Play: Create Better Apps app analytics for December 24

Play has been awarded the 2025 Apple Design Award for Innovation! We're honored to be recognized with one of Apple's highest accolades. If you’re designing a mobile app, we’re building Play for you. Play combines a familiar design canvas with the power of Apple's native iOS elements, access to device hardware, and interactions that use Core Animation. Play takes a new approach to app design by giving you access to the native materials of the medium, but design and prototype from both your Mac and iPhone. Play’s Features — Design with native iOS elements like Apple Maps, Swift Charts, SF Symbols, Materials, input text fields, date pickers, switches, steppers, modals, and more. — Design interactions that are performant, interruptible, and use Apple's Core Animation to render your prototype with the same technology as a finished mobile app. — Tap directly into the powerful capabilities of Apple hardware with features like the camera and haptics. — Design collaboratively on your Mac and your iPhone, all synced in real-time. — Already have designs in Figma? Easily copy and paste right into Play to continue working — Designs and prototypes are responsive by default in Play. Easily view your work across every iPhone device with the tap of a button. — Use SwiftUI code that’s generated in real-time based on your designs, letting engineers easily layout views in Xcode. Apple Terms of Use: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/