Best Selling Grocery Products & Brands on amazon.co.uk

See the full list of Market Leaders In Amazon Grocery in amazon.co.uk for December 1, and read the full analysis below

Last updated : December 1, 2025

Top Brands on the Grocery category

See which brands are leading the Grocery category on amazon.co.uk. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Dec 2025 vs. Dec 2024

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
London Grocery	1.55%	0.74pp	107.7K	67.14%	110.67%	37.13%	£73.67	31.92%
Amazon	2.09%	0.70pp	69K	40.58%	98.01%	19.23%	£71.91	31.65%
Andrex	1.53%	0.70pp	26.4K	7.55%	7.33%	19.52%	£44.32	15.68%
Hotel Chocolat	0.58%	0.39pp	49.1K	40.55%	107.37%	35.19%	£36.55	28.62%
Cadbury	0.70%	0.39pp	106.7K	67.02%	88.12%	9.74%	£70.23	23.26%
London Grocery	1.55%	0.74pp	107.7K	67.14%	110.67%	37.13%	£73.67	31.92%
Amazon	2.09%	0.70pp	69K	40.58%	98.01%	19.23%	£71.91	31.65%
Andrex	1.53%	0.70pp	26.4K	7.55%	7.33%	19.52%	£44.32	15.68%
Hotel Chocolat	0.58%	0.39pp	49.1K	40.55%	107.37%	35.19%	£36.55	28.62%
Cadbury	0.70%	0.39pp	106.7K	67.02%	88.12%	9.74%	£70.23	23.26%
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Channels Breakdown & Performance

Understand where the top brands in the Grocery category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

London Grocery

Amazon

Andrex

Hotel Chocolat

Cadbury

Top selling sub-categories in the Grocery category

Explore the breakdown of sub-categories within the Grocery category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Dec 2025 vs. Dec 2024

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Category	Unit sold	Change	Revenue	Change	Product views	Change
	61	12.98%	5.94%	9.85%	< 50	4.03%
	54	10.00%	0.31%	3.08%	91	8.25%
Chocolate Candy	77	2.88%	6.00%	4.06%	51	4.18%
Confectionery	96	3.97%	12.72%	2.93%	64	12.81%
Snack Foods	54	5.70%	8.07%	0.18%	< 50	8.49%
Breakfast Bars	Unlock full list >	8.98%	5.52%	5.29%	< 50	19.90%
	100	3.67%	7.98%	3.32%	100	9.56%
Vegetables	< 50	4.28%	0.22%	1.31%	68	11.68%
Stocks, Broths & Bouillon	96	8.26%	4.17%	3.23%	83	17.48%
Pulses & Beans	88	9.21%	14.64%	9.71%	99	7.96%
Pickles & Relishes	< 50	13.51%	18.89%	4.96%	71	9.93%
Soups, Stews & Chillies	Unlock full list >	0.68%	3.75%	5.86%	69	9.99%
	90	3.12%	9.59%	6.88%	99	9.58%
Icing & Decorations	< 50	1.80%	9.96%	3.40%	76	7.24%
Baking Mixes	< 50	9.79%	9.94%	7.32%	73	19.12%
Baking Powder & Raising Agents	< 50	11.98%	6.90%	18.90%	62	7.41%
Food Colouring	88	17.66%	12.31%	13.18%	97	9.24%
Sugar Substitutes	Unlock full list >	0.39%	5.89%	9.87%	54	5.84%
	92	2.97%	7.70%	3.70%	< 50	6.94%
Powdered Spices & Seasonings	< 50	4.48%	1.54%	8.68%	< 50	9.49%
Whole Spices & Herbs	83	9.40%	7.84%	9.83%	99	9.76%
Salt	90	17.37%	17.20%	8.46%	69	9.95%
Pepper	Unlock full list >	7.85%	17.35%	4.67%	91	17.26%
	72	4.59%	0.05%	1.56%	< 50	11.33%
Nuts & Seeds	100	1.52%	2.43%	9.54%	75	0.65%
Dried Fruits	70	2.33%	7.15%	4.59%	65	5.07%
Dried Vegetables	< 50	9.69%	9.97%	17.42%	< 50	3.18%
Bombay Mix	Unlock full list >	9.31%	6.22%	6.51%	86	18.72%
	97	8.52%	9.73%	4.37%	99	15.00%
	80	9.99%	9.62%	8.40%	96	16.21%
Toilet Tissues	< 50	8.58%	9.76%	4.49%	50	15.20%
Kitchen Roll	96	9.92%	9.02%	9.20%	81	13.36%
Facial Tissues	62	13.66%	19.04%	5.08%	60	9.94%
Moist Wipes	Unlock full list >	16.51%	18.07%	7.66%	100	9.99%
	82	5.37%	10.32%	1.87%	59	8.06%
Toilet Cleaners	< 50	8.08%	13.23%	0.31%	73	8.98%
All-Purpose Cleaners	90	2.92%	6.03%	4.01%	95	4.23%
Mould Removers	< 50	8.54%	9.74%	4.41%	52	15.06%
Drain Openers	81	6.24%	8.43%	0.62%	99	9.49%
De-Scalers	Unlock full list >	4.34%	9.21%	2.66%	57	7.62%
	99	19.39%	15.20%	10.35%	63	9.76%
Liquid Detergent	78	10.00%	9.60%	8.44%	95	16.08%
Detergent Capsules & Tablets	88	9.33%	9.99%	6.04%	99	18.07%
Liquid Fabric Softener	< 50	17.72%	12.37%	13.12%	< 50	9.25%
Stain Removers	97	9.90%	8.99%	9.23%	83	13.23%
Fabric Dye	Unlock full list >	17.35%	11.81%	8.50%	< 50	0.32%
	< 50	6.16%	1.59%	14.86%	94	4.29%
Scourers & Sponges	58	2.52%	9.01%	5.65%	56	9.99%
Wet & Dry Mops	< 50	4.65%	7.32%	1.68%	72	6.71%
Brushes	99	3.67%	0.60%	12.04%	84	2.48%
Feather Dusters	100	3.41%	0.36%	7.98%	96	2.01%
Dustpan & Brush Sets	Unlock full list >	0.85%	4.40%	6.65%	83	1.74%
	70	16.64%	4.34%	18.18%	90	6.10%
Bin Liners	91	7.78%	9.36%	3.05%	100	12.88%
Napkins	100	7.98%	5.58%	9.94%	94	5.18%
Food Bags	52	17.59%	12.24%	13.25%	< 50	9.22%
Foil	61	8.89%	6.97%	9.98%	99	7.76%
Cling Film	Unlock full list >	19.52%	15.07%	10.47%	89	9.74%
	80	9.96%	1.82%	14.35%	100	1.88%
	84	1.50%	2.62%	6.82%	< 50	3.86%
Dairy & Plant-Based Milk	92	1.95%	7.37%	9.38%	84	7.34%
Dairy & Plant-Based Cheese	< 50	6.76%	16.15%	5.72%	88	16.06%
Dairy & Plant-Based Yoghurt	95	9.75%	9.96%	7.19%	100	19.44%
Butter, Margarine & Plant-Based Alternatives	71	11.49%	19.86%	6.08%	67	4.45%
Dairy Drinks	Unlock full list >	9.41%	10.00%	19.06%	56	4.57%
	58	8.78%	10.00%	5.21%	< 50	5.64%
Fresh Vegetables	100	9.46%	7.88%	7.79%	93	4.02%
Fresh Fruits	82	19.94%	14.44%	9.23%	78	2.23%
Fresh Salads & Herbs	< 50	9.82%	9.50%	10.05%	< 50	2.48%
Fresh Mixed Fruit & Vegetables Boxes	Unlock full list >	8.07%	5.59%	3.31%	< 50	6.72%
	89	8.19%	4.05%	16.42%	92	17.28%
Beef	100	8.40%	3.61%	17.31%	71	5.66%
Chicken	75	4.02%	2.17%	7.96%	79	8.76%
Sausages & Chipolatas	100	8.28%	6.21%	3.70%	94	4.54%
Pork	66	6.41%	3.42%	9.48%	99	2.04%
Bacon & Gammon	Unlock full list >	2.16%	6.98%	7.54%	< 50	9.85%
	< 50	6.72%	3.70%	0.64%	< 50	8.07%
Cooked & Continental Meats	99	9.78%	4.69%	5.15%	99	6.02%
Olives & Antipasti	98	5.30%	7.87%	10.06%	99	14.89%
Dips, Houmous & Salsa	99	14.11%	17.16%	7.31%	89	2.20%
Salad Pots & Coleslaw	Unlock full list >	6.46%	14.74%	2.99%	99	2.43%
	< 50	0.52%	3.94%	5.98%	68	10.00%
Main Meals	91	13.26%	5.13%	10.00%	99	6.16%
Vegetables & Side Dishes	94	9.92%	9.28%	11.09%	78	10.27%
Soups	100	7.96%	13.31%	9.49%	99	8.43%
Fresh Pasta & Sauces	97	4.41%	1.64%	8.57%	100	9.37%
Sandwiches & Wraps	Unlock full list >	9.91%	8.95%	10.96%	80	1.83%
	65	5.31%	10.27%	1.91%	87	8.04%
	100	11.41%	6.85%	7.77%	80	9.96%
Whole Coffee Beans	84	9.89%	2.47%	0.62%	< 50	9.13%
Single-Serve Capsules & Pods	< 50	15.88%	1.35%	1.84%	88	14.40%
Instant Coffee	99	18.76%	11.50%	3.72%	91	11.59%
Ground Coffee	< 50	9.19%	5.17%	9.14%	81	9.87%
Ready to Drink Liquid Coffee	Unlock full list >	9.72%	3.48%	11.88%	95	9.47%
	53	2.87%	5.99%	4.07%	< 50	4.17%
Still Water	51	7.17%	9.07%	13.80%	< 50	11.11%
Carbonated Water	92	15.54%	7.18%	9.90%	94	9.82%
Flavoured Water	Unlock full list >	0.44%	5.28%	6.59%	95	9.99%
	87	5.19%	1.84%	8.94%	99	0.17%
Cola	< 50	9.67%	7.13%	17.58%	< 50	16.72%
Soda	76	9.88%	8.85%	10.61%	93	2.09%
Root Beer	Unlock full list >	11.68%	19.67%	6.18%	96	5.74%
	< 50	5.82%	9.34%	3.63%	80	14.20%
Fruit & Herbal Tea	< 50	9.07%	7.34%	6.18%	69	7.42%
Black	< 50	10.64%	5.66%	19.70%	95	6.81%
Green	99	7.94%	3.19%	16.81%	83	5.39%
Kombucha	99	6.29%	8.60%	2.09%	92	9.53%
Iced Tea	Unlock full list >	6.14%	8.37%	0.47%	56	9.30%
	77	8.85%	5.87%	7.91%	< 50	9.97%
Syrups	86	10.50%	1.83%	8.70%	100	1.90%
Concentrates	Unlock full list >	9.98%	0.03%	16.90%	< 50	8.09%
	98	0.90%	4.44%	6.58%	86	1.80%
	75	5.29%	7.67%	1.01%	93	7.49%
Whisky	< 50	6.64%	3.72%	9.56%	< 50	2.43%
Liqueurs	76	0.55%	3.24%	8.37%	< 50	0.27%
Rum	100	3.63%	8.42%	3.21%	91	7.28%
Gin	66	1.28%	5.81%	4.93%	88	5.95%
Vodka	Unlock full list >	1.38%	2.56%	9.36%	100	0.52%
	100	10.70%	5.71%	19.76%	69	6.84%
Lager	100	2.95%	0.91%	7.72%	77	2.50%
Ale	Unlock full list >	7.99%	3.24%	16.87%	< 50	5.42%
	99	0.80%	4.35%	6.71%	64	1.68%
Red Wine	95	9.78%	9.57%	9.68%	100	2.74%
White Wine	76	10.73%	19.34%	9.94%	52	5.22%
Rosé Wine	Unlock full list >	12.13%	17.68%	9.98%	66	6.71%
	68	7.48%	4.87%	9.83%	100	4.06%
Champagne	100	6.20%	3.14%	9.39%	90	1.69%
Prosecco	58	3.43%	6.42%	3.33%	< 50	4.92%
Sparkling Wine	100	2.86%	1.01%	7.66%	96	2.58%
Cava	Unlock full list >	0.66%	3.16%	8.50%	< 50	0.17%
Pre-mixed & Ready to Drink	Unlock full list >	13.57%	8.40%	17.27%	< 50	8.04%
	61	12.98%	5.94%	9.85%	< 50	4.03%
	54	10.00%	0.31%	3.08%	91	8.25%
Chocolate Candy	77	2.88%	6.00%	4.06%	51	4.18%
Confectionery	96	3.97%	12.72%	2.93%	64	12.81%
Snack Foods	54	5.70%	8.07%	0.18%	< 50	8.49%
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Top Products on the Grocery Category

Discover the most-viewed products in the Grocery category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Dec 2025 vs. Dec 2024

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
Cadbury Dairy Milk Chocolate Gift Bar The Classic Creamy Taste Perfect for Sharing or Gifting Extra-Large 850 g (Pack of 1)	...> Blocks & Bars	Cadbury	339.6K	135.24%	5.67%	4.69%	< 50	1.51%
Velvet Classic Quilted Toilet Tissue 24 Rolls - Luxuriously Soft Strong and Absorbent Toilet Roll - Jumbo Bulk Pack 24 Rolls - 3-ply - White	...> Toilet Tissues	Velvet	326.9K	10.89%	2.26%	12.17%	87	9.89%
Pukka Herbs \| Advent Calendar 2025 Organic Tea Selection \| Ideal Secret Santa Christmas Gifts Idea For Women & Men \| Perfect For Tea Enthusiasts \| 24 Delightful Black/Green/Herbal Infusion Tea Bags	...> Herbal Tea	Pukka Herbs	301.8K	=	11.73%	9.75%	99	19.78%
Lindt Teddy Milk Chocolate AR Advent Calendar 2025 – Large 250g – 24 Bear & Friends Chocolates – Festive Gift for Him & Her	...> Variety Packs	Lindt	236K	7.44%	7.36%	9.53%	< 50	13.46%
Lindt Milk Chocolate Christmas Advent Calendar 2025 – Medium 160g – 24 Chocolate Figures & Truffles – Magical Countdown Gift	...> Chocolate Gifts	Lindt	226.5K	8.29%	6.09%	9.81%	96	11.94%
Cadbury Dairy Milk Chocolate Gift Bar The Classic Creamy Taste Perfect for Sharing or Gifting Extra-Large 850 g (Pack of 1)	...> Blocks & Bars	Cadbury	339.6K	135.24%	5.67%	4.69%	< 50	1.51%
Velvet Classic Quilted Toilet Tissue 24 Rolls - Luxuriously Soft Strong and Absorbent Toilet Roll - Jumbo Bulk Pack 24 Rolls - 3-ply - White	...> Toilet Tissues	Velvet	326.9K	10.89%	2.26%	12.17%	87	9.89%
Pukka Herbs \| Advent Calendar 2025 Organic Tea Selection \| Ideal Secret Santa Christmas Gifts Idea For Women & Men \| Perfect For Tea Enthusiasts \| 24 Delightful Black/Green/Herbal Infusion Tea Bags	...> Herbal Tea	Pukka Herbs	301.8K	=	11.73%	9.75%	99	19.78%
Lindt Teddy Milk Chocolate AR Advent Calendar 2025 – Large 250g – 24 Bear & Friends Chocolates – Festive Gift for Him & Her	...> Variety Packs	Lindt	236K	7.44%	7.36%	9.53%	< 50	13.46%
Lindt Milk Chocolate Christmas Advent Calendar 2025 – Medium 160g – 24 Chocolate Figures & Truffles – Magical Countdown Gift	...> Chocolate Gifts	Lindt	226.5K	8.29%	6.09%	9.81%	96	11.94%
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Top-level analysis of the Grocery category on amazon.co.uk

During 2025-12-01T00:00:00, the Grocery category on amazon.co.uk generated a total revenue of £566.7M.

The leading brands in this category are London Grocery, Amazon, and Andrex, which stand out in terms of revenue and consumer engagement.

The top-performing product was Cadbury Dairy Milk Chocolate Gift Bar The Classic Creamy Taste Perfect for Sharing or Gifting Extra-Large 850 g (Pack of 1), and it's the best-selling item in the category.