Best Selling Pet Supplies Brands on Amazon

See the full list of Market Leaders In Amazon Pet Supplies for November 1, and read the full analysis below

Last updated : November 1, 2025

Top Brands on the Pet Supplies category

See which brands are leading the Pet Supplies category on amazon.com. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Nov 2025 vs. Nov 2024

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
HILL'S PRESCRIPTION DIET	0.58%	0.27pp	325.9K	9.99%	39.30%	47.38%	$64.43	3.54%
EHEYCIGA	0.30%	0.13pp	275.7K	3.04%	38.45%	45.38%	$57.06	0.03%
Globlazer	0.16%	0.12pp	105.8K	9.60%	7.27%	6.70%	$45.28	3.01%
VEVOR	0.18%	0.12pp	39.7K	1.91%	38.38%	6.70%	$63.82	3.53%
Generic	0.29%	0.11pp	311.4K	9.29%	5.88%	12.54%	$20.27	3.48%
HILL'S PRESCRIPTION DIET	0.58%	0.27pp	325.9K	9.99%	39.30%	47.38%	$64.43	3.54%
EHEYCIGA	0.30%	0.13pp	275.7K	3.04%	38.45%	45.38%	$57.06	0.03%
Globlazer	0.16%	0.12pp	105.8K	9.60%	7.27%	6.70%	$45.28	3.01%
VEVOR	0.18%	0.12pp	39.7K	1.91%	38.38%	6.70%	$63.82	3.53%
Generic	0.29%	0.11pp	311.4K	9.29%	5.88%	12.54%	$20.27	3.48%
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Channels Breakdown & Performance

Understand where the top brands in the Pet Supplies category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

HILL'S PRESCRIPTION DIET

EHEYCIGA

Globlazer

VEVOR

Generic

Top selling sub-categories in the Pet Supplies category

Explore the breakdown of sub-categories within the Pet Supplies category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Nov 2025 vs. Nov 2024

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Category	Unit sold	Change	Revenue	Change	Product views	Change
	99	9.38%	10.00%	19.21%	99	4.69%
	100	7.62%	16.01%	9.54%	99	3.26%
Cookies, Biscuits & Snacks	55	10.31%	18.89%	5.44%	78	4.98%
Jerky	64	9.95%	9.74%	14.82%	59	1.07%
Rawhide	98	9.64%	9.98%	17.77%	99	3.47%
Bones	85	9.72%	8.43%	9.25%	64	3.03%
Bully Sticks	Unlock full list >	0.85%	9.32%	12.26%	55	9.23%
	97	7.76%	9.39%	15.22%	98	9.74%
Supplements & Vitamins	97	6.41%	1.19%	0.35%	96	12.97%
Hip & Joint Care	59	9.72%	7.27%	17.25%	64	16.39%
Dental Care	64	14.12%	19.72%	9.98%	< 50	5.72%
Itch Remedies	< 50	1.28%	4.86%	4.25%	50	18.69%
Digestive Remedies	Unlock full list >	8.51%	1.02%	9.60%	< 50	8.23%
	98	5.09%	8.76%	1.71%	99	2.30%
Dry	63	10.00%	9.47%	13.17%	68	0.20%
Wet	< 50	14.26%	17.02%	7.37%	74	2.08%
Freeze-Dried	90	4.48%	7.29%	8.68%	71	16.35%
Food Toppers	< 50	7.65%	0.30%	9.43%	71	9.59%
Dehydrated	Unlock full list >	10.34%	2.57%	9.85%	97	9.93%
	97	8.17%	0.73%	3.77%	83	9.68%
Collars	98	8.58%	3.59%	4.42%	87	7.17%
Harnesses	82	1.06%	5.99%	3.97%	96	18.37%
Leashes	< 50	1.10%	2.92%	1.61%	< 50	15.49%
ID Tags & Collar Accessories	99	10.42%	5.27%	5.51%	99	5.42%
Muzzles	Unlock full list >	0.74%	5.07%	6.77%	99	7.15%
	100	5.49%	0.15%	10.39%	96	14.55%
Training Pads & Trays	74	11.81%	4.78%	7.47%	99	4.86%
Pooper Scoopers & Bags	97	1.71%	4.36%	7.32%	83	7.66%
Odor & Stain Removers	< 50	1.99%	5.42%	5.12%	51	19.70%
Urine Detectors	88	15.84%	4.36%	10.00%	100	6.56%
Litter Boxes	Unlock full list >	3.85%	6.83%	7.70%	81	17.41%
	60	9.96%	8.24%	14.71%	65	0.99%
	< 50	0.25%	4.03%	3.04%	52	17.25%
Wet	95	7.06%	2.19%	0.74%	80	14.39%
Dry	95	2.13%	4.05%	7.53%	92	9.85%
Freeze-Dried	89	13.56%	19.15%	10.00%	99	6.01%
Veterinary Diets	73	14.55%	5.10%	9.97%	< 50	5.40%
Food Toppers	Unlock full list >	9.99%	8.51%	13.90%	88	0.36%
	99	18.37%	12.94%	8.80%	98	1.06%
Litter	80	18.74%	15.63%	9.48%	76	3.01%
Litter Boxes	100	9.66%	9.70%	8.89%	95	8.09%
Odor & Stain Removers	74	7.88%	9.89%	2.88%	79	2.18%
Litter Mats	59	2.45%	18.90%	3.36%	< 50	5.09%
Litter Box Liners	Unlock full list >	2.74%	7.41%	4.22%	100	9.78%
	94	10.00%	9.51%	13.39%	100	0.03%
Snacks	70	17.44%	13.84%	8.53%	65	8.25%
Pastes	82	6.58%	15.35%	3.14%	98	0.91%
Catnip	Unlock full list >	9.83%	9.90%	16.33%	< 50	2.28%
	74	2.09%	9.77%	0.64%	78	14.26%
Dental Care	< 50	0.20%	5.74%	3.54%	63	6.60%
Supplements & Vitamins	70	15.49%	15.77%	7.86%	< 50	1.10%
Relaxants	99	9.97%	9.68%	14.39%	100	0.74%
Recovery Collars & Cones	63	12.66%	18.65%	6.66%	85	6.25%
Itch Remedies	Unlock full list >	9.90%	18.46%	9.87%	94	4.73%
	100	9.98%	9.02%	12.13%	100	11.30%
	78	6.85%	0.36%	2.86%	94	9.43%
Filter Accessories	88	1.86%	4.25%	1.36%	98	7.73%
Filters	86	2.25%	1.96%	0.48%	65	14.06%
Water Pumps	93	4.66%	0.11%	1.62%	100	11.26%
Air Pump Accessories	91	5.77%	2.44%	0.82%	73	8.71%
Air Pumps	Unlock full list >	0.00%	7.29%	2.77%	< 50	16.92%
	93	2.03%	4.77%	5.17%	76	5.93%
Aquarium Fish	Unlock full list >	14.23%	8.21%	1.14%	< 50	0.92%
Aquarium Water Treatments	97	4.20%	8.28%	2.77%	100	9.40%
	66	9.95%	8.16%	14.95%	86	1.18%
Ornaments	100	4.47%	9.55%	8.53%	96	9.44%
Plastic Plants	54	8.16%	3.99%	16.33%	< 50	8.70%
Live Plants	90	0.65%	6.57%	9.70%	53	6.53%
Backgrounds	98	9.76%	15.21%	9.79%	99	7.75%
Wood	Unlock full list >	7.03%	8.99%	13.48%	91	11.42%
	99	9.38%	10.00%	19.21%	99	4.69%
	100	7.62%	16.01%	9.54%	99	3.26%
Cookies, Biscuits & Snacks	55	10.31%	18.89%	5.44%	78	4.98%
Jerky	64	9.95%	9.74%	14.82%	59	1.07%
Rawhide	98	9.64%	9.98%	17.77%	99	3.47%
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Top Products on the Pet Supplies Category

Discover the most-viewed products in the Pet Supplies category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Nov 2025 vs. Nov 2024

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
FDW Cat Tree 54in Cat Tower Multi-Level Durable Cat Scratching Post & Cozy Fun Cat Jumping Platform Space Saving Cat Condo Pet Play House for Indoor Cats Dark Gray	...> Trees	FDW	494K	138.10%	9.89%	19.52%	89	9.90%
Neakasa M1 Open-Top Self Cleaning Cat Litter Box Automatic Cat Litter Box with APP Control Odor-Free Waste Disposal Includes Trash Bags	...> Self-Cleaning Litter Boxes	Neakasa	454.4K	59.64%	11.85%	18.86%	68	12.16%
Veken Innovation Award Winner Stainless Steel Cat Water Fountain 95oz/2.8L Automatic Pet Fountain Dog Water Dispenser with Replacement Filters & Silicone Mat Gifts for Christmas Cats Dogs (Silver)	...> Fountains	Veken	355K	33.80%	8.96%	4.19%	71	7.06%
Ring Outdoor Cam (Stick Up Cam) \| Weather-Resistant Outdoor Camera Live View Color Night Vision Two-Way Talk Motion alerts Works with Alexa \| White	...> Cameras & Monitors	Ring	293.9K	33.41%	7.16%	9.73%	59	9.24%
Self-Cleaning Cat Litter Box for Multiple Cats - Automatic Open Top White with Liners and Mat Included	...> Self-Cleaning Litter Boxes	PetPivot	277.7K	16.66%	9.91%	7.86%	< 50	8.76%
FDW Cat Tree 54in Cat Tower Multi-Level Durable Cat Scratching Post & Cozy Fun Cat Jumping Platform Space Saving Cat Condo Pet Play House for Indoor Cats Dark Gray	...> Trees	FDW	494K	138.10%	9.89%	19.52%	89	9.90%
Neakasa M1 Open-Top Self Cleaning Cat Litter Box Automatic Cat Litter Box with APP Control Odor-Free Waste Disposal Includes Trash Bags	...> Self-Cleaning Litter Boxes	Neakasa	454.4K	59.64%	11.85%	18.86%	68	12.16%
Veken Innovation Award Winner Stainless Steel Cat Water Fountain 95oz/2.8L Automatic Pet Fountain Dog Water Dispenser with Replacement Filters & Silicone Mat Gifts for Christmas Cats Dogs (Silver)	...> Fountains	Veken	355K	33.80%	8.96%	4.19%	71	7.06%
Ring Outdoor Cam (Stick Up Cam) \| Weather-Resistant Outdoor Camera Live View Color Night Vision Two-Way Talk Motion alerts Works with Alexa \| White	...> Cameras & Monitors	Ring	293.9K	33.41%	7.16%	9.73%	59	9.24%
Self-Cleaning Cat Litter Box for Multiple Cats - Automatic Open Top White with Liners and Mat Included	...> Self-Cleaning Litter Boxes	PetPivot	277.7K	16.66%	9.91%	7.86%	< 50	8.76%
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Top-level analysis of the Pet Supplies category on amazon.com

During 2025-11-01T00:00:00, the Pet Supplies category on amazon.com generated a total revenue of $1.4B.

The leading brands in this category are HILL'S PRESCRIPTION DIET, EHEYCIGA, and Globlazer, which stand out in terms of revenue and consumer engagement.

The top-performing product was FDW Cat Tree 54in Cat Tower Multi-Level Durable Cat Scratching Post & Cozy Fun Cat Jumping Platform Space Saving Cat Condo Pet Play House for Indoor Cats Dark Gray, and it's the best-selling item in the category.