Best Selling Sport & Outdoor Products & Brands on amazon.de

See the full list of Market Leaders In Amazon Sport & Outdoor in amazon.de for September 1, and read the full analysis below

Last updated : September 1, 2026

Top Brands on the Sport & Outdoor category

See which brands are leading the Sport & Outdoor category on amazon.de. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Sep 2026 vs. Sep 2025

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
Backyard Discovery	16.26%	15.60pp	50K	557.15%	5.47%	105.17%	€1856.45	197.50%
SPYRA	2.46%	2.39pp	44.8K	53.11%	3.31%	62.57%	€626.22	161.82%
SportBob	2.18%	1.28pp	46K	317.19%	4.99%	91.39%	€1454.72	103.74%
HQ HIGH QUALITY DESIGN	1.26%	0.95pp	47.5K	12.60%	1.48%	62.30%	€1683.61	132.91%
TK Gruppe Timo Klingler	0.81%	0.74pp	27.9K	176.29%	5.46%	4.05%	€63.41	50.49%
Backyard Discovery	16.26%	15.60pp	50K	557.15%	5.47%	105.17%	€1856.45	197.50%
SPYRA	2.46%	2.39pp	44.8K	53.11%	3.31%	62.57%	€626.22	161.82%
SportBob	2.18%	1.28pp	46K	317.19%	4.99%	91.39%	€1454.72	103.74%
HQ HIGH QUALITY DESIGN	1.26%	0.95pp	47.5K	12.60%	1.48%	62.30%	€1683.61	132.91%
TK Gruppe Timo Klingler	0.81%	0.74pp	27.9K	176.29%	5.46%	4.05%	€63.41	50.49%
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Channels Breakdown & Performance

Understand where the top brands in the Sport & Outdoor category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

Backyard Discovery

SPYRA

SportBob

HQ HIGH QUALITY DESIGN

TK Gruppe Timo Klingler

Top selling sub-categories in the Sport & Outdoor category

Explore the breakdown of sub-categories within the Sport & Outdoor category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Sep 2026 vs. Sep 2025

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Category	Unit sold	Change	Revenue	Change	Product views	Change
	98	0.18%	4.56%	5.70%	84	5.20%
	68	1.67%	2.31%	9.71%	89	0.79%
Aufblasbare Schwimmsitze	85	16.70%	0.71%	9.09%	100	13.59%
Swimmingpool-Flöße	Unlock full list >	19.59%	1.41%	9.66%	59	10.80%
Wasserpistolen	55	2.60%	5.78%	4.43%	80	3.81%
	< 50	5.47%	2.22%	9.81%	79	2.16%
Schwimmringe	97	8.95%	5.68%	8.24%	94	5.73%
Tauchringe & Spielzeuge	77	9.57%	4.07%	10.95%	< 50	9.63%
Schwimmnudeln	< 50	19.32%	9.68%	4.85%	96	9.76%
Aufblasbare Wasserrutschen	Unlock full list >	5.86%	9.15%	0.68%	89	1.30%
Schwimmhilfen & Zubehör	85	7.51%	12.62%	0.16%	62	8.82%
Planschbecken	Unlock full list >	4.94%	9.86%	2.20%	92	7.88%
	75	2.55%	7.23%	4.01%	< 50	6.71%
Drachen	61	11.04%	2.29%	8.53%	< 50	2.36%
Boomerangs	68	9.56%	6.84%	7.71%	88	17.39%
Spielzeugfallschirm-Figuren	65	17.39%	3.42%	9.96%	< 50	3.36%
Zubehör für Drachen	52	10.00%	0.39%	16.34%	90	0.46%
Flugzeug-Bausätze	Unlock full list >	14.53%	5.11%	9.97%	97	5.39%
	< 50	8.92%	9.88%	5.15%	69	16.37%
Bobbycars & Rutscher	91	9.99%	9.38%	8.79%	100	14.91%
Dreiräder	< 50	7.50%	4.89%	9.84%	54	4.09%
Laufräder	93	19.30%	13.91%	11.60%	75	9.56%
Kinderscooter	82	7.05%	2.17%	13.51%	60	14.36%
Tretfahrzeuge	Unlock full list >	3.15%	0.83%	3.85%	73	9.69%
	77	8.58%	4.11%	10.88%	96	4.17%
Fußball	73	8.58%	4.10%	10.90%	< 50	4.16%
	80	9.98%	8.69%	1.85%	< 50	8.72%
Spielplatzbälle	86	14.77%	2.24%	8.55%	< 50	15.51%
Kickbälle	< 50	17.64%	0.00%	9.30%	84	12.68%
Völkerbälle	Unlock full list >	9.81%	7.12%	5.50%	100	7.16%
Basketball	89	10.76%	7.03%	9.54%	99	2.12%
Kickball	76	5.08%	14.27%	7.42%	99	14.19%
Bowling	Unlock full list >	7.87%	9.46%	15.53%	< 50	9.45%
	< 50	2.70%	9.86%	2.53%	72	7.78%
Schaumstoff-Blaster	82	3.67%	13.07%	2.70%	< 50	12.58%
Schaumstoffmunition	58	7.82%	9.95%	5.26%	93	9.95%
Schaumstoff-Blaster-Sets	99	6.16%	8.68%	7.12%	91	9.48%
Westen	Unlock full list >	0.59%	16.85%	0.01%	82	8.93%
	98	0.18%	4.56%	5.70%	84	5.20%
	68	1.67%	2.31%	9.71%	89	0.79%
Aufblasbare Schwimmsitze	85	16.70%	0.71%	9.09%	100	13.59%
Swimmingpool-Flöße	Unlock full list >	19.59%	1.41%	9.66%	59	10.80%
Wasserpistolen	55	2.60%	5.78%	4.43%	80	3.81%
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Top Products on the Sport & Outdoor Category

Discover the most-viewed products in the Sport & Outdoor category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Sep 2026 vs. Sep 2025

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
Planschbecken für Kinder Kinderpool Planschbecken Eckig Planschbecken Deep Dive 105 x 75 x 30 cm Pool für Sommer Strand Garten Wasserspaß	...> Planschbecken	Sunshine smile	58.4K	209.68%	15.29%	3.25%	96	8.45%
Planschbecken für Kinder Kinderpool Planschbecken Eckig Planschbecken Deep Dive 105 x 75 x 30 cm Pool für Sommer Strand Garten Wasserspaß	...> Planschbecken	Sunshine smile	58.4K	221.63%	15.29%	3.25%	96	8.45%
Bestway Luftmatratze Color Lounge 188 x 71 cm Sortiert	...> Aufblasbare Schwimmsitze	Bestway	48K	32.06%	16.24%	5.74%	100	18.62%
2 Pack Wasserpistole Elektrisch Wasserpistolen mit Coolen LED-Flamme Wiederaufladbarer Elektrische Wasserpistole für Kinder 3-12 Jahre Reichweite 8-10 M Sommer Spielzeug Schwimmbad Strand Party	...> Wasserpistolen	POPERFUN	44.8K	=	7.02%	18.64%	97	6.07%
Backyard Discovery Sterling Point Spielturm aus Holz XXL \| Spielplatz für Kinder mit Schaukeln/Rutsche/Sandkasten/Kletterwand/Nestschaukel \| Spielhaus/Klettertum mit Brücke für den Garten	...> Spielhäuser	Backyard Discovery	40.8K	=	3.39%	4.26%	65	15.78%
Planschbecken für Kinder Kinderpool Planschbecken Eckig Planschbecken Deep Dive 105 x 75 x 30 cm Pool für Sommer Strand Garten Wasserspaß	...> Planschbecken	Sunshine smile	58.4K	209.68%	15.29%	3.25%	96	8.45%
Planschbecken für Kinder Kinderpool Planschbecken Eckig Planschbecken Deep Dive 105 x 75 x 30 cm Pool für Sommer Strand Garten Wasserspaß	...> Planschbecken	Sunshine smile	58.4K	221.63%	15.29%	3.25%	96	8.45%
Bestway Luftmatratze Color Lounge 188 x 71 cm Sortiert	...> Aufblasbare Schwimmsitze	Bestway	48K	32.06%	16.24%	5.74%	100	18.62%
2 Pack Wasserpistole Elektrisch Wasserpistolen mit Coolen LED-Flamme Wiederaufladbarer Elektrische Wasserpistole für Kinder 3-12 Jahre Reichweite 8-10 M Sommer Spielzeug Schwimmbad Strand Party	...> Wasserpistolen	POPERFUN	44.8K	=	7.02%	18.64%	97	6.07%
Backyard Discovery Sterling Point Spielturm aus Holz XXL \| Spielplatz für Kinder mit Schaukeln/Rutsche/Sandkasten/Kletterwand/Nestschaukel \| Spielhaus/Klettertum mit Brücke für den Garten	...> Spielhäuser	Backyard Discovery	40.8K	=	3.39%	4.26%	65	15.78%
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Top-level analysis of the Sport & Outdoor category on amazon.de

During 2026-09-01T00:00:00, the Sport & Outdoor category on amazon.de generated a total revenue of €31.2M.

The leading brands in this category are Backyard Discovery, SPYRA, and SportBob, which stand out in terms of revenue and consumer engagement.

The top-performing product was Planschbecken für Kinder Kinderpool Planschbecken Eckig Planschbecken Deep Dive 105 x 75 x 30 cm Pool für Sommer Strand Garten Wasserspaß, and it's the best-selling item in the category.