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Top Websites Ranking in New Zealand

See the most visited websites in New Zealand for January 2026, and read the full analysis below

Last updated : February 1, 2026

RankingTrending

Last updated : February 1, 2026

Export Excel
RankWebsiteCategoryRank ChangeAvg. Visit DurationPages / VisitBounce Rate
1google.comComputers Electronics and Technology > Search Engines=
2youtube.comArts & Entertainment > Streaming & Online TV=
3facebook.comComputers Electronics and Technology > Social Media Networks=
4reddit.comComputers Electronics and Technology > Social Media Networks=
5instagram.comComputers Electronics and Technology > Social Media Networks=
6chatgpt.comAI Chatbots and Tools2
7stuff.co.nzNews & Media Publishers1
8trademe.co.nzEcommerce & Shopping > Auctions1
9nzherald.co.nzNews & Media Publishers=
10wikipedia.orgReference Materials > Dictionaries and Encyclopedias1
11metservice.comScience and Education > Weather1
12netflix.comArts & Entertainment > Streaming & Online TV=
13rnz.co.nzNews & Media Publishers=
14bbc.comNews & Media Publishers1
15anz.co.nzFinance > Banking Credit and Lending1
16live.comComputers Electronics and Technology > Email=
17yahoo.comNews & Media Publishers=
18linkedin.comComputers Electronics and Technology > Social Media Networks5
19x.comComputers Electronics and Technology > Social Media Networks=
20temu.comEcommerce & Shopping > Marketplace2
21kmart.co.nzEcommerce & Shopping > Marketplace3
22theguardian.comNews & Media Publishers7
23tiktok.comComputers Electronics and Technology > Social Media Networks1
24pinterest.comComputers Electronics and Technology > Social Media Networks1
25bunnings.co.nzHome and Garden > Home and Garden - Other1
26nzpost.co.nzBusiness and Consumer Services > Shipping and Logistics5
27office.comComputers Electronics and Technology > Programming and Developer Software1
28seek.co.nzJobs and Career > Jobs and Employment13
29thewarehouse.co.nzEcommerce & Shopping > Marketplace9
301news.co.nzNews & Media Publishers5
31spark.co.nzComputers Electronics and Technology > Telecommunications1
32mitre10.co.nzHome and Garden > Home and Garden - Other5
33ird.govt.nzLaw and Government > Legal10
34woolworths.co.nzEcommerce & Shopping > Ecommerce and Shopping - Other5
35airnewzealand.co.nzTravel and Tourism > Air Travel16
36thepress.co.nzNews & Media Publishers=
37pornhub.comAdult3
38microsoft.comComputers Electronics and Technology > Programming and Developer Software2
39nytimes.comNews & Media Publishers3
40westpac.co.nzFinance > Banking Credit and Lending7
41mylotto.co.nzGambling > Lottery10
42fandom.comArts & Entertainment > Arts and Entertainment - Other4
43realme.govt.nzLaw and Government > Legal16
44cnn.comNews & Media Publishers19
45pbtech.co.nzComputers Electronics and Technology > Computers Electronics and Technology - Other7
46one.nzComputers Electronics and Technology > Consumer Electronics14
47asb.co.nzFinance > Banking Credit and Lending2
48nzta.govt.nzComputers Electronics and Technology > Search Engines16
49gemini.google.comAI Chatbots and Tools26
50xero.comComputers Electronics and Technology > Programming and Developer Software2
See full list

* Some websites ranked in the list above may contain adult content, please use caution when visiting unknown sites.

Ranking Analysis: Most Visited Websites in New Zealand in January 2026

google.com is ranked #1 and is New Zealand's most visited website for January 2026.

youtube.com and facebook.com are 2nd and 3rd on the list in New Zealand, and reddit.com website ranks in 4th.

Closing the top 5 websites on our list in New Zealand is instagram.com.

Come again next month for the updated website ranking & traffic analysis of the most visited websites in New Zealand!

FAQs About The Top Websites in New Zealand

Question: Which is the top website in New Zealand?
Answer: google.com is the most popular website in New Zealand in January 2026.

Question: Which is the 2nd most popular website in New Zealand?
Answer: youtube.com is the 2nd most visited website in New Zealand in January 2026.

Question: What are the top 5 websites in New Zealand?
Answer: The top 5 most visited websites in New Zealand in January 2026 are:
1. google.com
2. youtube.com
3. facebook.com
4. reddit.com
5. instagram.com.