent Toilet Roll - Jumbo Bulk Pack 24 Rolls - 3-ply - White, and it's the best-selling item in the category.