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Best Selling Video Games Brands on Amazon

See the full list of Market Leaders In Amazon Video Games for April 1, and read the full analysis below

Last updated : April 1, 2026

Top Brands on the Video Games category

See which brands are leading the Video Games category on amazon.com. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands
Apr 2026 vs. Apr 2025
Export Excel
BrandRevenue shareChangeProduct viewsChangeCVRChangeASPChange
Nintendo17.07%10.80pp10.2M32.20%3.40%2.85%$161.4885.45%
Nintendo of America0.87%0.87pp3.5M29.78%0.56%0.82%$18.210.66%
GameSir0.99%0.68pp3.7M18.44%3.38%0.24%$44.8126.48%
Razer3.58%0.58pp1.9M31.98%1.50%2.56%$149.814.82%
Capcom0.91%0.53pp8M25.70%0.72%0.97%$161.0368.03%
Nintendo17.07%10.80pp10.2M32.20%3.40%2.85%$161.4885.45%
Nintendo of America0.87%0.87pp3.5M29.78%0.56%0.82%$18.210.66%
GameSir0.99%0.68pp3.7M18.44%3.38%0.24%$44.8126.48%
Razer3.58%0.58pp1.9M31.98%1.50%2.56%$149.814.82%
Capcom0.91%0.53pp8M25.70%0.72%0.97%$161.0368.03%

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Channels Breakdown & Performance

Understand where the top brands in the Video Games category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%
40%
20%
0
On site search org
OSS paid
Refferal
Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown
Nintendo
Nintendo of America
GameSir
Razer
Capcom

Top selling sub-categories in the Video Games category

Explore the breakdown of sub-categories within the Video Games category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance
Apr 2026 vs. Apr 2025
Export Excel
CategoryUnit soldChangeRevenueChangeProduct viewsChange
815.28%8.75%7.79%836.93%
992.18%6.82%4.29%836.49%
Gaming Keyboards999.40%14.63%14.39%978.94%
Gaming Mice< 509.92%9.82%7.86%6917.75%
Controllers976.87%8.83%1.57%8610.76%
HeadsetsUnlock full list >12.15%17.49%3.76%< 509.80%
789.94%0.67%17.74%< 507.78%
Headsets7015.30%4.68%6.88%< 506.07%
Accessories1009.74%7.48%9.33%867.44%
ControllersUnlock full list >9.98%1.45%14.87%948.74%
GamesUnlock full list >8.29%9.66%16.71%858.34%
9517.81%10.98%9.12%967.19%
631.68%9.83%6.04%954.96%
Wii9217.65%8.93%7.52%511.32%
Nintendo 3DS & 2DS778.50%4.59%17.35%9318.21%
Game Boy Systems623.77%3.41%18.84%< 503.33%
Nintendo DS6915.51%9.42%19.38%993.05%
GameCubeUnlock full list >7.93%10.04%5.48%986.53%
997.98%8.50%13.12%758.42%
Xbox9113.38%2.18%18.78%8916.69%
Xbox 360Unlock full list >7.43%8.41%5.63%5917.68%
796.81%11.22%10.34%5811.13%
PlayStation812.25%19.31%1.76%830.14%
PlayStation 37518.00%1.75%18.11%1007.55%
PlayStation 210011.88%1.78%19.28%10017.18%
Sony PSP916.29%9.13%4.20%< 5015.14%
PlayStation VitaUnlock full list >8.11%9.94%3.40%< 502.69%
968.88%5.81%8.01%959.96%
GEM BoxUnlock full list >4.01%12.68%2.95%5912.77%
7510.73%19.57%2.10%< 5019.66%
< 504.72%9.36%0.22%798.86%
Controllers< 505.85%10.63%6.62%7515.05%
Faceplates, Protectors & Skins791.34%9.99%3.81%959.99%
Cases & Storage905.03%9.24%0.19%999.26%
Batteries & Chargers1006.51%8.47%2.45%508.49%
Thumb GripsUnlock full list >4.96%9.27%0.09%998.97%
Games1002.91%11.78%9.79%8511.69%
ConsolesUnlock full list >2.91%9.83%2.32%907.90%
5815.10%5.82%6.97%785.90%
829.77%3.24%12.24%1009.40%
Controllers838.46%6.51%6.71%< 5010.00%
Gaming Headsets909.98%0.04%3.48%998.08%
Faceplates, Protectors & Skins903.32%12.26%9.33%5312.17%
Accessory Kits709.78%2.05%19.51%981.98%
Batteries & ChargersUnlock full list >17.97%8.43%5.58%548.51%
Games947.42%7.74%4.19%979.87%
ConsolesUnlock full list >16.13%14.07%2.01%7014.16%
849.75%6.81%19.58%6817.64%
< 5012.33%9.93%7.93%936.80%
Controllers939.00%17.99%9.03%916.49%
Cases & Storage9619.13%9.77%5.32%< 509.52%
Faceplates, Protectors & SkinsUnlock full list >9.60%15.12%11.77%1009.13%
Games879.99%16.28%17.45%7814.69%
ConsolesUnlock full list >9.93%12.30%14.58%5411.87%
815.28%8.75%7.79%836.93%
992.18%6.82%4.29%836.49%
Gaming Keyboards999.40%14.63%14.39%978.94%
Gaming Mice< 509.92%9.82%7.86%6917.75%
Controllers976.87%8.83%1.57%8610.76%

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Top Products on the Video Games Category

Discover the most-viewed products in the Video Games category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products
Apr 2026 vs. Apr 2025
Export Excel
Filter by:
ProductCategoryBrandProduct ViewsChangeRevenueChangeUnits SoldChange
Nintendo Switch 2 System
Nintendo Switch 2 System
...> Nintendo Switch 2
Nintendo2.2M=9.23%17.93%799.47%
Nintendo Switch 2 + Mario Kart World Bundle
Nintendo Switch 2 + Mario Kart World Bundle
...> Nintendo Switch 2
Nintendo1.2M=5.30%9.58%971.65%
Pokémon Pokopia - Nintendo Switch 2
Pokémon Pokopia - Nintendo Switch 2
...> Games
Nintendo of America901.6K=19.51%2.81%< 5016.44%
Resident Evil Requiem Amazon Exclusive Edition - PlayStation 5
Resident Evil Requiem Amazon Exclusive Edition - PlayStation 5
...> Games
Capcom672.5K=7.26%7.75%1002.65%
Roblox Digital Gift Card - 1 000 Robux [Includes Exclusive Virtual Item] [Digital Code]
Roblox Digital Gift Card - 1 000 Robux [Includes Exclusive Virtual Item] [Digital Code]
...> PC
Roblox557.4K24.10%8.91%15.73%995.53%
Nintendo Switch 2 System
Nintendo Switch 2 System
...> Nintendo Switch 2
Nintendo2.2M=9.23%17.93%799.47%
Nintendo Switch 2 + Mario Kart World Bundle
Nintendo Switch 2 + Mario Kart World Bundle
...> Nintendo Switch 2
Nintendo1.2M=5.30%9.58%971.65%
Pokémon Pokopia - Nintendo Switch 2
Pokémon Pokopia - Nintendo Switch 2
...> Games
Nintendo of America901.6K=19.51%2.81%< 5016.44%
Resident Evil Requiem Amazon Exclusive Edition - PlayStation 5
Resident Evil Requiem Amazon Exclusive Edition - PlayStation 5
...> Games
Capcom672.5K=7.26%7.75%1002.65%
Roblox Digital Gift Card - 1 000 Robux [Includes Exclusive Virtual Item] [Digital Code]
Roblox Digital Gift Card - 1 000 Robux [Includes Exclusive Virtual Item] [Digital Code]
...> PC
Roblox557.4K24.10%8.91%15.73%995.53%

What’s selling—and why

Explore the top-performing products on Amazon based on product views, sales, and revenue.
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Top-level analysis of the Video Games category on amazon.com

During 2026-04-01T00:00:00, the Video Games category on amazon.com generated a total revenue of $329.5M.

The leading brands in this category are Nintendo, Nintendo of America, and GameSir, which stand out in terms of revenue and consumer engagement.

The top-performing product was Nintendo Switch 2 System, and it's the best-selling item in the category.